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AirTouch Cellular's Powerband Digital Service now available in retail stores.


MINNEAPOLIS--(BUSINESS WIRE)--June 24, 1997--

First Digital Wireless Service to Offer E-Mail and Internet

Messaging

AirTouch Cellular announced today that Powerband Digital Service(SM), which is currently being used by thousands of business customers throughout Minneapolis and St. Paul St. Paul

as a missionary he fearlessly confronts the “perils of waters, of robbers, in the city, in the wilderness.” [N.T.: II Cor. 11:26]

See : Bravery
, now is available to the general public throughout the 10-county area.

Starting today, Powerband digital phones and service are available at 31 locations through 15 Twin Cities retailers, including Mobile Phone Company, Advanced Wireless Communications wireless communications

System using radio-frequency, infrared, microwave, or other types of electromagnetic or acoustic waves in place of wires, cables, or fibre optics to transmit signals or data.
, National Camera, Security Store, Mobile Express, Priority One, Crystal Connections, Small World Communications MetroWireless, Auto Sound Entronix and Mobile Cellular Unlimited.

With today's launch, consumers in the Twin Cities have access to time-saving Powerband digital services including voice mail with notification, paging, Internet and E-Mail text messaging Sending short messages to a smartphone, pager, PDA or other handheld device. Text messaging implies sending short messages generally no more than a couple of hundred characters in length. , and Caller ID A telephone company service that sends the caller's telephone number between the first and second ring of the call. If the calling number is not blocked, the calling number is displayed on the handset or base station of the called party. , made possible by Code Division Multiple Access (CDMA (Code Division Multiple Access) A method for transmitting simultaneous signals over a shared portion of the spectrum. The foremost application of CDMA is the digital cellular phone technology from QUALCOMM that operates in the 800 MHz band and 1.9 GHz PCS band. ) technology. AirTouch's fully-digital 13 kilobit (thousand bits). For technical specifications, it refers to 1,024 bits. In general usage, it typically refers to an even one thousand bits (see kilo). Also Kb, Kbit and K-bit. See space/time.

(unit) kilobit - 2^10 = 1024 bits of storage (1 Kb).
 CDMA cellular service covers more than 2,360 square miles A square mil is a unit of area, equal to the area of a square with sides of length one mil. A mil is one thousandth of an international inch. This unit of area is usually used in specifying the area of the cross section of a wire or cable.  and is available from the Blaine south to Lakeville and from Stillwater to the western edge of Lake Minnetonka For other uses, see Minnetonka (disambiguation).
Lake Minnetonka is a 14,000 acre (57 km) lake in the U.S. state of Minnesota. Throughout its recorded history, the lake has been a resort destination.
, making it the largest 13 kilobit CDMA system in Minnesota.

"CDMA is widely recognized as the ultimate digital technology for cellular customers. With Powerband Digital service at their fingertips "Fingertips" is a 1963 number-one hit single recorded live by "Little" Stevie Wonder for Motown's Tamla label. Wonder's first hit single, "Fingertips" was the first live, non-studio recording to reach number-one on the Billboard Pop Singles chart in the United States. , AirTouch customers enjoy extraordinary digital call quality, reliable connections, unsurpassed security and five full hours of talk time on a single battery," said LeAnn Talbot, vice president, area general manager for AirTouch Cellular in the midwest. "We also have put the technology to work for customers in the form of time-saving features that give users the power of a pager, answering machine, Caller ID box and cellular phone," Talbot said.

The new Powerband Digital Services -- available only to AirTouch

Cellular subscribers in the Twin Cities -- include:

Text Messaging: This service allows customers to receive written messages on the display screen of their cellular phones. Messages can be up to 105 characters in length, and for the first time callers can send custom messages to a Powerband user via E-Mail and the World Wide Web on the Internet. In addition callers can use a dial-up connection with a PC and modem or an AirTouch cellular operator who will take a verbal message and relay it as a text message to the cellular phone. If a phone number is included in the text message, the customer can simply push the SEND button to be immediately connected.

Voice Mail with Notification: This fully-featured voice mail system alerts a customer -- with a flashing icon on the screen of the phone and five short beeps -- that a voice mail message has been received. With a push of a button, the user is automatically connected to voice mail and can retrieve the message. The screen of the phone constantly updates customers on the number of messages received, the date and time received, and whether any message has been marked as urgent.

Call-Back Number: When a cellular customer's phone is busy, turned off or out of the service area, callers can use this feature to send a page and call-back number. Just like a pager, the phone stores the caller's number, allowing the cellular customer to return the call by simply pressing the SEND key.

Caller ID: The number of the calling party will be displayed on the screen of the Powerband phone. If the number is stored in the phone's memory, the name of the individual also will be displayed.

Powerband CDMA phones will operate in both the digital and analog mode, giving customers the ability to use their digital cellular phones throughout the country. "With Powerband, customers can enjoy the best of both worlds," Talbot said. "The most advanced digital service available with high-quality analog included so they can use their Powerband phones in more than 5,500 cities nationwide."

Powerband service is available on four retail consumer calling plans. The Easy 60 package includes 60 minutes of airtime air·time  
n.
1. The time during which a radio or television station is broadcasting. Also called airspace.

2. The time at which a radio or television program is broadcast.
 and Caller ID, the first incoming minute free, 50 percent mobile to mobile, call waiting, call forwarding call forwarding
n.
A telephone service that enables a customer to have an incoming call automatically rerouted to another extension.

Noun 1.
 and three-way calling Noun 1. three-way calling - a way of adding a third party to your conversation without the assistance of a telephone operator
conference call - a telephone call in which more than two people participate
 for $29.95 per month. The Easy 150 plan includes 150 minutes of airtime and Caller ID, first incoming minute free, 50 percent mobile to mobile discount, call waiting, call forwarding and three-way calling for $49.95 per month.

The Easy 400 plan includes 400 minutes of airtime and Caller ID, first incoming minute free, 50 percent mobile to mobile discount, call waiting, call forwarding and three-way calling, for $99.95 per month.

The Easy 1250 plan includes 1250 minutes of airtime and all of the above listed features, plus Powerband Messaging for $249.95 per month.

Customers also have the option to add 500 weekend minutes to any Powerband calling plan for an additional $10 per month. Additional Powerband Calling plans also are available for small and large business.

In order to enjoy the benefits of Powerband Digital Service and features, customers will need to use dual-mode CDMA/analog phones available to AirTouch Cellular customers from Sony.

The Powerband phones cost $249, weigh a mere 8.9 ounces and use an easy menu to assist customers in navigating (networking, hypertext) navigating - Finding your way around. Often used of the Internet, particularly the World-Wide Web.

A browser is a tool for navigating hypertext documents.
 the various functions of the phone. "In the same way that Windows eliminated the need for function keys on PCs, the Powerband menu allows customers to scroll To continuously move forward, backward or sideways through the text and images on screen or within a window. Scrolling implies continuous and smooth movement, a line, character or pixel at a time, as if the data were on a paper scroll being rolled behind the screen. See auto scroll.  through services and with a push of a button select phone features they want to access," Talbot said.

AirTouch Cellular is the brand name for U S WEST NewVector Grotworks, directory publishing and interactive multimedia services.

CONTACT: Lisa Bowersock, 206/603-7427
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 24, 1997
Words:907
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