AirTouch is first in Southern California to initiate Home Customer Care for cellular users traveling in other cities.IRVINE, Calif.--(BUSINESS WIRE)--March 17, 1997-- Roaming Customers May Reach Their Home Cellular Carrier By Dialing Star Symbol 611 Thanks to a new service called Home Customer Care, AirTouch Cellular-Los Angeles customers traveling in cities across North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. can now easily get answers to their questions quickly and efficiently. The service gives AirTouch subscribers the ability to reach a customer care representative in their home market just by dialing star symbol 611 on their cellular phones. The calls are typically free of airtime and toll charges. Prior to the introduction of the new service, customers had to remember a 10-digit toll-free number to reach customer service in their home market or were routed to the local carrier who couldn't answer many of their questions. Customers typically ask about the status of their account, roaming rates, how to make and receive calls, and for assistance with programming phones. Additionally, AirTouch announced that a reciprocal arrangement with a dozen other participating cellular companies allows out-of-town customers roaming in Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region, to reach their home carriers by dialing the same number. "Our goal is to have the resources that make wireless communications wireless communications System using radio-frequency, infrared, microwave, or other types of electromagnetic or acoustic waves in place of wires, cables, or fibre optics to transmit signals or data. easy for our customers to use," said Nancy Hobbs, executive vice president and general manager, AirTouch Cellular, Southern California. "That's why we're pleased to be the first wireless communications company in Southern California to offer our customers the convenience of Home Customer Care." Home Customer Care was created by MobiLink, a Chicago-based service development company owned by an alliance of North America's leading wireless communications providers. The service is currently available to more than 107 million cellular customers throughout North America. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Hobbs, a recent study conducted for MobiLink confirmed the need for the user-friendly service when it was determined that 47 percent of roamer service calls could not be properly handled by the serving market, while 96 percent of the same calls were properly handled by the roamer's home cellular company. In addition to AirTouch, cellular carriers currently participating in the Home Customer Care program include ALLTEL Mobile Communications, Ameritech Cellular Ameritech Mobile Communications, LLC was the first company in the United States to provide cellular mobile phone service to the general public. Cell service became publicly available in Chicago on October 13, 1983. Services, BellSouth Mobility BellSouth Mobility, LLC headquartered in Atlanta, Georgia, was a BellSouth subsidiary. BellSouth Mobility operated wireless networks using many different wireless communication standards. The most widely used of these technologies is called Digital AMPS, or D-AMPS. , Century Cellunet, Cellular South, Erud Cellular, GTE GTE General Telephone & Electronics GTE Génie Thermique et Énergie (French) GTE Gas Turbine Engine GTE Global Tropospheric Experiment GTE Geothermal Energy GTE Gas Turbine Efficiency plc (Sweden & USA) , La Ward Cellular, Southwestern Bell Mobile Systems Southwestern Bell Mobile Systems, LLC is one of the companies that provide cellular telephone service under the AT&T Mobility brand. It was created in 1984 as Southwestern Bell Mobile Systems, Inc. , United States Cellular, Thumb Cellular and 360 Degrees Communications. AirTouch Communications is a global wireless communications company, with interests in cellular, paging and personal communications services See PCS. in the United States, Belgium, Germany, India, Italy, Japan, Poland, Portugal, Romania, South Korea, Spain and Sweden, as well as an interest in the Globalstar satellite system. The company, based in San Francisco, serves over 8 million proportionate customers worldwide. CONTACT: AirTouch Cellular Melissa May, 714/222-8781 714/509-5601 (pager) or Bozell Worldwide Dan Pittman, 714/708-9147 |
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