Advent Global Promotes 'TransAction in Action'.GRANADA, Spain -- "TransAction in Action" is a simple phrase but one that is very powerful according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Advent Global, a design and ideas company that has already taken the fast food and packing industry packing industry: see meatpacking. by storm with its innovative BreakAway break·a·way adj. 1. Designed to break, bend, or fall apart easily upon impact, especially to create an illusion, as with a theater prop, or for safety, as with a highway sign or barrier. 2. bag. "It is often incredibly difficult for companies to create unique powerful slogans that sum up what they do in a few words," explains Laurence Seidler, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Advent Global. "The global growth in the use of smartcards was the inspiration for this phrase but it has much wider applications in the financial industry. The words were carefully chosen to be easily recognisable by most people as they are the same or very similar across many languages." Advent Global has trademarked the phrase in most countries and is now looking to sell the phrase. "Companies can spend a fortune briefing a branding company to come up with a slogan, check that it is unique and then protect it legally," adds Laurence Seidler. "We like to do things differently and think outside the box for innovative way to tackle challenges. This way, if the slogan appeals to the company, they can buy it from us and start to use it immediately for a fraction of the cost of the traditional route." Advent Global has other slogans that it is working on for use in different industries, which will be announced shortly. For further information, please contact Markus Wolfel, Advent Global SL, c/ Trinidad 2, Murchas 18656, Granada, SPAIN. Tel.: +34 958 788 910 Fax: +34 958 788 379. Email: markus.wolfel@advent.novarsis.com Website: www.adventglobal.net About Advent Global Formed in 2001 by Laurence Seidler, Advent Global is a self-funding venture capital company that acts as an incubator incubator, apparatus for the maintenance of controlled conditions in which eggs can be hatched artificially. Incubator houses with double walls of mud, a fireroom, and several compartments each holding about 6,000 hens' eggs were developed in ancient times; the for ideas that either turn into the basis for daughter companies or are spun off as Intellectual Property licensing sales once perfected. Advent currently employs nine staff in its offices just outside Granada, Spain and numerous specialist consultants and engineers. About Laurence Seidler Went to Cambridge to do a degree in Pure Maths but changed to achieve an MA in Economics and History giving him a rare fusion of creative design and business acumen acumen Astuteness, perception, perspicacity . Studied architecture and practiced in the UK before moving to Spain where his architectural designs This article or section may contain original research or unverified claims. Please help Wikipedia by adding references. See the for details. This article has been tagged since September 2007. have featured in the national papers several times. He recently started extending his design skills to include consumer, software and industrial design. Press contact Nigel Robson, Vortex PR, Island House, Forest Road, Forest, Guernsey The Forest (Guernésiais: La Fouarêt, French La Forêt) is a parish in Guernsey. It is the highest parish on the island, with altitudes of up to about 100 m. The old Guernésiais nickname for people from La Fouarêt was bourdaons. , GY8 0AB, England. Tel: +44 1481 233080. Fax: +44 1481 233082 Email: Nigel@vortexpr.com "TransAction in Action" is a registered trademark of Advent Global. |
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