Akibia Consulting Publishes ''Treating Consumers Like Royalty with Customer Management''.WESTBOROUGH, Mass. -- Akibia Consulting, an award-winning customer strategy and solutions consultancy, today announced the availability of its latest white paper, "Treating Consumers Like Royalty Adv. 1. like royalty - in a royal manner; "they were royally treated" like kings, royally with Customer Management." This point of view discusses how today's consumer goods consumer goods Any tangible commodity purchased by households to satisfy their wants and needs. Consumer goods may be durable or nondurable. Durable goods (e.g., autos, furniture, and appliances) have a significant life span, often defined as three years or more, and companies are taking advantage of customer management strategies, including advanced business intelligence and analytics techniques, to turn their contact centers into marketing database resources that are also product development tools. They are then able to better capture, assess, manipulate, and use consumer-related data to manage customer interactions and prevent consumer fall-out, as well as transform customer information into insights to drive consumer-purchasing decisions and increase profitability. Although Akibia recognizes that customer management programs targeted to consumer goods companies must meet varied requirements of a wide range of businesses, its has also found that many of them have similar goals. Based on Akibia's customer management expertise, this white paper offers guidelines and strategies for developing a practical customer management initiative that delivers solid business benefits for today's consumer manufacturing organizations, including: --Significantly reduced costs associated with operating contact centers --Better identification of sales trends and detection of customer problems --Improved ability to win more targeted customers --Building lasting, high-value customers relationships --Improved and more effective marketing programs for increased profitability If you would like to receive a copy of Akibia Consulting's white paper, please contact Jennifer Yanoff at jyanoff@akibiaconsulting.com or at 508-621-5132. About Akibia Consulting Akibia Consulting, an award-winning customer strategy and solutions consultancy, provides world-class customer management solutions to clients throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and Western Europe Western Europe The countries of western Europe, especially those that are allied with the United States and Canada in the North Atlantic Treaty Organization (established 1949 and usually known as NATO). . The firm offers planning and strategy, integration, and management services designed to ensure positive outcomes in the areas of business growth, internal efficiencies, and customer experience. Akibia Consulting has focused exclusively on CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. since 1998 and has completed more than 400 successful projects. Headquartered in Westborough, Massachusetts For other uses of "Westborough", see Westborough (disambiguation).
New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. , Chicago, London, Amsterdam, and Chennai, India, its clients represent the financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. , manufacturing, healthcare, and technology sectors. For more information, call (508) 621-5100 or visit the Akibia Consulting website at www.akibiaconsulting.com. |
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