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Aestiva Helps Small Businesses Get Big Time Web Results.


Business Editors

TORRANCE, Calif.--(BUSINESS WIRE)--March 8, 2000

Any business, no matter how small, can afford the same types of technology that have allowed Amazon.com and Yahoo Shopping to become major players in the world of e-commerce.

Aestiva HTML/OS, Aestiva LLC's core product, allows anyone to design advanced Web sites without CGI CGI
 in full Common Gateway Interface.

Specification by which a Web server passes data between itself and an application program. Typically, a Web user will make a request of the Web server, which in turn passes the request to a CGI application program.
 programming or the need for complex integration tools.

Amazon, Yahoo and other large companies have developed, in-house and at great expense, Web-based operating platforms that allow them to build and update dynamic, interactive sites. D. M. Silverberg, Director of Technology for Aestiva, wants America's millions of small businesses to know that they can enjoy the same kind of online presence as the most famous e-business success stories. And with Aestiva, they can do it without spending a lot of time or money.

"Web-based platforms are not new," Silverberg said, "but Aestiva makes that same power available to the small business owner for under $800."

Aestiva is a supplement to HTML HTML
 in full HyperText Markup Language

Markup language derived from SGML that is used to prepare hypertext documents. Relatively easy for nonprogrammers to master, HTML is the language used for documents on the World Wide Web.
. It allows designers with little or no programming background to build advanced Web sites by placing HTML/OS tags in their HTML pages.

"Placing Aestiva on a Web site changes the site into a virtual computer so you can add features to it, program it and make it do the things you want," Silverberg said. "Without Aestiva, your programmers are stuck using CGI which is archaic and expensive."

A highly efficient scripting language A high-level programming, or command, language that is interpreted (translated on the fly) rather than compiled ahead of time. A scripting, or script, language may be a general-purpose programming language or it may be limited to specific functions used to augment the running of an , Aestiva can perform on-the-fly word processing word processing, use of a computer program or a dedicated hardware and software package to write, edit, format, and print a document. Text is most commonly entered using a keyboard similar to a typewriter's, although handwritten input (see pen-based computer) and , create spreadsheets, run database and programming operations -- right on the Web. It's as simple to use as HTML itself, eliminating the need for CGI programming.

In today's Web-marketplace, large corporations have sustained an advantage over small business with less financial resources. Aestiva narrows the gap.

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Silverberg: "Once an organization starts using HTML/OS they see barriers disappear. They start projects they had given up on. If you have tried to create an advanced site and had to go through all that trouble you can't imagine what a relief it is to find something out there that eliminates the complexities of building world-class Web sites."

Aestiva HTML/OS is available for Sun, SGI-IRIX, BSDI BSDI - Berkeley Software Design, Inc. , FreeBSD, Linux, Cobalt RaQ The Cobalt RaQ is a 1U rackmount server product line developed by Cobalt Networks, Inc. (later purchased by Sun Microsystems) featuring a modified Red Hat Linux operating system and a proprietary GUI for server management. , Windows, MacOS 7-9 and MacOS X platforms. Aestiva HTML/OS retails for $799 (US). Upgrades are $150 (US).

About Aestiva LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
 

Aestiva is the Southern California-based developer of Aestiva HTML/OS, the first truly Web-based Operating Platform. Founded in January, 1996, Aestiva shipped the first version of Aestiva HTML/OS in June 1996.
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Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 8, 2000
Words:416
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