Browse Advertising effectiveness topic

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Title	Author	Type	Date	Words
VideoEgg and comScore Collaborate to Offer CPG Brands Insight into Advertising Effectiveness.			Dec 15, 2009	652
Goodmail and ClickMail Marketing Partner to Help Email Marketers Increase ROI.			Dec 8, 2009	683
Neolane to Present Session at NCDM 2009 Focused on Maximizing Lead Management Campaign Effectiveness.			Dec 3, 2009	219
Effective counter militancy campaign yielding unbelievable success-Iftikhar.			Nov 27, 2009	359
Dynamic Logic Releases Creative Best Practices for Driving Online Ad Effectiveness and Maximizing Brand Impact.			Oct 20, 2009	494
United States : Announcing: SlideBand LLC Has Launched its Ground-Breaking Rich Media Slideshow Widget Banner Ad for Effective Online Marketing and Advertising!			Oct 15, 2009	352
Brand.net Enters Automotive Category, Bringing Its Industry-First Web-Wide Brand ROI Measurement to OEMs and Their Agencies.			Oct 14, 2009	499
Shredded treat; Knitting nanas bowled over by advert success.			Oct 14, 2009	416
Searching for easy ways to improve your online advertising ROI.	Snapp, Ariel		Sep 16, 2009	1077
One of the Country's Foremost Experts on Advertising Effectiveness Becomes Strategic Partner of Conversion Associates.			Sep 16, 2009	477
Cie Studios Introduces PostRelease, First Effective Solution for Online Forum Advertising.			Sep 14, 2009	582
How to make effective ads.			Aug 25, 2009	252
Advertisers and Audiences: How Their Views on Advertising Effectiveness Differ.			Jul 21, 2009	1384
Aggregate Knowledge CEO to Discuss How to Optimize Audiences and Increase Ad Campaign Effectiveness.			Jul 21, 2009	712
Motion's "Share Your Solution" Campaign Reveals Workflow Efficiencies, Increased Productivity.			Jul 8, 2009	892
CPM Marketing Group Launches Unique Physician Relationship Management System to Quantify ROI of Outreach Campaigns.			Jun 29, 2009	450
Lyris Webinar on Increasing ROI Through the Integration of Email and Social Media Marketing.			Jun 16, 2009	286
Marketing ROI: In This Electronic Age, Print Articles and Print Advertising Still Sells Cars.			Jun 10, 2009	348
Forbes Survey Examines Effectiveness of Digital Marketing Campaigns.			Jun 1, 2009	582
Help marketers add value, urges CIMA.			Jun 1, 2009	132
Company Profile for The Fournaise Marketing Group - The Tracker of Marketing Effectiveness[TM].		Company overview	May 15, 2009	121
SDI Offers Accelerated Consumer and Prescriber Promotion Response ROI Analysis.			May 13, 2009	461
Arbitron Leads Series B Investment in TRA, the Leader in ROI Insights for Television.			May 7, 2009	494
United States: Neolane Centralizes DigitalGlobe s Marketing Resources and Improves Effectiveness of Event-Triggered Campaigns.			Apr 30, 2009	411
Brand.net's SalesLink, the First Web-Wide Brand ROI Measurement Solution, Proves That Online Advertising Drives Offline In-Store Sales.			Apr 22, 2009	546
LookSmart Delivers Better Value to Advertisers with CPA-Optimized Ad Rotation.			Apr 21, 2009	542
Neolane Centralizes DigitalGlobe's Marketing Resources and Improves Effectiveness of Event-Triggered Campaigns.			Apr 21, 2009	624
Receivables Management Firm Tracks Unattended ROI in Blended-Agent Environment with LiveVox SmartMessage.			Apr 20, 2009	559
Effective Advertising During Tough Economic Times.			Apr 16, 2009	362
TV and Magazine Ads More Effective Than Ads on Internet.			Apr 1, 2009	671
Personal and psychological factors-does it impact the choice of advertising medium?	Idris, Izian; Yajid, Mohd Shukri Ab; Khatibi, Ali	Report	Apr 1, 2009	4980
Neolane Teams with IBM to Improve Marketing Effectiveness and Increase Customer Value.			Mar 24, 2009	727
TreeHouse Interactive Creates the First Marketing Automation/Demand Generation System to Deliver Real Campaign ROI Reporting.			Mar 3, 2009	819
Precise measure of ads' success; Interface ; Company profiles and personalities.		Company overview	Mar 2, 2009	277
Edmunds.com Reports on Academy Award Ad Effectiveness: Hyundai and Audi Traffic Soaring After Broadcast.			Feb 23, 2009	494
Jivox Introduces Industry's First "Video Engagement Score" to Measure Online Video Ad Performance-Driven Interactions Beyond Click-Throughs.			Feb 17, 2009	446
Leading Advertising Measurement Executive Andrea Mezzasalma Joins TRA Advisory Board.			Feb 9, 2009	528
Advert success.			Feb 5, 2009	100
Ads Come Alive as Advertisers Boost Relevancy for Higher ROI.			Feb 4, 2009	410
TargetRx's FieldPerformanceAdvantageSM Empowers Pharmaceutical Companies with Unique Insight to Help Maximize Sales and Marketing Effectiveness.			Feb 2, 2009	1018
Lotame Partners with Vizu and Amplify to Measure the Value of Advertising on Social Media Beyond the Click.			Feb 2, 2009	694
Sound off.			Jan 1, 2009	465
Australia : Digital Measurement Launch for Middle East.			Nov 30, 2008	128
Specific Media Launches Dynamic Display(TM) Platform Providing Online Advertisers Unparalleled Control and Efficiency in Delivering Customized Ads to Relevant Audiences.			Nov 11, 2008	503
Majority of Small & Midsize Businesses Fail to Track Search Advertising Effectiveness Due to Complexity, Reports Clickable.			Nov 11, 2008	549
Sometrics Unveils New Rich Media Ad Units for the Social Web; Units Measure Brand Perception, Ad Effectiveness.			Nov 3, 2008	580
United States: Jigsaw Enterprise Clients Report Increased Efficiencies in Sales Prospecting, Marketing Campaigns, Recruiting New Talent and Data Hygiene Processes.			Oct 10, 2008	552
Jigsaw Enterprise Clients Report Increased Efficiencies in Sales Prospecting, Marketing Campaigns, Recruiting New Talent and Data Hygiene Processes.			Oct 9, 2008	653
Apptera CMO to Offer Insights on Mobile Advertising Success for Leading Brands at L.A. RoadShow.		Conference notes	Sep 17, 2008	352
Enquiro Announces Contextually Relevant Ads Lift Brand Metrics.			Aug 27, 2008	457
New Digital Ad Company Analog Analytics Optimizes Interactive "Super Banner" Ads to Increase Value and Conversion Rate of Online Campaigns.			Aug 18, 2008	643
Measuring media.	Russell, Joel		Aug 11, 2008	146
Research and Markets: Maximise Marketing Strategies by Examining Label Networks' Sponsorship, Advertising & Marketing Effectiveness Youth Culture Profile Report 2008.		Report	Jul 22, 2008	567
United Kingdom: Video email company VuYou choose Intellitracker for their web analytics.			Jul 18, 2008	358
the Rubicon Project Partners With AdJug to Deliver Efficiency to the International Online Advertising Market.			Jul 1, 2008	742
Sweden: Mobile ads 'ten times more effective'.			Jun 14, 2008	388
Mobile Advertising More Effective Than Online Advertising.			Jun 11, 2008	618
Strategy Analytics: 12 Lessons for Mobile Advertising Success.			Jun 5, 2008	325
QuantumDigital Enhances Integrated Marketing Suite with New eMarketing Platform for More Effective Campaigns.			May 27, 2008	495
InsightExpress to Provide Ad-Effectiveness Research for its Clients on the Google Content Network.			May 19, 2008	345
Traffic Safety: Improved Reporting and Performance Measures Would Enhance Evaluation of High-Visibility Campaigns.			May 1, 2008	694
Research on creating effective ads.	Semler, Jack		May 1, 2008	1241
Marketing: the big questions answered: how to increase the effectiveness of your marketing spending.	Sevier, Robert A.		May 1, 2008	1610
New Report Reveals Online Ads Are Effective in Reaching Mature Adults.		Report	Apr 30, 2008	647
USADATA Introduces New Learning Center to Improve Client Direct Marketing ROI.			Apr 29, 2008	287
Direct Group and CognitiveDATA Form Strategic Alliance To Offer Services That Reduce Direct Marketing Campaign Costs And Increase ROI.			Apr 24, 2008	1033
Break Media Forms Online Video Advertising ROI Council.			Apr 22, 2008	562
SilverCarrot Turns Banner Ads into Direct Marketing ROI Machine.			Feb 28, 2008	480
IDC Announces Speakers for 2008 Sales and Marketing Effectiveness Summit; Industry Leaders Share Best Practices in Sales and Marketing Integration.		Company overview	Feb 12, 2008	449
Interactive Marketers Lack Confidence in Ability to Track Real-Time Effectiveness of Multi-Channel Campaigns According to National Survey.			Jan 21, 2008	857
Compete Ad Analyzer(TM) Tracks Online Ad Effectiveness for Marketers.			Jan 16, 2008	483
OneCommand Announces New User-Friendly Tool for Auto Dealers to Design and Execute Low Cost, Highly Effective Multi Channel Marketing Campaigns.			Jan 15, 2008	668
Agencies and Advertisers Can Now Measure the Conversion Effect of Specific Rich Media Features Through DoubleClick Rich Media.			Jan 7, 2008	682
Advertising success of online business; Teenager launches another enterprise.			Jan 5, 2008	493
Developing creative themes for integrated marketing communiciaton: subjective experiences as dimensions of value in offerings.	Pendleton, Glenna; Dixit, Ashutosh; William, Lundstrom		Jan 1, 2008	4597
North top for young boozers facing court; Police say figures reflect campaign success.			Dec 20, 2007	572
Advertisements, public policy, and public health: Human Ecology researchers have determined that exposure to ads for smoking-cessation products encourages smokers to quit--even if they don't buy the products. Now, the experts are looking at the policy implications.	Stone, Carole		Nov 1, 2007	1588
CDC Software Introduces New Marketing Automation Solution to Measure Marketing Campaign Effectiveness.			Oct 31, 2007	1111
Phoenix Marketing Retail Banking Research Ranks Effectiveness of Banks' Advertising Campaigns.			Oct 25, 2007	441
Posner Advertising Launches TrakSource(TM) To Assess Effectiveness of Real Estate Marketing Campaigns.			Oct 23, 2007	425
Xerox Teams up with Top Direct Marketing Executives to Discuss Effective Digital Campaigns at DMA Conference.		Conference news	Oct 10, 2007	755
Effie Awards Invite Marketers to Submit Their Most Effective Campaigns as the 40th Annual Call for Entries Opens.			Sep 17, 2007	442
Double Fusion Releases Landmark Research on Videogame Advertising Effectiveness; Multi-Title, Multi-Advertiser Study Establishes Key Factors That Influence and Attract Gamers.			Jul 23, 2007	1243
10 techniques to use to ratchet up your marketing effectiveness.	Goss, Fred		Jul 6, 2007	803
IRI and TiVo Examine How DVR Usage Impacts Product Sales and Advertising Effectiveness at ARF Conference.			Jun 26, 2007	424
IGA Worldwide to Underwrite In-Game Advertising Effectiveness Research Study to Be Conducted by BASES/Nielsen Entertainment.			Jun 19, 2007	1124
Salespeople must be self-starters: competition is tougher, producing targeted, effective advertising is more challenging, and customers are jaded. The only way to break through is by having motivated, creative salespeople.	Popyk, Bob		Jun 1, 2007	1022
Strong Partners for Effective Mobile Advertising: Adconion Media Group and Smaato Enter Strategic Partnership.			May 9, 2007	559
Millward Brown Study Examines Effectiveness of Same Ads on Prime-Time TV, DVR, and Online.			Mar 26, 2007	892
Phoenix Automotive Quantifies Automakers' Brand and Advertising Effectiveness with Advertising Performance Index - AdPi.			Mar 20, 2007	669
What are the Most Effective Ways to Advertise to Podcast Listeners and Viewers?			Mar 7, 2007	276
Three steps to more effective advertising: an illustrated guide.			Mar 1, 2007	726
TechBiz Connection to Host Seminar on How to Implement Effective Internet Advertising Campaigns.			Feb 14, 2007	465
Attribute framing in former price comparison advertisements (1).	Devlin, James F.; Ennew, Christine; McKechnie, Sally; Smith, Andrew		Jan 1, 2007	1457
DoubleClick Survey Finds Online Advertising to Be an Effective Means to Influence Word of Mouth.			Dec 14, 2006	1250
Metro Atlanta United Way to Announce 2006 Campaign Results.			Dec 13, 2006	98
Mother's gift of life campaign success.			Nov 16, 2006	464
Get to know your customers well to make marketing campaigns more meaningful.	Oster, Bev		Nov 13, 2006	535
Veteran marketing executive Doug Ballou has founded Whitworth X Ballou, a Kansas City-based organization and business development firm that assists clients improve their marketing effectiveness and organizational performance.			Nov 1, 2006	86
Logos a-gogo: the private sector's involvement in sport, the arts, charities and even community projects is increasing apace, writes Camilla Berens. But how can companies ensure that they achieve an acceptable return on their sponsorship deals?	Berens, Camilla		Jul 1, 2006	2286