After research, Liberty Mutual rebrands its Property division. (Property/Casualty).

Liberty Mutual Group has relaunched its property division after conducting extensive market research with insurance buyers and producers. Liberty Mutual Property has changed its name and refined its market focus to emphasize mid-sized businesses (100 to 5,000 employees).

Formerly known as LMG Property, Liberty Mutual Property will provide dedicated underwriting units for both brokers and direct producers and continue to provide loss prevention and claims services to its customers. Liberty Mutual Property has five operation centers strategically located throughout the United States.

"Our name change brings to the forefront the Liberty Mutual brand and all that it represents in the marketplace," said Doug Nelson, president of Liberty Mutual Property. Although Liberty Mutual is one of the largest workers' compensation carriers, its vision is to be a leader in the property arena as well, Nelson said.

Liberty Mutual Property's announcement follows research it recently conducted among buyers and producers. The research identified the top needs as being more timely and responsive to buyers and allowing more decision-making authority closer to producers.

"At a time when other property insurers are centralizing decision making, we're doing the opposite and accelerating our responsiveness by giving our local people the authority to make decisions," said Nelson.