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Alereon, Intel and Kodak Showcasing Wireless USB Transmission of Photos at IDF.


First Public Demonstration of Multiple Silicon Solutions Interoperating Together

SAN FRANCISCO San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  -- Alereon, Inc., providing ultrawideband (UWB (Ultra-WideBand) A wireless technology that uses less power and provides higher speed than 802.11 Wi-Fi networks or first-generation Bluetooth products. UWB is expected to provide wireless video transmission for home theater systems, cable TV, auto safety and ) technology for mobile solutions based on Certified Wireless USB from the USB-IF, is working with Intel Corporation and Eastman Kodak Company to demonstrate the swift, wireless transmission of photos - from the digital camera to the PC - at the Intel Developer's Forum (IDF (Intermediate Distribution Frame) A wiring rack located between the MDF (main distribution frame) and the intended end user devices (telephones, routers, PCs, etc.). Cables run from the outside world to the MDF and then to the IDFs. See MDF and wiring rack. ), currently underway in San Francisco's Moscone Center West at Alereon's booth 942.

For the demonstration, a user will shoot photos using a Kodak EasyShare digital camera embedded with Alereon's AL4000 Wireless USB solution, then immediately download those photos to a PC for viewing via an Intel Wireless USB Host dongle The term was originally slang for a "hardware key." Today, the term is often used to refer to any small adapter that has a short cable with connectors at both ends. See hardware key and PC Card dongle.  solution containing the Intel[R] Wireless UWB Link 1480 Media Access Controller (MAC) and Alereon's AL4000 PHY See physical layer and physical.  (Physical Layer). The dongle is a small hardware device that allows existing electronic equipment to add new technologies.

"This is one of the first public demonstrations of two vendors' silicon solutions interoperating in a typical user scenario," said Eric Broockman, Alereon CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , regarding the company's collaboration with Intel. "With the same easy-to-use, plug-and-play model as standard USB USB
 in full Universal Serial Bus

Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer.
, with speeds up to 480Mbps, and with 10 times the power efficiency of WiFi, Wireless USB is destined des·tine  
tr.v. des·tined, des·tin·ing, des·tines
1. To determine beforehand; preordain: a foolish scheme destined to fail; a film destined to become a classic.

2.
 to be the technology of choice for convenient, wireless, connections to PCs, digital cameras and future cell phones."

"We're committed to bringing the benefits of wireless connectivity to more consumers through technologies such as Intel's UWB Host solutions based on Certified Wireless USB," said Ganesh Prasad Prasāda (Sanskrit: प्रसाद), prasād/prashad (Hindi), Prasāda in (Kannada), prasādam (Tamil), or prasadam , Intel's General Manager of UWB Networking Operations. "Demonstrating the wireless transmission of photos from the camera to the PC offers a vision for the unwired future."

"As customer demand continues to grow for unique applications, we are dedicated to differentiating our products in powerful ways," said John Blake, General Manager of the Digital Capture Group at Kodak. "Kodak raised the bar by introducing wireless technologies such as Bluetooth and WiFi to the digital camera market and continues to exemplify that leadership with today's Wireless USB demonstration showcasing creative innovation using new high speed wireless technology."

About Eastman Kodak Company

Kodak is the world's foremost imaging innovator, providing leading products and services to the photographic, graphic communications and healthcare markets. With sales of $14.3 billion in 2005, the company is committed to a digitally oriented growth strategy focused on helping people better use meaningful images and information in their life and work. Consumers use Kodak's system of digital and traditional image capture products and services to take, print and share their pictures anytime, anywhere; Businesses effectively communicate with customers worldwide using Kodak solutions for prepress, conventional and digital printing and document imaging; Creative Professionals rely on Kodak technology to uniquely tell their story through moving or still images; and leading Healthcare organizations rely on Kodak's innovative products, services and customized workflow solutions to help improve patient care and maximize efficiency and information sharing within and across their enterprise.

More information about Kodak (NYSE NYSE

See: New York Stock Exchange
: EK) is available at www.kodak.com.

About Intel Corporation

Intel, the world leader in silicon innovation, develops technologies, products and initiatives to continually advance how people work and live. Additional information about Intel is available at www.intel.com/pressroom.

About Alereon, Inc.

Alereon, Inc. is a fabless semiconductor company A fabless semiconductor company specializes in the design and sale of hardware devices implemented on semiconductor chips. It achieves an advantage by outsourcing the fabrication of the devices to a specialized semiconductor manufacturer called a semiconductor foundry or "fab.  using revolutionary

ultrawideband (UWB) radio technology to develop high-bandwidth, low-power, low-cost Wireless USB and WiMedia UWB chipsets that are ideal for today's portable products, like digital cameras, mp3 players and cell phones. Our mission is to replace the complex tangle of wires that interconnect today's electronic devices with wireless links. For more information, visit http://www.alereon.com.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Article Type:Company overview
Date:Sep 28, 2006
Words:598
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