Aflac for business.[ILLUSTRATION OMITTED] AS PART OF AN ONGOING MARKETING STRATEGY to engage business owners and benefits decision-makers, Aflac's 2009 business-to-business  This article or section needs copy editing for grammar, style, cohesion, tone and/or spelling.You can assist by [ editing it] now. initiative includes a focus on the construction and education industries, starting with the release of a pair of new national network TV ads aimed at employers within the two sectors. The new 15-second commercials feature the Aflac Duck duck, common name for wild and domestic waterfowl of the family Anatidae, which also includes geese and swans. It is hunted and bred for its meat, eggs, and feathers. Strictly speaking, duck refers to the female and drake to the male. communicating directly to business owners. In the spot entitled en·ti·tle tr.v. en·ti·tled, en·ti·tling, en·ti·tles 1. To give a name or title to. 2. To furnish with a right or claim to something: "Jackhammer," the duck is busy at work at a construction site. The education ad finds him in an elementary school elementary school: see school. classroom reciting the alphabet alphabet [Gr. alpha-beta, like Eng. ABC], system of writing, theoretically having a one-for-one relation between character (or letter) and phoneme (see phonetics). Few alphabets have achieved the ideal exactness. alongside students. "Even in today's economic environment, Aflac understands that business owners still need and want to provide their employees with quality health care benefits. More than ever before, voluntary benefits provide employers an affordable way to do this," said John Laughbaum, vice president of channel marketing and sales development. |
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