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After 5 Years of Rapid Growth, the Total Market Scale of China Mobile Value-Added Services Have Reached RMB 41.5 Billion in 2005 and Will Hit RMB 57.15 Billion in 2006.


DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c53581) has announced the addition of "China Mobile Value-added Services Report, 2006" to their offering.

As the communication expense is exclusively enjoyed by mobile operators and around 15% of message fees also belong to operators, so most of the income from mobile value-added services is pocketed into them, while only a small part of the income is left for SP. Even though, SP can still make enough profits thanks to the enormous market scale.

The SMS (1) (Storage Management System) Software used to routinely back up and archive files. See HSM.

(2) (Systems Management Server) Systems management software from Microsoft that runs on Windows NT Server.
 revenue of most SP began to decline in the year of 2005 while the income of the operators experienced a steady growth. The statistics from Ministry of Information Industry show that by the end of Oct 2005, about 246.66 billion pieces of short message have been sent, the revenue from which has exceeded RMB RMB Right Mouse Button
RMB Regional Management Board (USACE)
RMB Rolf Maier Bode (musician, band)
RMB Ren Min Bi (currency of People's Republic of China) 
 25 billion, increasing by 40.1% over the same period of 2004. Meanwhile, the handset users have been over 383 million and short message sent per capita [Latin, By the heads or polls.] A term used in the Descent and Distribution of the estate of one who dies without a will. It means to share and share alike according to the number of individuals.  reached 64 pieces. SMS is expected to hit new record in the year of 2006.

The recent three years witnessed a rapid growth for MMS (Multimedia Messaging Service) An enhanced transmission service that enables graphics, video clips and sound files to be transmitted via cellphones. Developed as part of the 3GPP project, MMS phones are generally backward compatible with SMS and EMS.  but in a wavy trend due to seasonal factors and policy adjustment of operators. In addition, MMS achieved a market scale of more than RMB 2 billion by the end of 2005.

IVR (Interactive Voice Response) An automated telephone information system that speaks to the caller with a combination of fixed voice menus and data extracted from databases in real time.  won't be greatly influenced in the early days of 3G, however parts of data services will attract IVR users along with the gradual development of 3G, which would result in a depression of IVR in 2006-2007. However, the decline tends slowly owing to owing to
prep.
Because of; on account of: I couldn't attend, owing to illness.

owing to prepdebido a, por causa de 
 IVR's strong innovation ability.

WAP (1) (Wireless Access Point) See access point.

(2) (Wireless Application Protocol) A standard for providing cellular phones, pagers and other handheld devices with secure access to e-mail and text-based Web pages.
 now shows huge market potentials and faces a good investment opportunity. Whereas, the upcoming 3G can't bring great returns immediately for the investments in WAP. As a matter of fact, being a channel, WAP can provide most of mobile services but its development is based on the rich application contents. Therefore, WAP will see a continuously steady growth.

Wireless music includes mobile ring-tone, CRBT CRBT Color Ring Back Tone (telecommunications)
CRBT Center for Resourceful Building Technology
CRBT Crying Real Big Tears
CRBT Caller Ring Back Tone
 and mobile music, which are developed in an inheritable in·her·it·a·ble
adj.
Capable of being inherited.



in·herit·a·bili·ty n.
 way. The market of mobile ring tone was saturated with its scale reaching RMB 2.8 billion in 2005; the market scale of CRBT totaled at RMB 5 billion by the end of 2005 though, it will decline in 2007-2008; and mobile music is expected to be the first kind of value-added service with high-speed growth in 3G era. Due to the strong market demands and the cooperation of industry chain of many giants, mobile music has presented a rapid development momentum since early 2006 and it will outpace CRBT to achieve a market scale of around RMB 8 billion by 2007.

As mobile music develops amazingly, the related 3G value-added services will start up successively, among which mobile video will draw striking attention. The market scale of mobile video can reach about RMB 1.5 billion in 2006 but its rapid growth will appear after the year of 2007. As the video communication by handset comes true, mobile video market will expand rapidly. And media playing by mobile video will be most expected in the future.

Restricted by expensive charge and undiversified forms, mobile game has been developing slowly. So such games as Java, Brew won't have a fast development until 2007 because the problem on terminal and network should be resolved first.

3G constructions will get optimized and enlarged till 2008, when more emerging 3G value-added services will come forth. It is no doubt these new services will stimulate the former services so that an interactive growth can be formed.

Topics Covered:

* Status Quo [Latin, The existing state of things at any given date.] Status quo ante bellum means the state of things before the war. The status quo to be preserved by a preliminary injunction is the last actual, peaceable, uncontested status which preceded the pending controversy.  of Mobile Value-added Service in China

* SMS Market

* MMS Market

* IVR Market

* WAP Market

* Mobile Ring Tone

* Color Ring Back Tone (CRBT)

* Mobile Music

* Mobile TV

* Mobile Game(JAVA&BREW)

* Mobile Phone Payment

* China Mobile VS China Unicom China Unicom, full name China United Telecommunications Corporation, 中国联通, HKSE: 0762 NYSE: CHU, is a telecommunication operator in the People's Republic of China. 52.  

* TOP 25 Service Providers (SP)

* Mobile Value-Added Service in 3G Era

Companies Mentioned:

* China Mobile

* China Unicom

* SMG SMG - Screen Management Guidelines. A VMS package of run-time library routines providing windows on DEC VT100 terminals.  

* SINA

* TOM

* NETEASE

* SOHU

* TENCENT

* SHANDA

* HURRAY

* MTONE Wireless

* LINKTONE

* Kong.net

* HL 95cool

* Newpalm

* A8 Limited

* TSSX

* Xuntian Telecom

* MNC MNC

See: Multinational corporation
 

* Netgen Inc

* mfun86

* 21CN

* Lingtu

* UNISK

* UNIBREW

* Anymusic

* 9588.com

* Beijing Longtech Co.,Ltd

For more information, visit http://www.researchandmarkets.com/reports/c53581.
COPYRIGHT 2007 Business Wire
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Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 10, 2007
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