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AirIQ Adds GSM to 'Future Proof' Telematics Services.


Business Editors/High-Tech Writers

TORONTO--(BUSINESS WIRE)--March 11, 2004

GSM (Global System for Mobile Communications) A digital cellular phone technology based on TDMA that is the predominant system in Europe, but also used worldwide. Developed in the 1980s, GSM was first deployed in seven European countries in 1992.  Digital Technology Provides AirIQ

Access to International Markets

AirIQ, Inc. (TSX TSX Toronto Stock Exchange (TSE before April, 2002)
TSX Transfer from Stack Pointer to Index
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:IQ), a leader in the Telematics industry, announces its selection of GSM (Global System for Mobile) as its first terrestrial digital RF (radio frequency) transport medium to augment the Company's existing suite of wireless technology choices.

AirIQ has created its services to operate in a "wireless agnostic ag·nos·tic  
n.
1.
a. One who believes that it is impossible to know whether there is a God.

b. One who is skeptical about the existence of God but does not profess true atheism.

2.
" manner, knowing that multiple wireless mediums are required to meet varied client needs and applications. For example, satellite RF transport provides ubiquitous global coverage, whereas terrestrial GSM is more urban, but has expanded bandwidth capabilities. GSM is the fourth wireless technology utilized in the delivery of AirIQ's location-based services See mobile positioning. .

"As we advance our service roadmap, the logical next step for AirIQ is to integrate GSM technology into our location-based services," explains Donald Simmonds, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of AirIQ. "Leveraging the most dominant technology in use around the world lets us take advantage of low device costs, and expand our commercial and consumer market opportunities globally."

GSM communications is the most dominant and accepted cellular technology, which now has in excess of 71 percent of the terrestrial wireless world market. The growth of GSM continues unabated un·a·bat·ed  
adj.
Sustaining an original intensity or maintaining full force with no decrease: an unabated windstorm; a battle fought with unabated violence.
 with more than 160 million new customers in the last twelve months. Since 1997, the number of GSM subscribers has increased by a staggering ten-fold. In 2004, it is predicted that global GSM subscribers will surpass the one billion mark.

AirIQ delivers data centric services to its customers. GPRS (General Packet Radio Service) The first high-speed digital data service provided by cellular carriers that used the GSM technology. GPRS added a packet-switched channel to GSM, which uses dedicated, circuit-switched channels for voice conversations.  (General Packet Radio Service) enables the data portion of GSM and provides 'always-on', higher capacity, Internet-based content and packet-based data services. The flexible feature set, efficiency, speed and availability of GPRS makes GSM ideal for applications like AirIQ's location-based Telematics services.

"GSM technology has a global reach and continues to grow. At the end of 2003, there were 960 million subscribers across 205 countries," says Dan Seto, Vice President, Technology for AirIQ. "Enabled by GPRS, GSM's high quality, secure data services and full roaming The ability to use a communications device such as a cellphone or PDA and be able to move from one cell or access point to another without losing the connection.  capabilities worldwide make it the right digital choice to future proof AirIQ's services."

About AirIQ:

AirIQ trades on The Toronto Stock Exchange Toronto Stock Exchange (TSE)

Canada's largest stock exchange, trading approximately 1,200 company stocks and 33 options.
 under the symbol IQ. A leader in the Telematics marketplace, AirIQ is headquartered in Pickering, near Toronto, Canada. The Company operates as a wireless Internet applications service provider specializing in Telematics. Telematics is the name given to information and control messages sent wirelessly to and from vehicles. AirIQ's services are offered to three large commercial markets (rental vehicle, commercial transport and heavy equipment fleets) and the Consumer market. AirIQ gives vehicle owners the abilities to manage and protect their mobile assets. AirIQ's services include: vehicle locating, boundary notification, automated inventory, maintenance reminders, security alerts, vehicle disabling dis·a·ble  
tr.v. dis·a·bled, dis·a·bling, dis·a·bles
1. To deprive of capability or effectiveness, especially to impair the physical abilities of.

2. Law To render legally disqualified.
, unauthorized movement alerts and many more features. For more information, please call 1(888) 606-6444 or visit www.airiq.com.

Forward-looking Statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 

This news release contains certain forward-looking statements that involve a number of known and unknown risks, uncertainties and other factors that may cause actual results or events to differ materially from those anticipated in our forward-looking statements. Factors that could cause actual results to differ materially include, without limitation, changes in market and competition, technological and competitive developments and potential downturns in economic conditions generally. Therefore, actual outcomes and results may differ materially from those expressed in such forward-looking statements. Furthermore, a forward-looking statement speaks only as of the date on which such statement is made. The Company assumes no obligation to update or revise them to reflect new events or circumstances.
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Publication:Business Wire
Geographic Code:1CANA
Date:Mar 11, 2004
Words:589
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