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Alcohol treatment chain opens first California center in Santa Monica.


SANTA MONICA Santa Monica (săn`tə mŏn`ĭkə), city (1990 pop. 86,905), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1886. Tourism and retailing are important, and the city has motion-picture, biotechnology, and software industries. , Calif.--(BUSINESS WIRE)--Jan. 16, 1996--OMNI Medical Centers Inc. opens its first alcohol treatment center in Santa Monica on Jan. 17, 1996.

Located at 2825 Santa Monica Blvd., Suite 104, the center occupies 4,200 square feet of prime office space, including corporate offices and treatment/meeting rooms.

Daniel Y. Jones, founder and chief executive officer of OMNI OMNI Omnidirectional
OMNI Organising Medical Networked Information
OMNI Opportunities for Micronutrient Interventions Project
OMNI Operating Missions as a Node on the Internet (NASA networking project) 
 Medical Centers, noted that the center is one of eight scheduled to open in Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region,  in 1996. Cyril Chern, executive vice president, said that space for a second center has been leased in Long Beach.

Negotiations continue for additional centers to be located in North Hollywood, Pasadena, Anaheim, Newport Beach Newport Beach, residential and resort city (1990 pop. 66,643), Orange co., S Calif., on Newport Bay and the Pacific Ocean; inc. 1906. It is a popular seaside resort and yachting center. Manufactures include electrical and medical equipment, computers, boats, and adhesives. , West San Fernando Valley San Fernando Valley

Valley, southern California, U.S. Northwest of central Los Angeles, the valley is bounded by the San Gabriel, Santa Susana, and Santa Monica mountains and the Simi Hills.
 and Ventura County. Plans call for national expansion within 3-5 years.

The treatment center establishes a unique medical protocol, based upon the use of the medication naltrexone naltrexone /nal·trex·one/ (nal-trek´son) an opioid antagonist used as the hydrochloride salt in treatment of opioid or alcohol abuse.

nal·trex·one
n.
An endorphin and narcotic antagonist.
 HCI (Human Computer Interaction) Refers to the design and implementation of computer systems that people interact with. It includes desktop systems as well as embedded systems in all kinds of devices.  (trade name ReVia), within the context of a comprehensive counseling and medical management program. The 12-week outpatient treatment program allows patients to achieve sobriety without undue disruption to work or home life.

"This is the first breakthrough in forty years in the treatment of alcoholism," said Thomas Ciesla, M.D., medical director and creator of the program. "Naltrexone HCI is an opioid receptor antagonist that reduces craving for alcohol and supports abstinence. We can enhance the outcomes of treatment programs by using this medication as part of a comprehensive treatment program."

Controlled clinical studies conducted by DuPont Pharma involving a combination of ReVia and counseling similar to OMNI's treatment protocol resulted in significant reduction in the craving for alcohol, increased abstinence and increased clinical success. A program of counseling and coping skills -- without the medication -- was markedly less effective.

Those interested in OMNI's program may call Leslie Bragg Damski, executive director, at 800/605-4447. -0-

NOTE TO EDITORS: Interviews Available/Center Open House --

Jan. 17, 4 p.m. - 7 p.m.

Media tours by appointment.

CONTACT: Mann & Associates, South Pasadena, Calif.

Kimi Mann, 213/256-5081
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 16, 1996
Words:328
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