Al Kahn to Be Inducted into Murray Altchuler Licensing Hall of Fame; 4Kids Chairman and CEO To Be Honored for Contributions to Licensing Industry, LIMA.

NEW YORK -- Alfred R. Kahn, Chairman and Chief Executive Officer of 4Kids Entertainment, Inc. (NYSE: KDE), a global provider of children's entertainment and merchandise licensing, will be inducted into the International Licensing Industry Merchandisers' Association (LIMA) Murray Altchuler Licensing Hall of Fame at the Annual LIMA Awards Gala. The ceremony will take place Wednesday, June 22, 2005, at the Grand Hyatt, New York City.

"During the course of his 35-year career in licensing, Al has stood out as a pioneer in identifying trends in popular culture and adapting them to a global audience," notes Charles Riotto, president of LIMA. "His unique insight has translated into much success, not just for his company, but the licensing industry as a whole."

Said Mr. Kahn: "I am greatly honored to be recognized by LIMA and to be inducted into the Murray Altchuler Licensing Hall of Fame. It is a privilege to be associated with the same people whose work I have admired for years. I am proud of my long-time association with LIMA, and look forward to a successful partnership for many more years to come."

Mr. Kahn has been responsible for building cultural icons that have defined two decades of licensing, and is presently helping to shape a third. In the 1980's, Mr. Kahn had the vision to take the Cabbage Patch Kids - the unique "kids" from the American South - and turn them into a global phenomenon. In the 1990's, Mr. Kahn was the marketing force behind Pokemon, guiding the property's growth into one of the most successful brands of all time. In the 2000's, Mr. Kahn continues to demonstrate his marketing prowess with Yu-Gi-Oh!, which ranks as one of today's most popular brands in entertainment and licensing, and Teenage Mutant Ninja Turtles, a phenomenal brand he re-launched in the 21st century.

Mr. Kahn is recognized industry-wide as a leading pioneer in identifying trends in Japanese culture and adapting them to a global audience. His belief is that although language and culture may differ, kids are kids and play is play the world over. In an almost completely consolidated entertainment industry, Mr. Kahn demonstrates that the door remains open to independents - if they can show vision, integrity and a focused determination to succeed. Mr. Kahn's entrepreneurial insight and unique youth-oriented marketing strategies have propelled 4Kids Entertainment as a worldwide leader in children's entertainment.

Candidates for the Murray Altchuler Licensing Hall of Fame must demonstrate continual and outstanding contributions to the licensing industry. Consideration is given to those who have been actively involved in the business of licensing for a minimum of 10 years and whose contributions have ongoing relevance to the industry.

Founded in 1985, LIMA is the worldwide trade organization for the licensing industry. LIMA's main objective is to work together with licensors and licensees for the advancement of professionalism in licensing through research, national and international seminars and trade events as well as publications. With members in 26 countries, and offices in New York, London, Munich, Tokyo and Shanghai, members enjoy access to a wide variety of activities, information and benefits. LIMA is a proud sponsor of the annual Licensing International Show (New York), Brand Licensing (London), Licensing Forum (Munich) and Licensing Asia (Tokyo). In addition, LIMA now offers a Certificate in Licensing Studies (CLS) program, the only educational course specifically designed to prepare professionals to succeed in the ever-changing licensing industry. For more information please visit www.licensing.org.

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