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AdvanteXCEL's Subsidiary, FaxVertising.com, Announces 2000 Income Projections of 1.2 Million.


Business Editors

BUFFALO, New York--(Business Wire)--Aug. 10, 2000

After only eight weeks of operation, FaxVertising.com, a subsidiary of AdvanteXCEL Communications Corp.(NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:AVXCF)(CDN (Content Delivery Network) A system of distributed content on a large intranet or the public Internet in which copies of content are replicated and cached throughout the network. :AXCLu.) is announcing 2000 income projections of over $1.2 million.

Clients include the E-Commerce Network; the New Orleans Saints
    The New Orleans Saints are a professional American football team based in New Orleans, Louisiana. The Saints are currently champions of the Southern Division of the National Football Conference (NFC) in the National Football League (NFL).
    ; and Zimmerman and Associates, the agency of record for the Miami Dolphins. This phenomenal growth is estimated to create over 150 new sales positions in FaxVertising's Buffalo office in the coming year.

    Alvin Mintz, Director of Sales, said, "The response to FaxVertising has been incredible and perhaps a bit overwhelming! We knew we had an efficient and cost effective service that was truly a new way to advertise, but we never expected these results so quickly! We are pleased and amazed!"

    FaxVertising is implementing FaxBlasts for Zimmerman & Associates, the advertising company that handles season ticket sales for the Miami Dolphins. FaxVertising delivered faxes to businesses and current season ticket holders in the Dade County Dade County can refer to the following places:
    • Dade County, Florida, in the southeastern part of the state now renamed Miami-Dade County
    • Dade County, Georgia, the state's northwestern-most, bordering Alabama and Tennessee
     and Browerd County areas. The fax was a season ticket promotion that generated sales of over 25 season passes from just one FaxBlast! FaxVertising recently signed on the New Orleans Saints for a season ticket promotion. Details regarding this FaxBlast will be planned next week.

    The E-Commerce Network, a web site design and hosting firm, has contracted with FaxVertising for marketing promotions. FaxVertising has assisted the company in reaching a 20 percent close rate on their sales efforts.

    FaxVertising's phenomenal success is due to this state-of-the-art service being strategically placed in the Western New York
    Western, New York is also the name of a town in Oneida County, New York.


    Western New York refers to the westernmost region of New York State.
     and Raleigh-Durham markets. FaxVertising is the simultaneous fax distribution of documents that are sent to a privately owned, predetermined pre·de·ter·mine  
    v. pre·de·ter·mined, pre·de·ter·min·ing, pre·de·ter·mines

    v.tr.
    1. To determine, decide, or establish in advance:
    , local list of businesses. What makes this new kind marketing intriguing is that state-of-the-art Internet faxing technology is used to fax the information.

    A web-based fax system facilitates this high-tech, fast, comprehensive fax marketing program. Creation and delivery of sales, marketing, and other time-sensitive messages can be completed all in the same day. Targeted marketing by fax can be used to distribute product announcements, coupons, newsletters, press releases, registration forms, and many other customer documents. With FaxVertising, businesses can target locations and markets by zip code zip code

    System of postal-zone codes (zip stands for “zone improvement plan”) introduced in the U.S. in 1963 to improve mail delivery and exploit electronic reading and sorting capabilities.
    . The program also provides templates to make it easier for clients to create their FaxVertisement.

    FaxVertising is a wholly-owned subsidiary of AdvanteXCEL. AdvanteXCEL offers communication systems and products that integrate fax, voice and e-mail technologies, which allow users to retrieve messages from any location in the world. AdvanteXCEL's solutions implement an innovative gateway system, which can save users 50% to 75% on their long distance fax charges. AdvanteXCEL's other services and products include: premium e-mail, web mail, fax to fax, e-mail to fax, web site to fax, chat, classifieds, video conferencing and international business card directories.

    AdvanteXCEL has offices in Toronto, Ontario, Canada; Pittsburgh, Pennsylvania, U.S.A. ; and Buffalo, New York New York, state, United States
    New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
     U.S.A. Corporate headquarters are located in Toronto. Company stock is traded on the Canadian Dealing Network Canadian Dealing Network (CDN)

    The organized OTC market of Canada. Formerly known as the Canadian Over-the-Counter Automated Trading System (COATS), the CDN became a subsidiary of the Toronto Stock Exchange in 1991.
     (CDN) Toronto Exchange under the symbol "AXCL.U" and the NASDQ OTC OTC

    See: Over-the-counter.


    OTC

    See over-the-counter market (OTC).
     BB under the symbol "AVXCF." The company has 22,437,062 common shares outstanding.
    COPYRIGHT 2000 Business Wire
    No portion of this article can be reproduced without the express written permission from the copyright holder.
    Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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    Publication:Business Wire
    Date:Aug 10, 2000
    Words:517
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