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Agentsmith Forms Strategic Relationship with Optimal Solutions.


BALTIMORE & KANSAS CITY Kansas City, two adjacent cities of the same name, one (1990 pop. 149,767), seat of Wyandotte co., NE Kansas (inc. 1859), the other (1990 pop. 435,146), Clay, Jackson, and Platte counties, NW Mo. (inc. 1850). , Mo. -- Solution Provides Tight Business Process Integration Between Revenue Management and Traffic Management Systems for Broadcast Media Companies

Agentsmith (www.agent-smith.com), a leading developer, marketer, and integrator of revenue optimization and management solutions for the broadcast media industry, announced today that it has entered into a strategic relationship with Optimal Solutions, Inc. (OSi), a leader in Traffic Management Systems. The nature of the relationship includes tight product integration with new inventory optimization capabilities.

Agentsmith's Sales Analyzer, Revenue Planner, Deal Manager, and Revenue Optimization and Management software will be thoroughly integrated with Optimal Solutions' Traffic Management Systems. This will provide mutual customers and prospective customers with tightly integrated business processes, including sales analysis and "optimal" deal creation, and better use and allocation of inventory. Both companies offer an end-to-end enterprise solution that completely integrates sales, deal and traffic data to improve sales workflow and maximize revenue through the efficient placement of inventory to meet the buyers' requirements.

Industry executives believe that tight integration will lower operating costs operating costs nplgastos mpl operacionales  and greatly improve business efficiency, resulting in faster booking of advertising space, more effective use of inventory, and a close correlation between deal packaging and placement that will better satisfy customer requirements. A critical component of meeting business requirements and government regulations is the tight integration of sales processes A sales process is a systematic approach for performing product or service sales. The reasons for having a sales process include seller and buyer risk management, achieving standardized customer interaction in sales and scalable revenue generation.  and inventory placement. This integration is intended to increase the productivity of the research, sales and traffic teams; to increase customer responsiveness; and be more competitive in the market by booking sales faster and more effectively using available inventory to better meet the customers' requirements.

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Agentsmith's CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Michael Cooper
    Michael Jerome Cooper (born April 15 1956 in Los Angeles, California) is currently the head coach of the Women's National Basketball Association's Los Angeles Sparks.
    , "This relationship allows us to bring real strategic value to our customers, and provide more operational and financial value in terms of increased advertising sales revenue and profitability."

    Ed Adams, president of OSi, adds, "With Agentsmith, we can deliver a much needed integrated business solution to our customers. We share a common technology platform. Our mutual customers have expressed great interest in our combined solution. We offer a truly integrated and powerful business solution for television, broadcast and cable companies."

    About Agentsmith

    Agentsmith develops and markets innovative revenue management software solutions that help broadcast media companies increase revenue, improve profitability, enhance customer relationships and remain competitive by optimizing advertising sales performance. Founded in 2001 with headquarters in Baltimore, Maryland "Baltimore" redirects here. For the surrounding county, see Baltimore County, Maryland. For other uses, see Baltimore (disambiguation).
    Baltimore is an independent city located in the state of Maryland in the United States.
    , Agentsmith's clients include major networks, their affiliates, and cable providers across North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . For more information, visit www.agent-smith.com.

    About Optimal Solutions, Inc.

    Founded in 1995, Optimal Solutions, Inc. has spent nearly 10 years revolutionizing key business systems for broadcast traffic, sales and billing operations. Today, more than 250 stations and a growing number of media networks are taking advantage of OSi's powerful, real-time software to better manage their most valuable asset--inventory. Optimal Solutions, Inc., continues to set the new standard for PC-based traffic, sales and billing solutions. For more information contact Optimal Solutions, Inc. at 816-434-4000 or visit us online at www.osi-corp.com.

    (C) 2004 OPTIMAL SOLUTIONS, Inc. All rights reserved. This release contains information about management's view of the company's future expectations, plans and prospects that constitute forward-looking statements forward-looking statement

    A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
     for purposes of the safe harbor Safe Harbor

    1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

    2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
     provisions under The Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. Actual results may differ materially from historical results or those indicated by these forward-looking statements as a result of a variety of factors including, but not limited to, risks and uncertainties associated with the company's financial condition, its ability to sell its products, its ability to compete with competitors and the growth of the security market as well as other factors that are discussed in the company's 424(b)(3) Prospectus filed with the SEC August 16, 2002 as amended and supplemented, and in its Annual Report on Form 10-K Form 10-K

    A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information.


    Form 10-K

    See 10-K.
    , as well as other documents periodically filed with the Securities and Exchange Commission.
    COPYRIGHT 2004 Business Wire
    No portion of this article can be reproduced without the express written permission from the copyright holder.
    Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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    Publication:Business Wire
    Date:Sep 29, 2004
    Words:641
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