Agfa to Sponsor PC Computing 2nd Annual Digital Photo Contest.WILMINGTON, Mass.--(BUSINESS WIRE)--Sept. 27, 1999-- Agfa Corporation's Desktop Products Group (USA-DTP), a leading provider of award-winning digital cameras and desktop scanners, announced today their premier sponsorship of the PC Computing 2nd Annual Digital Photo Contest - a promotional digital photography contest held between now and October 15, 1999, in which contestants have the opportunity to win one of four megapixel digital cameras, including the Agfa ePhoto CL50. In addition, winning photos will be featured in PC Computing's Year 2000 calendar to be distributed at Fall Comdex, as well as in PC Computing's online photo gallery. Via the PC Computing Web site (located at www.pccomputing.com/photocontest) contestants are invited to send a digital photo that represents winter, spring, summer or fall. Entries will be judged on creativity, image quality, and how effectively the digital image captures the essence of the season. "Contests like this encourage people to show their creativity and experience the pure fun of capturing and using digital images," said Janet Lord, Marketing Manager, Agfa Desktop Products Group. "Agfa is very pleased to be an integral part of the 2nd Annual Digital Photo Contest from PC Computing." This contest is an important component in the overall marketing partnership between Agfa and PC Computing. The contest was launched in conjunction with PC Computing's Digital Camera and Scanner Superguide, where Agfa is a major advertiser. The Superguide is a 2-part series in the September and October issues covering the products, solutions and techniques crucial to digital imaging. PC Computing will promote the photography contest by running one full-page, four-color advertisement in the September and October issues of its print publication. Agfa's role as premier sponsor of this contest will be highlighted in each advertisement. Complete contest rules are available at www.pccomputing.com/photocontest. About the ePhoto CL50 The ePhoto CL50 is a high-performing digital camera targeted to business professionals and technology enthusiasts who require advanced features, ease-of-use and a photo-quality, mega-pixel image. Delivering "best-in-class" quality in an easy to use, point-and-shoot design, the ePhoto CL50 includes a variety of features which are unique to the marketplace, including: -- LCD with SunCatcher(TM) for enhancing the overall brightness of the LCD screen -- Voice Annotation for recording up to 10 seconds of sound per image -- Burst Mode allowing up to 10 continuous pictures -- Quick Review lets users control whether to keep or erase a photo immediately after capturing it -- Panorama allowing users to tag shots for creating panoramas The ePhoto CL50 is currently available in the U.S. for the suggested price of $599. About PC Computing PC Computing is the magazine for business leaders intent on using technology to build competitive advantage and solve every day business problems. Written in the language of business, it empowers business leaders with the practical and real-world information they need to make smart digital and Internet solutions purchases. The editorial is delivered in a style that is accessible and actionable and is focused on the underlying business benefits of technology. A 1999 National Magazine Award Winner, PC Computing is the preferred information source for more that 1,050,000 paid circulation. About Agfa Agfa Corporation is a subsidiary of the Agfa-Gevaert Group, one of the world's leading imaging companies, headquartered in Mortsel, Belgium. Agfa develops, produces and markets analog and digital systems, primarily for the graphics, medical and industrial radiography, and consumer imaging and photography markets. Agfa Corporation, headquartered in Ridgefield Park, NJ, employs 5,000 people. Worldwide, Agfa's annual sales are nearly $5 billion. Product and company information can be found on Agfa's home page on the World Wide Web at http://www.agfahome.com |
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