Advantage Life Products announces Jose Eber Secret Hair Line to debut on QVC.IRVINE, Calif.--(BUSINESS WIRE)--Jan. 19, 1995--Advantage Life Products Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :ADVT ADVT Advertisement ADVT Advertising (college course) ADVT Acquirer Device Validation Toolkit ADVT Advance Development Verification Test ) Thursday announced that its Jose Eber Secret Hair(tm) product line will make its debut on QVC QVC Quality Value Convenience QVC Question Valid Command Feb. 1, 1995. Secret Hair, a high-quality, hand-made line of hair extension and enhancement products, is currently sold via a thirty minute infomercial in conjunction with Guthy-Renker Corp., a leader in the infomercial industry and is also available through more than 1200 beauty salons across the country. Jose Eber will personally introduce and demonstrate Secret Hair on QVC with a guest appearance Feb. 1. Based on successful sales results, Advantage expects Eber to make additional appearances in the future. QVC is the world's largest television retailer, marketing a wide variety of products directly to consumers in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . QVC sells products each week into 50 million American homes For the American mortgage lender, see . The American Home is a center of intercultural exchange located in Vladimir, Russia. The home is designed to model a typical American suburban home and its main focus is the ESL school that provides lessons for Russian students. and an additional 17 million homes through joint ventures in Mexico and the United Kingdom. Don Danks, president of Advantage, said, "Given the competitive nature of this product category, we are pleased that QVC has selected Secret Hair. Based on the continued success of the Secret Hair infomercial, we anticipate that Jose will be successful in his debut. QVC offers tremendous exposure that will put our products in front of tens of millions of customers." The QVC/Secret Hair arrangement calls for QVC to exclusively sell Jose Eber Secret Hair extension products in exchange for a royalty on certain domestic beauty salon revenues. Greg Renker, president of Guthy-Renker, added, "This is a unique opportunity. Based on QVC's substantial viewing audience, the tremendous demand we've seen from the Secret Hair infomercial, and Jose Eber's well-earned credibility, we anticipate good results from this product line with QVC." CONTACT: Advantage Life Products Inc., Irvine Jim Stapleton James ‘Jim’ Stapleton (1863-1949) was a famous Irish sportsperson who played hurling with Thurles Sarsfields and Tipperary in the 1880s. He was the first player to captain a team to an All-Ireland hurling title. , (714) 752-2797 ext. 212 or Radcliffe & Associates, New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of Don Radcliffe, (212) 605-0287 |
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