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Aetna Endorses Markle Foundation Efforts to Ensure Privacy and Security of Consumers' Health Information Online.


HARTFORD, Conn. -- Aetna (NYSE NYSE

See: New York Stock Exchange
:AET AET Aetna, Inc.
AET After Extra Time
AET Actual Evapotranspiration
AET Alliance for Environmental Technology
AET Alpha-Ethyltryptamine
AET Applied Extrusion Technologies, Inc.
) today announced its support of a newly released Common Framework for Networked Personal Health Information developed by Connecting for Health, a public-private collaboration operated by the Markle Foundation The Markle Foundation is an organization concerned with technology, health care, and national security. People associated
  • Zoë Baird - current president
  • Elihu Katz
  • Luciano Floridi
  • Lloyd N.
. The Connecting for Health Common Framework outlines how consumers' online health information is kept private, including guidelines guidelines,
n.pl a set of standards, criteria, or specifications to be used or followed in the performance of certain tasks.
 for developing clear privacy policies, allowing consumers to control copies of their health data and preventing third parties from obtaining information without a consumer's authorization. The goal of the Common Framework is to increase consumers' use of online tools such as Personal Health Records (PHR PHR Personal Health Record
PHR Physicians for Human Rights
PHR Professional in Human Resources
PHR Public Health Reports
PHR Partnerships for Health Reform
Phr Phrygian (linguistics)
PHR Presse Hebdomadaire Régionale
) by creating a common set of privacy principles that consumers can trust.

"As a health plan, we have an opportunity to effect change in the health care system by helping people access their health information and provide the support needed to make wise health care decisions," said Meg McCabe, Aetna's vice president of medical and eHealth product. "We see a future where consumers are fully engaged in their health and take responsibility for health care decisions. To achieve that, we need to provide a secure environment where consumers can feel comfortable sharing their personal health information. As part of our efforts to create this environment of trust, Aetna participated on the Connecting for Health workgroup and is well along the path of implementing the Common Framework privacy principles. As a HIPAA-covered entity, consumer privacy and security protections are ingrained in·grained  
adj.
1. Firmly established; deep-seated: ingrained prejudice; the ingrained habits of a lifetime.

2.
 in our core values and business operations Business operations are those activities involved in the running of a business for the purpose of producing value for the stakeholders. Compare business processes. The outcome of business operations is the harvesting of value from assets ."

Aetna currently offers a suite of consumer tools and information available through Aetna Navigator, Aetna's secure, password-protected member website. Aetna offers the CareEngine[R]-Powered PHR which helps people become better informed, organized and active with regard to their health. Aetna provides more than 5 million people with access to PHRs that combine detailed, claims-driven information gathered from across the health care spectrum - such as physician offices, labs, diagnostic treatment and pharmacies - with user-entered information such as family history or allergies Allergies Definition

Allergies are abnormal reactions of the immune system that occur in response to otherwise harmless substances.
Description

Allergies are among the most common of medical disorders.
. The result is a comprehensive health profile that the member can access anytime online, and print to share with his or her doctor.

Aetna also makes a variety of tools available to all members to find information about health care costs, benefits and claims, credible health information, hospital quality data, an online provider directory, a health history report and health reminders. In addition, Aetna recently introduced a new personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 health search engine called Aetna SmartSource(SM). Based on a medical search term such as diabetes or asthma, Aetna SmartSource helps members search various Aetna resources to find easy-to-understand health information, doctors in the local area who participate in their health plan, commonly used medications and treatment options, estimated health care costs and Aetna programs and discounts that can help members manage their health needs.

A demonstration of Aetna's consumer tools is available to reporters who request it. To view the Markle Foundation's Connecting for Health Common Framework, go to www.connectingforhealth.org.

Aetna is one of the nation's leading diversified health care benefits companies, serving approximately 37.3 million people with information and resources to help them make better informed decisions about their health care. Aetna offers a broad range of traditional and consumer-directed health insurance products and related services, including medical, pharmacy, dental, behavioral health Behavioral health was first used in the 1980's to name the combination of the fields mental health and substance abuse. As an example, an organization serving both mental health and substance abuse clients might refer to its practice as behavioral health or , group life and disability plans, and medical management capabilities and health care management services for Medicaid plans. Our customers include employer groups employer group Association of employers Managed care An entity with a current group benefits agreement in effect with a health plan to provide covered health care services to its employee-subscribers and eligible dependents. , individuals, college students, part-time and hourly workers, health plans, governmental units, government-sponsored plans, labor groups and expatriates. www.aetna.com
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Publication:Business Wire
Date:Jul 1, 2008
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