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Agencies & accounts.


Ad shop 72andSunny won the creative agency of record title for the Discovery Channel. The agency will oversee all U.S. strategic and creative duties for the cable TV channel, including a re-branding campaign to start in October. ... Santa Monica-based Palisades Palisades, cliffs along the west bank of the Hudson River, NE N.J. and SE N.Y., extending from N of Jersey City, N.J., to the vicinity of Piermont, N.Y., with a general altitude of from 350 ft to 550 ft (107–168 m).  MediaGroup has opened a New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 office. The move complements Palisades' strategic shift from an entertainment-heavy shop to general business clients. The agency has about 80 employees and annual billings of $600 million.

Editor's note Editor's Note (foaled in 1993 in Kentucky) is an American thoroughbred Stallion racehorse. He was sired by 1992 U.S. Champion 2 YO Colt Forty Niner, who in turn was a son of Champion sire Mr. Prospector and out of the mare, Beware Of The Cat.

Trained by D.
: This new column will cover the advertising and public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  industry in Los Angeles. It will be published every other week.

Staff reporter Joel Russell can be reached at jrussell@labusinessjournal.com, or at (323) 549-5225, ext. 237.
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Title Annotation:ADVERTISING & PR
Author:Russell, Joel
Publication:Los Angeles Business Journal
Date:Aug 6, 2007
Words:114
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