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AirTouch Cellular to Give Away One Million Minutes in Internet Sweepstakes; 100 winners will receive free cell phone and 10,000 local minutes.


SAN FRANCISCO--(BUSINESS WIRE)--Aug. 3, 1999--

Hoping to drive more customers to its interactive web site, AirTouch Cellular today launched an on-line sweepstakes that will give each of 100 lucky winners a free wireless phone and 10,000 free minutes of local talk time.

"With more people enjoying the convenience and savings of on-line shopping, we want to provide customers an incentive to check out AirTouch's web site," said Peters Suh, Vice President, Internet Services. "Once they see all the exceptional features our site has to offer, they'll keep coming back."

AirTouch is a leader among wireless carriers in Web-based electronic commerce. Visitors to www.airtouch.com can gather information on wireless products and services; visit the on-line retail store to purchase AirTouch service, phones and accessories; find answers to their service questions or contact AirTouch Customer Service; and, in several markets, review and pay bills. (The Internet billing option will be available throughout AirTouch's territory later this year.)

In addition, customers who purchase cellular service via the Web are eligible for a free handset case, cigarette lighter adapter A device that allows one system to connect to and work with another. An adapter is often a simple circuit that converts one set of signals to another; however, the term often refers to devices which are more accurately called "controllers.  and shipping -- a package worth about $60 at retail. And in many markets they can receive significant discounts or rebates on handsets.

The Million Minute promotion runs through September 30, 1999. Customers can enter through the AirTouch web site, at selected AirTouch retail stores, or with a written postcard. No purchase is necessary to enter or win the sweepstakes.

Winners will be selected on or about October 12, 1999 by Real TIME Media in an electronic random drawing from all eligible entries received.

Depending on where they live, 100 winners will receive either a data-ready Qualcomm 860 digital phone, which can be used to connect directly to the Internet with AirTouch's new Net Access service, or a phone of comparable value.

In addition, the winners will receive 10,000 minutes of free local airtime air·time  
n.
1. The time during which a radio or television station is broadcasting. Also called airspace.

2. The time at which a radio or television program is broadcast.
 through AirTouch's Prepaid pre·pay  
tr.v. pre·paid, pre·pay·ing, pre·pays
To pay or pay for beforehand.



pre·payment n.
 service.

AirTouch employees and their families are not eligible for the drawing and a list of the official rules can be located by accessing the sweepstakes link on the AirTouch web site.

AirTouch serves 9 million U.S. cellular U.S. Cellular (NYSE: USM) is a super-regional cellular telephone provider, serving 5.8 million customers in 189 markets in 26 U.S. states. The company was created in 1983 as a subsidiary of Telephone and Data Systems, Inc. Since April 2000, John E.  and PCS (1) (Personal Communications Services) Refers to wireless services that emerged after the U.S. government auctioned commercial licenses in 1994 and 1995. This radio spectrum in the 1.  customers on a proportionate basis. Its ventures operate in 25 states and 22 of the top 30 U.S. markets, including Atlanta, Chicago, Dallas, Detroit, Houston, Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , Miami, Phoenix, San Diego San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay. , San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  and Seattle. AirTouch is part of Vodafone AirTouch Plc, the world's largest wireless communications wireless communications

System using radio-frequency, infrared, microwave, or other types of electromagnetic or acoustic waves in place of wires, cables, or fibre optics to transmit signals or data.
 firm, based in the United Kingdom. It has mobile operations in 24 countries on five continents, with more than 31 million proportionate customers.

For a fax copy of this or other AirTouch press releases, please call 800/344-7531 or visit the AirTouch web site at www.airtouch.com.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:4EUUK
Date:Aug 3, 1999
Words:454
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