Alexa Corrects and Replaces Previous Product Announcement, BW1222, ALEXA-INTERNET.SAN FRANCISCO--(BUSINESS WIRE)--Nov. 23, 1998-- Alexa 3.0 Delivers More Useful and Dynamic Information with Customizable Interface; Software for Users of Microsoft Internet Explorer See Internet Explorer. Offers Objective, Related Data for Every Site; Integrates Seamlessly Into Explorer Bar Alexa Internet Alexa Internet, Inc. is a California-based subsidiary company of Amazon.com that is best known for operating a website that provides information on the web traffic to other websites. announced today public availability of Alexa 3.0, the latest release of the company's popular free surf engine. Alexa 3.0 is an enhanced version of Alexa that enables users to customize their display of the Alexa data by choosing from four different panels, including Alexa Snapshot, Site Registration, Site Stats and Related Links, and includes additional information such as user reviews and related news to help users make more informed business and consumer decisions. Alexa 3.0 is available for Microsoft Internet Explorer 4.0 and will be available for version 5 upon final release. Alexa offers users of Microsoft Internet Explorer more value-added content during their browser sessions. All versions of Alexa can be downloaded for free at http://www.alexa.com. "We are pleased Alexa has chosen to offer their Alexa 3.0 software for Microsoft Internet Explorer," said Yusuf Mehdi, director of Windows marketing at Microsoft Corp. "By using the open and extensible architecture of Microsoft Internet Explorer, Alexa has been able to integrate its software right into the browser to offer customers an easier Web surfing Refers to jumping from page to page on the Web. Just as in "TV channel surfing," where one clicks the remote to go from channel to channel, the hyperlink on Web pages makes it easy to jump from one page to another. experience." "I have found sites easily for related materials. It's much faster than constantly getting a search engine to find new sites for you," said George Raicevich, research scientist with National Acoustic Laboratories in Australia. "I could imagine some users using this information as a form of competitor intelligence." Alexa 3.0 installs quickly and easily with no extra set-up. Once installed, Alexa can be customized with any one of four panels to provide handy and reliable information for any number of purposes, such as gathering and assessing business prospects, navigating new and useful sites or becoming better-educated consumers: -- The default ALEXA SNAPSHOT panel gives users an overview of Alexa site data and related links, with select information from all Alexa panels, including news and financial information from IndustryWatch from NewsReal, Inc., an industry-oriented business and news information service highlighting corporate profile information; -- Alexa's SITE REGISTRATION panel displays the name and contact information of the registered site owner, enabling Alexa users to verify who's behind the site before they engage in business with a particular company or organization; -- SITE STATS features a statistical rating system to gauge site popularity, speed, traffic and how often content is updated. Site Stats can be used to evaluate sites to make more informed consumer and business decisions; -- Alexa's RELATED LINKS suggest other sites that are related to the page being viewed. Navigating with Alexa's Related Links makes surfing easier by taking users to similar sites which, in many instances, would not be found with a traditional search engine or directory. Alexa provides Related Links technology for Netscape Communicator An earlier suite of Web browsing and groupware tools from Netscape that were packaged as a bundle starting with Navigator 4.0. Communicator refers to any Netscape Navigator product with a version number less than 6.0. 4.5's "What's Related" feature and in Bigfoot's NeoPlanet browser. "People find Alexa valuable because it gives them inside information on Web sites that would otherwise be difficult to find," said Kelly Ransom ransom, price of redemption demanded by the captor of a person, vessel, or city. In ancient times cities frequently paid ransom to prevent their plundering by captors. The custom of ransoming was formerly sanctioned by law. , vice president of production with Alexa. "This new version, Alexa 3.0, increases the value-add of the service by integrating features like related news and site reviews, and provides this extra value in less screen space by letting users decide which data is most important to them." About Alexa Internet Founded in April 1996 by Brewster Kahle Brewster Kahle (pronounced 'kale', (IPA: /keɪl/) (b. 1960)[1] is a U.S. internet entrepreneur, activist and digital librarian. Kahle graduated from MIT in 1982 with an SB degree in Computer Science & Engineering where he was a member of the Chi Phi Fraternity. and Bruce Gilliat, Alexa Internet is the leading provider of dynamic, relevant data about the Web to enable users to make intelligent business and consumer decisions. Alexa data is available for free through the Alexa service, an advertising-supported toolbar A row or column of on-screen buttons used to activate functions in the application. Many toolbars are customizable, letting you add and delete buttons as required. Toolbars may be fixed in position or may float, which means they can be dragged to a more convenient location in the , which is currently serving over 100 million impressions per month to over 60 advertising partners. Alexa data is also available for use by corporations, content and service providers, advertising and marketing professionals and related organizations, and is proud to count among its partners Netscape Communications Corporation (company) Netscape Communications Corporation - (Formlerly "Mosaic Communications Corporation", MCC) A company set up in April 1994 by Dr. James H. Clark and Marc Andreessen <marca@netcom. , Yahoo! Internet Life Yahoo! Internet Life was a monthly magazine published by Ziff-Davis, which licensed the name from Yahoo!, a well known search engine website. It was created and launched by Barry Golson, the former executive editor of Playboy and TV guide. , Encyclopaedia Britannica, TRUSTe, VeriSign, RSACi and Bigfoot, among others. The company donates a copy of the Web on an ongoing basis to the non-profit Internet Archive See Wayback Machine and Web archiving. , which is endowed en·dow tr.v. en·dowed, en·dow·ing, en·dows 1. To provide with property, income, or a source of income. 2. a. to preserve our digital heritage for scholarly access. The company is located on the Web at http://www.alexa.com, or at 415-561-6900. Alexa 3.0 runs in Microsoft Internet Explorer 4.0 (version 4.72.3110.0 or higher), and will support IE5.0 when the new browser is available as a final release. Other versions of Alexa are available for Netscape Navigator An earlier Web browser for Windows, Macintosh and X Windows from Netscape that provided secure transmission over the Internet. Soon after its introduction in 1994, Navigator, or just "Netscape," as it was commonly called, quickly became the leading browser on the Web. and Internet Explorer Microsoft's Web browser, which comes with Windows starting with Windows 98. Commonly called "IE," versions for Mac and Unix are also available. Internet Explorer is the most widely used Web browser on the market. It has also been the browser engine in AOL's Internet access software. 3.0. All versions of Alexa can be downloaded for free from http://www.alexa.com. Alexa, siblinks, surf engine and the Alexa logo are all trademarks of Alexa Internet. |
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