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Alereon Announces Addition of CTO Jim Lansford; Intel and Mobilian Wireless Veteran Adds Depth to Alereon Technical Team.


Business Editors/High-Tech Writers

AUSTIN, Texas--(BUSINESS WIRE)--Nov. 10, 2003

Alereon, an Ultra wideband (UWB) semiconductor company focused on chipsets for the personal area networking market, today announced that Jim Lansford, Ph.D. joined the company as chief technology officer. Dr. Lansford brings more than 25 years of wireless experience to Alereon, most recently serving as chief technology officer at Mobilian, a fabless semiconductor company A fabless semiconductor company specializes in the design and sale of hardware devices implemented on semiconductor chips. It achieves an advantage by outsourcing the fabrication of the devices to a specialized semiconductor manufacturer called a semiconductor foundry or "fab.  specializing in multi-standard chipsets for the WLAN See wireless LAN.

WLAN - wireless local area network
 and WPAN (Wireless Personal Area Network) A wireless network that is typically limited to a small cell radius. In an office environment, a WPAN would be used to transfer data between a handheld device and desktop machine or printer.  markets. Prior to Mobilian, Dr. Lansford served in a senior position in Intel's communications architecture lab.

"We are excited to have Dr. Lansford join our team," said Eric Broockman, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Alereon. "He is, without question, one of the most recognized and respected individuals in the wireless personal and local area networking industry."

Dr. Lansford played a critical role at Mobilian, helping to shape the IEEE (Institute of Electrical and Electronics Engineers, New York, www.ieee.org) A membership organization that includes engineers, scientists and students in electronics and allied fields.  Recommended Practice for coexistence between WLAN and WPAN devices (802.15.2). Lansford also was active in development of the 802.11g standard. At Intel, he served as chair of the Technical Committee of the Home RF Industry Working group and led the development of the specification for the HomeRF solution. Dr. Lansford also performed technical due diligence on WPAN, WLAN, and WWAN investment candidates for Intel. He served as president of a wireless consulting company in Colorado and as chief technical officer, founder and board member of another wireless networking startup in Colorado. Dr. Lansford previously worked for Georgia Technology Research Institute and Harris Corporation for approximately nine years developing RF and DSP-based communications systems.

Dr. Lansford received his Ph.D. in electrical engineering from Oklahoma State University Oklahoma State University, at Stillwater; land-grant and state supported; coeducational; chartered 1890, opened 1891 as Oklahoma Agricultural and Mechanical College, renamed 1957. , his MSEE from the Georgia Institute of Technology Georgia Institute of Technology, in Atlanta, Ga.; coeducational; state supported; chartered 1885, opened 1888. It is a member school in the university system of Georgia. Significant among its facilities and programs are the Frank H.  and his BSEE from Auburn University.

About Alereon, Inc.

Alereon, Inc., a new UWB fabless semiconductor company, is developing and deploying UWB chipsets for personal area networking applications that comply with the emerging IEEE standard (802.15.3a). The Company is targeting very high bandwidth, low-power, low-cost solutions to connect wirelessly consumer electronics, computer peripherals, and mobile devices. Further information is available on the company's website: www.alereon.com.
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Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Nov 10, 2003
Words:347
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