Air2Web Provides Media Companies and Content Providers with Nation's Most Expansive Mobile Delivery Service.ATLANTA -- Air2Web, the leading wireless solutions provider, has built and operates the most expansive Cross-Carrier Content Gateway available for delivering mobile content in the US. As a key feature of the Gateway, Air2Web provides the most comprehensive U.S. premium billing capability for revenue sharing revenue sharing Funding arrangement in which one government unit grants a portion of its tax income to another government unit. For example, provinces or states may share revenue with local governments, or national governments may share revenue with provinces or states. with content providers. The premium billing, plus Air2Web's dedicated carrier connections for two-way text messaging Sending short messages to a smartphone, pager, PDA or other handheld device. Text messaging implies sending short messages generally no more than a couple of hundred characters in length. , is the foundation for the Content Gateway. Air2Web's two-way connections reach over 90% of the nation's cell phones. The Air2Web Gateway offers direct carrier connections and premium billing capabilities to most major US carriers. Air2Web's Content Gateway, which was given the 2003 Mobile Platform Award for Premium Content & Applications by analysts Frost & Sullivan, is being used by retailers, consumer brand companies, and marketing companies globally to engage their customers through interactive mobile contests, polls, trivia, and product promotions For example, many sports and entertainment companies are using Air2Web to incorporate a wireless poll or trivia game into their programming to further enhance their brand. Additionally, many of Air2Web's retail clients are offering store promotions and mobile coupons to their loyalty customers. The Content Gateway is also a single source platform for content providers, aggregators, media companies, and carriers to reliably offer text messaging, as well as premium content (such as ringtones, wallpaper, text voting, subscription services, etc.) to wireless subscribers who select their service. Air2Web also offers consolidated carrier premium billing capabilities. Thus, if content providers and media companies want to monetize their mobile content or conduct real-time premium voting, then Air2Web's Content Gateway interfaces with almost all of the U.S. carrier premium billing systems. With premium billing, wireless users can confirm their content purchase or participate in a vote and the fee is charged on their wireless bill. Air2Web remits a share of the premium transaction from the carriers to the content producer. To date, Air2Web has operated the largest number of cross- carrier campaigns using its gateway platform. CBS (Cell Broadcast Service) See cell broadcast. SportsLine.com and The PGA TOUR The PGA Tour is an organization that operates the USA's main professional golf tours. It is headquartered in Ponte Vedra Beach, Florida, USA. Its name is officially rendered in all caps as “PGA TOUR". use Air2Web's Content Gateway to send out up- to -the minute sport scores, news, and information to sports fans, via text messages. Syniverse Technologies, a global communications technology Noun 1. communications technology - the activity of designing and constructing and maintaining communication systems engineering, technology - the practical application of science to commerce or industry company, has also contracted with Air2Web to use its Gateway to market and deliver premium content for their customers. Key Attributes of Air2Web's Content Gateway --Enables Two-Way Text Messaging Across All Major US Wireless Carriers --Enables Premium Billing Across Major US Wireless Carriers --Automatically Manages Local Number Portability "LNP" redirects here. For the airport in Virginia with that IATA code, see Lonesome Pine Airport. For the compound InP, see Indium phosphide. Local number portability, (LNP) for fixed lines, and full mobile number portability --Voting Engine and Campaign Manager Available --International Delivery of Text Messages --Provides SMPP SMPP Short Message Peer-to-Peer (protocol) SMPP Standard Model of Particle Physics SMPP Secure Military Power Plant SMPP Short Message Peer to Peer Protocol , XML XML in full Extensible Markup Language. Markup language developed to be a simplified and more structural version of SGML. It incorporates features of HTML (e.g., hypertext linking), but is designed to overcome some of HTML's limitations. , and SOAP Interfaces "Retailers, consumer brand companies, and marketing firms are seeing incredible response rates to the mobile content they are offering to their customers," said Sanjoy Malik, Air2Web Founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "One of the reasons these interactive mobile contests, trivia, and product promotions are seeing success is they are only provided on an opt-in basis, so consumers choose to participate. " "Air2Web's ability to distribute two- way text messaging and premium content to over 90% of the nation's cell phones enables consumer brand companies and marketing firms to concentrate on what they do best- -product development, promotion, and distribution," continued Malik. "Air2Web is proud to have developed the industry-leading Gateway, and we will continue to add features for multimedia delivery that appeal to global marketers." About Air2Web, Inc. Air2Web's mobile solutions include wirelessly extending sales force and field force automation systems to employees, wirelessly enabling corporate Instant Messaging Exchanging text messages in real time between two or more people logged into a particular instant messaging (IM) service. Instant messaging is more interactive than e-mail because messages are sent immediately, whereas e-mail messages can be queued up in a mail server for seconds or and Email systems, and the mobile delivery of multimedia content to employees and consumers. Air2Web's mobile solutions are also used to generate new revenue streams through mobile marketing and cost-saving productivity gains for both carriers and enterprises. Air2Web has developed hundreds of mobile applications for blue-chip companies including UPS, ABN AMRO, CitiBank, ICICI ICICI Industrial Credit and Investment Corporation of India , CBS SportsLine, InterContinental Hotels Group InterContinental Hotels Group (IHG) (LSE: IHG NYSE: IHG) is a multinational company which operates several hotel brands. The largest hotel company by number of rooms (556,000 as of March 2007 [1]), its headquarters are in Windsor just outside Greater London and , and the Weather Channel. For more information see www.air2web.com. About Syniverse Technologies Syniverse Technologies enables global communications by developing innovative business and network engineering solutions that manage and interconnect voice and data systems in more than 30 countries throughout the Americas, Asia Pacific and Europe. Syniverse provides technology interoperability, network services and number portability to nearly 300 mobile operators, wireline carriers, emerging telecom market entrants and enterprise customers. Products include SS7 intelligent network solutions, clearing and settlement services, voice and data roaming facilitation, revenue enhancement revenue enhancement An increase in revenues, especially by way of increased taxes. Revenue enhancement includes reducing taxpayer deductions and eliminating tax credits. solutions and more than 25 other integrated services. Headquartered in Tampa, Fla., U.S.A., with offices in major cities throughout North America and in The Netherlands, Syniverse has a global sales force in London, Luxembourg, Rome, Beijing, Hong Kong, Rio de Janeiro Rio de Janeiro, city, Brazil Rio de Janeiro (rē`ō də zhänā`rō, Port. rē`  thĭ zhənĕē`r and Belo Horizonte. For more information, visit www.syniverse.com.
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