Aetna Announces a Special Discount on Philips Sonicare Toothbrushes for Its Members; Initiative Supports Efforts To Improve Overall Health of Aetna's Members.HARTFORD, Conn. -- Aetna (NYSE NYSE See: New York Stock Exchange :AET AET Aetna, Inc. AET After Extra Time AET Actual Evapotranspiration AET Alliance for Environmental Technology AET Alpha-Ethyltryptamine AET Applied Extrusion Technologies, Inc. ) today announced a special offer on Philips Sonicare toothbrushes, an initiative aimed at encouraging good dental care which the company believes can contribute to better overall health. Aetna members can visit www.brushwithaetna.com to order their toothbrush at a discounted rate. "This special offer available to Aetna members represents our belief that a healthy mouth contributes to overall well-being," said Pat Farrell, head of Aetna Specialty Products. "Aetna believes that dental health is a critical component of overall health, and that members may benefit from products and services that can enable them to improve their dental health." "The use of electric toothbrushes is a powerful adjunct to any oral home care regimen," said David Albert, D.D.S D.S Drainage Structure (flood protection) ., MPH, associate professor of clinical dentistry at Columbia University College of Dental Medicine. In 2005, Aetna and Columbia announced an expanded partnership that strengthens the oral health information on the Aetna InteliHealth(R) consumer information website and improves the effectiveness of Aetna's programs to enhance oral health. Dr. Albert is the lead clinician in that partnership. "Powered toothbrushes can stimulate patient motivation and can lead to better oral hygiene Oral Hygiene Definition Oral hygiene is the practice of keeping the mouth clean and healthy by brushing and flossing to prevent tooth decay and gum disease. by influencing patients to brush for a longer period of time." Dr. Albert also noted, "A powered toothbrush can help patients with physical limitations maintain better oral health." The Essence e5300 Sonicare toothbrush by Philips includes a contoured brush head, a charger base, travel cap and case, and brush-head holder. Sonicare toothbrushes remove plaque and improve gum health by reversing gingivitis gingivitis (jĭn'jəvī`tĭs), inflammation of the gums. It may be acute, subacute, chronic, or recurrent. The gums usually become red, swollen, and spongy, and bleed easily. and shrinking periodontal pockets. In addition, use of the Essence e5300 can help reduce coffee, tea and tobacco stains and lead to whiter teeth. About Aetna Aetna is one of the nation's leading diversified health care benefits companies, serving approximately 27.9 million unique members with information and resources to help them make better informed decisions about their health care. Aetna offers a broad range of traditional and consumer-directed health insurance products and related services, including medical, pharmacy, dental, behavioral health, group life, long-term care long-term care (LTC), n the provision of medical, social, and personal care services on a recurring or continuing basis to persons with chronic physical or mental disorders. and disability plans, and medical management capabilities. Our customers include employer groups, individuals, college students, part-time and hourly workers, health plans and government-sponsored plans. www.aetna.com About Royal Philips Electronics Royal Philips Electronics of the Netherlands (NYSE: PHG, AEX AEX See: Amsterdam Exchange : PHI) is one of the world's biggest electronics companies and Europe's largest, with sales of $37.7 billion (EUR EUR In currencies, this is the abbreviation for the Euro. Notes: The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion. 30.4 billion) in 2005. With activities in the three interlocking interlocking /in·ter·lock·ing/ (-lok´ing) closely joined, as by hooks or dovetails; locking into one another. interlocking Obstetrics A rare complication of vaginal delivery of twins; the 1st domains of healthcare, lifestyle and technology and 159,200 employees in more than 60 countries, it has market leadership positions in medical diagnostic imaging and patient monitoring, color television sets, electric shavers, lighting and silicon system solutions. News from Philips is located at www.philips.com/newscenter. |
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