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Alereon Echoes Strong Support of UWB for Wireless USB; Alereon Joins Promoter Group Companies as Key Contributor.


Business Editors/High-Tech Writers

Intel Developer Forum Intel Developer Forum (IDF), is a twice yearly gathering of technologists to discuss Intel products and products based around Intel products. The first IDF was in 1997. There is usually a Spring IDF and a Fall IDF.  Spring 2004

SAN FRANCISCO--(BUSINESS WIRE)--Feb. 18, 2004

Alereon, the leading Ultra-Wideband (UWB (Ultra-WideBand) A wireless technology that uses less power and provides higher speed than 802.11 Wi-Fi networks or first-generation Bluetooth products. UWB is expected to provide wireless video transmission for home theater systems, cable TV, auto safety and ) semiconductor company producing chipsets for the personal area networking (PAN) market, today announced its support for Intel's launch of UWB as the basis for wireless USB.

At the Intel Developer Forum in San Francisco today, Intel announced the company's intention to promote UWB PAN for wireless USB through the creation of the Wireless USB Promoter Group. Alereon is one of a handful of key contributors joining the promoter group to accelerate the market segment for UWB PAN chipsets.

"Intel's action today will jump start the UWB PAN market," said Eric Broockman, chief executive officer of Alereon. "We founded Alereon in the summer of 2003 to develop a wireless USB solution based on UWB. At that time, we took a chance that companies like Intel would speed market segment adoption by promoting UWB for wireless USB."

There are more than 1 billion legacy wired USB USB
 in full Universal Serial Bus

Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer.
 connections in the world today, as USB has become the dominant interface in the personal computing industry. With UWB as the basis for wireless USB, PCs, peripherals, consumer electronics, and mobile devices will be able to connect to one another using a common interface at hundreds of megabits per second (unit) megabits per second - (Mbps, Mb/s) Millions of bits per second. A unit of data rate. 1 Mb/s = 1,000,000 bits per second (not 1,048,576).

E.g. Ethernet can carry 10 Mbps.
, low power and low cost.

"Wireless USB will benefit consumers by bringing the same ease of use and interoperability among devices they have enjoyed in the wired world with USB to the wireless world using UWB," said Broockman. "As wireless USB begins to make inroads inroads
Noun, pl

make inroads into to start affecting or reducing: my gambling has made great inroads into my savings

inroads npl to make inroads into [+
 into the market segment for wired USB, we expect that UWB companies could ship hundreds of millions of units within a few years. Eventually, every PC, camera, printer, camcorder, flat panel television, and mobile phone could have wireless USB connections."

About Alereon, Inc.

Alereon, Inc., a new UWB fabless semiconductor company A fabless semiconductor company specializes in the design and sale of hardware devices implemented on semiconductor chips. It achieves an advantage by outsourcing the fabrication of the devices to a specialized semiconductor manufacturer called a semiconductor foundry or "fab. , is developing and deploying UWB chipsets for personal area networking applications that comply with the emerging IEEE (Institute of Electrical and Electronics Engineers, New York, www.ieee.org) A membership organization that includes engineers, scientists and students in electronics and allied fields.  standard (802.15.3a). The company is targeting high-bandwidth, low-power, low-cost solutions to connect wirelessly consumer electronics, computer peripherals, and mobile devices.

Alereon is a founding member of the WiMedia UWB-industry group and the MBOA MBOA Multiband OFDM Alliance
MBOA Manitoba Building Officials Association
MBOA Maryland Building Officials Association
MBOA Matthews Boat Owners Association
MBOA Multi-Objective Bayesian Optimization Algorithm
MBOA Mayor and Board of Aldermen
MBOA Mr.
, a special interest group of more than 60 companies -- including seven of the world's 10 largest semiconductor vendors and all of the world's leading consumer electronics companies -- backing the leading IEEE standards proposal for UWB PAN technology. Further information is available on the company's website: www.alereon.com.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 18, 2004
Words:411
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