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Aetna Sponsors C.H.A.S.E. for Life - Organization Will Promote Infant and Child CPR and The Heimlich Maneuver For New Parents and Their Children's Caretakers.


NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- Aetna (NYSE NYSE

See: New York Stock Exchange
: AET AET Aetna, Inc.
AET After Extra Time
AET Actual Evapotranspiration
AET Alliance for Environmental Technology
AET Alpha-Ethyltryptamine
AET Applied Extrusion Technologies, Inc.
) announced today a $10,000 grant as the founding sponsor of C.H.A.S.E. for Life, a new organization formed to promote infant and child CPR Cardiopulmonary Resuscitation (CPR) Definition

Cardiopulmonary resuscitation (CPR) is a procedure to support and maintain breathing and circulation for a person who has stopped breathing (respiratory arrest) and/or whose heart has stopped (cardiac
 and The Heimlich Maneuver Heimlich maneuver, emergency procedure used to treat choking victims whose airway is obstructed by food or another substance. It forces air from the lungs through the windpipe, pushing the obstruction out.  education for first-time parents. This September, C.H.A.S.E. for Life (which stands for CPR, Heimlich, Awareness, Safety, Education) will launch a national campaign to make this life-saving information free and readily available in hospitals, schools, in-home classes and community centers.

"If parents retain only 20 percent of this training, they will have an 80 percent chance to save their child's life should the unthinkable occur," said Farley Boyle, a New Jersey mother who founded C.H.A.S.E. for Life when her two-year old daughter Chase nearly drowned in a boating accident, but was saved by her husband who was trained in infant CPR. "If it was not for the optional infant/child CPR and Heimlich class my husband and I took while I was pregnant, Chase would not be with us today."

"You don't always have to be a doctor to save a child's life," added James Reid James Reid is the name of:
  • James Randolph Reid (1750–1789), an American soldier and Continental Congressman
  • James Reid (Canadian politician) (1839-1904), a member of the Canadian House of Commons
, northeast regional manager for Aetna. "Sponsoring C.H.A.S.E. for Life aligns with Aetna's commitment to provide prevention and wellness information to our health plan members. With this sponsorship, we are able to expand the reach of this message to parents everywhere regardless of the health plan they belong to." In 2005, Aetna and the Aetna Foundation contributed over $19 million in grants and sponsorships to help build healthier communities.

C.H.A.S.E. for Life provides workshops in collaboration with local EMS squads and hosts in-home clinics to teach infant/child CPR and The Heimlich Maneuver free of cost to parents and caretakers of children ages pre-K through eighth grade. The organization is also promoting mandatory education and instruction in these techniques for first-time mothers before they leave the hospital with their newborn child. To increase interest further, C.H.A.S.E. for Life has designed a cutting-edge instructional video to modernize and update the face of CPR/Heimlich instruction. "We want to create buzz and universal appeal by providing a more modern and user-friendly approach," Farley explained.

About C.H.A.S.E. for Life

C.H.A.S.E. for Life, founded in August 2005, is a non-profit organization A non-profit organization (abbreviated "NPO", also "non-profit" or "not-for-profit") is a legally constituted organization whose primary objective is to support or to actively engage in activities of public or private interest without any commercial or monetary profit purposes.  that stands for CPR, Heimlich, Awareness, Safety, Education. Its mission is to promote the education of infant and child CPR and The Heimlich Maneuver, and to raise safety awareness within communities throughout the country. C.H.A.S.E. for Life believes this education should be free and readily available for everyone and works in collaboration with local EMS squad volunteers to provide it. C.H.A.S.E. for Life is also promoting mandatory education and instruction in infant/child CPR and The Heimlich Maneuver for first-time mothers before being discharged from the hospital with their newborns, and is partnering with hospitals to make this a priority and working to change legislation at the local, state and national levels. www.chaseforlife.org

About Aetna

Aetna is one of the nation's leading diversified health care benefits companies, serving approximately 29.9 million people with information and resources to help them make better informed decisions about their health care. Aetna offers a broad range of traditional and consumer-directed health insurance products and related services, including medical, pharmacy, dental, behavioral health Behavioral health was first used in the 1980's to name the combination of the fields mental health and substance abuse. As an example, an organization serving both mental health and substance abuse clients might refer to its practice as behavioral health or , group life, long-term care long-term care (LTC),
n the provision of medical, social, and personal care services on a recurring or continuing basis to persons with chronic physical or mental disorders.
 and disability plans, and medical management capabilities. Our customers include employer groups employer group Association of employers Managed care An entity with a current group benefits agreement in effect with a health plan to provide covered health care services to its employee-subscribers and eligible dependents. , individuals,

college students, part-time and hourly workers, health plans and government-sponsored plans. www.aetna.com.
COPYRIGHT 2006 Business Wire
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Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Aug 23, 2006
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