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Aging in place striking a delicate balance.


In the first part of this two-part Adj. 1. two-part - involving two parts or elements; "a bipartite document"; "a two-way treaty"
bipartite, two-way

many-sided, multilateral - having many parts or sides
 series, readers were given six tough questions to consider regarding assistance in living (AIL AIL 1. Angiocentric immunoproliferative lesion 2. Angioimmunoblastic lymphadenopathy ). The first part defined the aging-in-place phenomenon and described the challenges it presents to facilities. In this part we will address some possible solutions to this serious dilemma.

Senior housing sponsors have an obligation to provide appropriate, cost-effective cost-effective,
n the minimal expenditure of dollars, time, and other elements necessary to achieve the health care result deemed necessary and appropriate.
 assistance with activities of daily living (ADLs) for their residents. But besides the satisfaction of knowing you're you're  

Contraction of you are.


you're you are
you're be
 doing the right thing, there could be other significant payoffs for those who do it effectively.

For instance, communities offering either full or modified life care contracts could lower their health care benefit costs by substituting formal assisted living as·sist·ed living
n.
A living arrangement in which people with special needs, especially older people with disabilities, reside in a facility that provides help with everyday tasks such as bathing, dressing, and taking medication.
 (AL) or (hopefully) temporary assistance-in-living (AIL) services for higher-cost nursing home admissions, where applicable.

If you were concerned that your prospects appeared dim after answering the questions from Part I of this series, there is hope. Consider adding an integrated but separated AIL neighborhood within the independent living (IL)section of your campus.

With less personal living area and more services compared to the typical IL community, an AL section is frequently the most cost-effective way to deliver optimum service to your residents for a reasonable, affordable price. This can also be accomplished through purpose-built new design or by converting existing space.

The separated/integrated neighborhood concept might seem like an oxymoron, but it can be done and appear seamless.

Consider this brief concept overview:

1. Create two separate residential neighborhoods (IL and AL) connected and integrated under the same roof);

2. Utilize a common core area including commercial kitchen, laundry Laundry can be:
  • items of clothing and other textiles that require washing
  • the act of washing clothing and textiles
  • the room of a house in which this is done
History of laundry
Before industrialization
, maintenance, etc.;

3. Provide separate satellite dining rooms for each living arrangement supported by the common commercial kitchen (like many hotels offer);

4. Offer properly sized and separated public spaces (lounges, etc.) for each living arrangement.

This purpose-built approach is what designers use today for a new community that plans to offer both IL and AL. But what about an older property's conversion needs?

A typical IL-to-AL conversion example might look like this: One or two independent floors (or wings) become designated for AL. Small satellite dining rooms are created within either existing space. Food from the main kitchen is delivered to a satellite warming kitchen where food is plated for AL residents.

This conversion will likely require the gutting of several revenue-producing IL units to provide the appropriate space. You might also consider creating an Alzheimer's/dementia carve-out Carve-out

1. Sometimes known as a partial spinoff, a carve out occurs when a parent company sells a minority (usually 20% or less) stake in a subsidiary for an IPO or rights offering.

2.
 wing--providing a secure courtyard For alternative meanings of the word "court", see: Court (disambiguation).

A court or courtyard is an enclosed area, often a space enclosed by a building that is open to the sky.
 if the conversion is on the ground floor.

But before deciding which strategy is right for you, ask yourself three key planning questions:

1. What is likely to be my least costly way of serving residents' varying and growing needs for assistance with activities of daily living? For the most realistic response, make a detailed cost comparison between providing a dedicated AL section versus delivering assistance with ADLs randomly distributed within your IL units.

Consider the likely impacts on cost and your resident profile now as well as five, seven, and 10 years into the future. Remember, the most attractive short-run option may not always be the best long-run strategy. Look at several scenarios, such as providing ADLs for 10 percent of IL residents now versus the likelihood of that need growing to more than 50 percent in several years.

2. How will three very important, senior consumer groups and their adult children feel about the strategy you're about to adopt? These three groups are your existing IL residents who need assistance with ADLs; residents who are still relatively healthy; and potential new residents. The obvious challenge is finding a service delivery system that will satisfy the first group without driving away the other two.

3. Will your IL residents actually move to the appropriate purpose-built AL arrangement at the appropriate time? Despite the best of intentions, a multi-level, full-service senior living community can experience mediocre me·di·o·cre  
adj.
Moderate to inferior in quality; ordinary. See Synonyms at average.



[French médiocre, from Latin mediocris : medius, middle; see medhyo-
 performance because of resident noncompliance noncompliance

failure of the owner to follow instructions, particularly in administering medication as prescribed; a cause of a less than expected response to treatment.

noncompliance 
. To help ensure that residents are willing to move when the time comes Adv. 1. when the time comes - at the appropriate time; "we'll get to this question in due course"
in due course, in due season, in due time, in good time
, you must initially develop very specific IL resident admission and discharge policies--and they must be tactfully tact·ful  
adj.
Possessing or exhibiting tact; considerate and discreet: a tactful person; a tactful remark.



tact
, yet consistently, enforced.

Pricing strategies There are many ways in which the price of a product can be determined. The following are the foremost strategies that businesses are likely to use. Competition-based pricing
Setting the price based upon prices of the similar competitor products.
 

If you plan to charge an extra fee for AIL--added to your IL monthly service fee--it should be driven by the loaded cost of your direct care staff. Look at figure 1 for a pragmatic approach to determining the right pricing model. Figure 2 provides seven key strategies to consider when dealing with the aging in place Aging in place is growing older without having to move.[1]

According to the Journal of Housing for the Elderly, it is not having to move from one's present residence in order to secure necessary support services in response to changing needs.
 challenge.

[FIGURE 1 OMITTED]
FIGURE 2

THE TOP SEVEN STRATEGIES FOR
DEALING WITH AGING IN PLACE

These seven strategies are imperative when dealing with the aging in
place issue:

1. Deal with the problem now, because it will surely intensify,
   rather than diminish, with time.

2. Resist simplistic "politically correct" approaches that
   accommodate individual independent living residents in the
   short run, but create extensive community problems in the
   long term.

3. Clearly define the circumstances under which a resident
   must move to another living arrangement--using your
   Residency Agreement and, where appropriate, Negotiated
   Risk contracts.

4. Clearly communicate policies, procedures, and admission
   criteria to new residents and their families.

5. Get your resident leadership involved in the acceptance of
   this difficult, but necessary, policy-making process. This
   helps your residents feel they are part of a positive
   solution, rather than representing a major problem within
   your community.

6. Closely monitor each resident's health status on a
   continuing basis.

7. If you operate an older community, consider developing a
   second-generation (new) independent living section or
   building that will replace the existing one as aging
   residents gradually (and inevitably) convert the initial
   community into a "Naturally Occurring Assisted Living
   Community."

Whichever route you follow, you must adopt certain strategies now in
order to effectively plan for the future


Moving your IL residents through your continuum Continuum (pl. -tinua or -tinuums) can refer to:
  • Continuum (theory), anything that goes through a gradual transition from one condition, to a different condition, without any abrupt changes or "discontinuities"
 will continue to present significant challenges. These could be further complicated by two initiatives currently in play: Fair Housing and Americans With Disabilities Act Americans with Disabilities Act, U.S. civil-rights law, enacted 1990, that forbids discrimination of various sorts against persons with physical or mental handicaps.  (ADA Ada, city, United States
Ada (ā`ə), city (1990 pop. 15,820), seat of Pontotoc co., S central Okla.; inc. 1904. It is a large cattle market and the center of a rich oil and ranch area.
). It may be called aging-in-place, but there's little that's static about it.
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Article Details
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Title Annotation:MARKETING
Author:Moore, Jim
Publication:Contemporary Long Term Care
Geographic Code:1USA
Date:Apr 1, 2005
Words:999
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