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Agentsmith Appoints Mark Kolibas as Executive Vice President.


BALTIMORE -- Agentsmith (www.agent-smith.com), a developer of innovative revenue optimization and management solutions for the broadcast media industry, today announced the appointment of Mark Kolibas as executive vice president. In his new position, Kolibas will provide strategic direction and lead marketing and sales initiatives for the company as it expands its growing portfolio of customers and increases sales to top-tier broadcasters, including television networks, affiliates, and cable networks.

Mark Kolibas brings to his position nearly 25 years of business management and sales leadership experience within global software and service companies. Prior to joining Agentsmith, Kolibas was founder and president of Trident Management Consulting Noun 1. management consulting - a service industry that provides advice to those in charge of running a business
service industry - an industry that provides services rather than tangible objects
 L.L.C., a New Jersey-based marketing consulting firm Noun 1. consulting firm - a firm of experts providing professional advice to an organization for a fee
consulting company

business firm, firm, house - the members of a business organization that owns or operates one or more establishments; "he worked for a
 whose clients included publicly and privately held high-tech companies, in areas that include business application software and technology, retail and distribution, direct sales and marketing, and pharmaceutical.

Earlier, Kolibas served as vice president of sales at PeopleSoft, where he helped launch and build a business unit focused on the financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
 market. At PeopleSoft, his efforts contributed to the growth of the unit's annual revenue from zero to more than $200 million in three years. During his nearly 10 years at PeopleSoft, he helped grow the company from a 50-person start-up to a publicly traded, leading enterprise resource planning See ERP.

(application, business) Enterprise Resource Planning - (ERP) Any software system designed to support and automate the business processes of medium and large businesses.
 software provider with over $2 billion in annual revenue.

Agentsmith CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Mike Cooper
For the basketball player and coach, see Michael Cooper. For the Canadian radio broadcaster, who is not the politician this article discusses, see Mike Cooper (broadcaster). For the infamous "library man", see Mike Cooper (library man).
, said, "Mark's extensive experience in leadership and sales roles in the software and technology markets will benefit Agentsmith as we continue to add top-tier broadcasters and cable companies as customers. Already, Agentsmith's solutions have demonstrated their value to several companies, which are using our software to ensure that advertising space is sold at an optimal rate and to provide visibility into the entire sales process A sales process is a systematic approach for performing product or service sales. The reasons for having a sales process include seller and buyer risk management, achieving standardized customer interaction in sales and scalable revenue generation. ."

Mark Kolibas said, "My focus is to accelerate customer acquisition and help Agentsmith become the recognized market leader providing revenue optimization solutions to Media companies. For too long, broadcast media companies have had to rely purely on "gut" instinct to price and sell advertising space and Agentsmith is the first company to bring a truly quantitative and systematic approach to media advertising sales in the marketplace. I am excited to be joining a growing company that offers a real competitive advantage by helping customers increase top-line revenue and profitability."

Kolibas holds an M.B.A. from Seton Hall University Seton Hall University is a private Roman Catholic university located 14 miles from Manhattan in historic South Orange, New Jersey. Founded in 1856 by Archbishop James Roosevelt Bayley, Seton Hall is the oldest diocesan university in the United States.  in South Orange, New Jersey and a B.A. in business administration from Rowan University Rowan University is a public university located in Glassboro, New Jersey comprising 49 buildings. There is also a satellite campus in Camden, New Jersey. The school was founded in 1923 as Glassboro Normal School with the mission to train public school teachers. .

About Agentsmith

Agentsmith develops and markets innovative revenue management software solutions that help broadcast media companies increase revenue, improve profitability, enhance customer relationships and remain competitive by optimizing advertising sales performance. Founded in 2001 with headquarters in Baltimore, Maryland, Agentsmith's clients include major networks, their affiliates, and cable providers across North America. For more information, visit www.agent-smith.com.
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Publication:Business Wire
Date:Jun 22, 2004
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