Alamo Relaunches Web Site; Unique Consumer-Friendly Reservation Process Promotes Comparison Shopping.FORT LAUDERDALE Fort Lauderdale (lô`dərdāl), residential, commercial, and resort city (1990 pop. 149,377), seat of Broward co., SE Fla., on the Atlantic coast; settled around a fort built (c.1837) in the Seminole War, inc. 1911. , Fla.--(BUSINESS WIRE)--July 1, 1999-- Choosing the right vehicle rental company just became a lot easier for America's leisure travelers with the recent relaunch of Alamo Alamo Eighteenth-century mission in San Antonio, Texas, site of a historic siege of a small group of Texans by a Mexican army (1836) during the Texas war for independence from Mexico. .com, Alamo Rent-A-Car's newly redesigned web site. Alamo.com's streamlined, four-step reservation process includes a unique comparison shopping feature that allows travelers to make informed rental decisions based on a vehicle's size, cost, capacity, and actual availability at any Alamo location in the country. "No other auto rental company offers the user-friendly features we have incorporated into our site," said Alamo Marketing Vice President Maria Menendez. "In just four simple steps, customers can submit a quotation request, view an actual photo of the vehicle categories available at their desired location, view their capacity in terms of people and luggage, obtain an itemized price quote, and instantaneously receive a confirmation number on-screen on·screen or on-screen adj. & adv. 1. As shown on a movie, television, or display screen. 2. Within public view; in public. and via e-mail. And it's all on one screen." No other auto vehicle web site currently allows consumers the flexibility to compare the features and true cost in such a user-friendly way. The web site redesign is a direct result of Alamo's in-depth research into the specific needs of leisure travelers. Research results show that many leisure travelers do not know what a "Buick LeSabre The Buick LeSabre was a full-size car made by the Buick division of General Motors from 1959-2005. For many years, the LeSabre was considered the entry level full-size Buick, carrying the lowest base price in the Buick lineup. or similar car" looks like or how many passengers or pieces of luggage it will carry. Nor do they want to navigate a complex web site. "Our innovations were prompted by what our customers told us they wanted - a faster, simpler process with less guesswork and more comparison shopping features," said Alamo President Karen Beard. "The web site redesign is one component of our overall commitment to make the experience of renting a vehicle as easy and pleasurable as possible," continued Menendez. "The new design also means no more clicking back and forth from screen to screen to determine each car's availability. With one stroke, all the vehicles available at the customer's destination can be viewed on a single screen." To make travel planning even more effortless, other new or revised content areas were also added to Alamo.com. The new "Family Fun" screen allows travelers to print out games and puzzles to entertain children during travel time, while other more detailed areas explain corporate travel partner benefits, destination attractions, options and the rental agreement A rental agreement is a contract, usually written, between the owner of a property and a renter who desires to have temporary possession of the property. As a minimum, the agreement identifies the parties, the property, the term of the rental, and the amount of rent for the term. . The site also features special Internet rates, a "Hot Deals on Wheels" weekly e-mail program Software in the user's computer that can access the mail servers in a local or remote network. Also known as an "e-mail client," "mail client," "mail program," and "mail reader," it provides the ability to send and receive e-mail messages and file attachments. , and a call back feature linked to Alamo's reservation center. Alamo, owned by AutoNation, Inc. (NYSE NYSE See: New York Stock Exchange :AN), currently serves more than 15 million travelers a year through 103 locations in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and Canada, and more than 400 international locations in Europe and Latin America. |
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