Agilent Technologies Creates New Executive Position to Increase Focus On Customers; Larry Holmberg Named Senior Vice President of Sales, Marketing and Customer Support.Business Editors/High-Tech Writers PALO ALTO Palo Alto, city, California Palo Alto (păl`ō ăl`tō), city (1990 pop. 55,900), Santa Clara co., W Calif.; inc. 1894. Although primarily residential, Palo Alto has aerospace, electronics, and advanced research industries. , Calif.--(BUSINESS WIRE)--May 24, 2001 Agilent Technologies This article needs sources or references that appear in reliable, third-party publications. Alone, primary sources and sources affiliated with the subject of this article are not sufficient for an accurate encyclopedia article. (NYSE NYSE See: New York Stock Exchange :A) is bringing a new emphasis on customers to the senior executive level. The company has appointed global sales and marketing veteran Larry Holmberg to lead this effort in the newly created position of corporate sales, marketing and customer support. "Larry will serve as a champion for customers and provide functional leadership for our sales, marketing and customer support activities company-wide," said Ned Barnholt, Agilent president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "The creation of this position is in keeping with Agilent's goal of placing customers first." Holmberg has most recently been Agilent's vice president of sales, marketing and field operations for the company's Communications Solutions Group. In his new role as senior vice president of sales, marketing and customer support, Holmberg will report to Barnholt and to Alain Couder, Agilent's chief operating officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. . "Having a voice for the customer at the executive level is critical," said Couder. "Larry will help us look at our decisions through the eyes of the customer." Holmberg will focus Agilent's global sales and marketing teams on company-wide programs and initiatives that enhance revenue and customer satisfaction. On the international front, he will develop strategies for geographic expansion in areas such as China, Central Europe Central Europe is the region lying between the variously and vaguely defined areas of Eastern and Western Europe. In addition, Northern, Southern and Southeastern Europe may variously delimit or overlap into Central Europe. and Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. , and he will manage the worldwide Country General Manager program. Holmberg's career spans a variety of global management positions in marketing and sales with both Hewlett-Packard Company and Digital Equipment Corporation. He joined HP in 1969 as a service design engineer, later progressing through various levels of management in engineering, marketing and sales. He joined Digital in 1977, where he held various computer sales and general management positions. His last position there was director of global account sales and industry marketing for the Latin America region, focused mainly on customers in telecom and manufacturing. Holmberg returned to HP in 1996 as the region general manager for the Test and Measurement Organization in Latin America, responsible for sales, marketing and operations for the Latin America region. In 1998, he was promoted to the communications service provider A Communications Service Provider or CSP is a company that transports information electronically. The term encompasses public and private companies in the wireline, wireless, Internet, cable, satellite, and managed services businesses. region manager for the Asia Region based in Hong Kong. After the company split was announced in March 1999, Holmberg was named Communications Solutions Group sales Group sales Block sale (of large amounts) of securities to institutional investors. group sales The distribution of a new security issue to institutional clients. and marketing vice president, his most recent position at Agilent. About Agilent Technologies Agilent Technologies Inc. (NYSE:A) is a global technology leader in communications, electronics, life sciences and healthcare. With 48,000 employees serving customers in more than 120 countries, Agilent had net revenue of $10.8 billion in fiscal year 2000. Information about Agilent can be found on the Web at www.agilent.com. |
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