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Advocacy Group Announces Boycott of NBC and Advertiser McDonald's.


iBoycott has launched a consumer boycott to draw attention to and end genocide in Sudan. The first boycott targets are television advertiser McDonald's and the NBC NBC
 in full National Broadcasting Co.

Major U.S. commercial broadcasting company. It was formed in 1926 by RCA Corp., General Electric Co. (GE), and Westinghouse and was the first U.S. company to operate a broadcast network.
 television network. The boycott demands billions of dollars in apology payments from major media.

LOS ANGELES Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  -- iBoycott, an online advocacy group, today invited consumers to join in a boycott designed to draw attention to two ongoing genocides in Sudan.

The targets of iBoycott's inaugural campaign are NBC Universal NBC Universal is a media and entertainment company formed in May 2004 by the combination of General Electric's NBC with Vivendi Universal Entertainment (part of the French Media Group, Vivendi SA). GE owns 80% of NBC Universal with the remaining 20% owned by Vivendi SA. , a division of General Electric and Vivendi, and television advertiser McDonald's that supports the NBC television network. According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 iBoycott President Terrence McCloy, the group chose these companies because of the NBC news NBC News (along with NBC News + HD) is the news division of American television network NBC, a part of NBC Universal, which is majority-owned by General Electric. Its current president is Steve Capus. It is the top-rated broadcast news division and has been for a decade.  division's insufficient and poor coverage of the Sudan crisis.

"The situation in all of Sudan is horrifying, with three million black Christians dead in south Sudan," said McCloy, an Oscar-nominated screenwriter. "A major boycott is the most powerful social instrument in history. We plan to use it to call attention to this important issue of our times and the scandal of media silence." iBoycott invites McDonald's to convene the one-hundred largest television advertisers to address the crisis.

The boycott requires that major media create Congress Television Channel, to give each of the 535 members of Congress individual access every three weeks from anywhere in the world, and launch a Columnists, Commentators and Talk Show Hosts television channel. Both channels would use the television newsmagazine news·mag·a·zine  
n.
1. A magazine, usually published weekly, containing reports and analyses of current events.

2. A television program that presents a variety of topics, usually on current events, often by using interviews and
 format.

The boycott demands that NBC and four other major media fund double-digit billions of dollars "apology funds" for a genocide recovery trust, and for an awards program for Americans who obtain count-me-in emails from friends. iBoycott may demand the ouster ouster n. 1) the wrongful dispossession (putting out) of a rightful owner or tenant of real property, forcing the party pushed out of the premises to bring a lawsuit to regain possession.  of board members.

The boycott urges Congress to hold televised hearings. iBoycott predicts class-action lawsuits by stockholders and viewers.

The boycott was launched by genocide abolitionists in Los Angeles. iBoycott is located online at blog biggorilla.typepad.com, based on a founding document titled "Wall Street". A how-to document, "Wall Street" can be downloaded at iBoycott's blog.

http://biggorilla.typepad.com/billions_of_dollars/files/wall_stree t_full_version.pdf (Due to its length, this URL URL
 in full Uniform Resource Locator

Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program.
 may need to be copied/pasted into your Internet browser's address field. Remove the extra space if one exists.)
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 20, 2007
Words:368
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