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Advanstar Communications Selects MeetExpo Online Event Services for AIIM 2003/ONDEMAND 2003.


Business Editors/High-Tech Writers

AIIM (Association for Information and Image Management International, Silver Spring, MD, www.aiim.org) A membership organization founded in 1943 devoted to creating industry standards and disseminating information about the document management industry.  2003/ON DEMAND 2003

SAN JOSE San Jose, city, United States
San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850.
, Calif.--(BUSINESS WIRE)--April 3, 2003

MeetExpo Will Provide Online Conference Services, Extending

Keynote Addresses keynote address
n.
An opening address, as at a political convention, that outlines the issues to be considered. Also called keynote speech.

Noun 1.
 and Sun's SolutionCenter Conference

Tracks to Web Participants

MeetExpo, the leader of online event services, announced today that Advanstar Communications has selected MeetExpo to provide online event services for the upcoming AIIM Conference & Exposition, The Enterprise Content Management Event and ONDEMAND Conference & Exposition, The Digital Printing & Publishing Event, in April 2003. MeetExpo will leverage its Interactive Events Platform to provide live access to keynotes through web conferencing A videoconferencing session via the Internet. In order to interact with other participants, attendees use either a Web application or an application downloaded into their client machines.  technology, and on-demand access to recorded conference tracks within the Sun Microsystems-sponsored SolutionCenter. MeetExpo will also provide interactive booths for exhibitors in the SolutionCenter where show attendees can meet with exhibitors "virtually" through the MeetExpo platform.

"Advanstar has engaged MeetExpo to interactively extend the world's largest global IT event to web audiences. The solution enables Advanstar to reach more attendees around the globe, making the keynote and conference content available, via the web, both live and on-demand," explains Brian Randall, General Manager, Advanstar IT Group. "Advanstar is committed to leverage leading-edge technology to enhance our conference and exhibition offerings. We look forward to working together with MeetExpo to increase the global reach of future Advanstar events."

MeetExpo created the Interactive Event Platform to provide the online conference and exhibition services to enterprises and event organizers. The Interactive Event Platform enables event managers to manage the entire life cycle of event marketing, adding real-time interactivity to conferences and expositions alike. With MeetExpo's service platform, organizers can attract additional attendees, increase ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot).  for exhibitors, and generate incremental Additional or increased growth, bulk, quantity, number, or value; enlarged.

Incremental cost is additional or increased cost of an item or service apart from its actual cost.
 revenues; Exhibitors can extend their speaking opportunities and booth presence to constituencies worldwide, reduce overall costs, and eliminate the delay of lead distribution to sales; Attendees can browse event information, join live sessions, and interact with representatives in real-time.

"With significant investment in the online event technologies, MeetExpo is positioned to revolutionize events sponsored by organizers and corporations alike," said David Cong, Founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of MeetExpo, Inc. "Increasingly, real-time technologies will become commonplace in the event industry, as interactive technologies expand the global reach of events, resulting in incremental attendance and revenue opportunities."

In conjunction with WebEx Communications, MeetExpo will offer the following services during the AIIM 2003 Conference and Exhibition:

-- Live Keynote Simulcast

Using real-time web conferencing services by WebEx, invited web attendees will join keynote sessions in real-time, and participate interactively in Question/Answer sessions. Attendees can also view the recorded keynotes on-demand after the event.

-- Sun SolutionCenter Conference Track Recording and Hosting

MeetExpo will provide services to capture the live content of each Sun Microsystems-sponsored SolutionCenter event. MeetExpo will provide a customized content showcase for Advanstar, where web visitors can access and view each recorded SolutionCenter event.

"Using MeetExpo interactive services, Sun and Advanstar can maximize the value of every SolutionCenter event, allowing virtually unlimited web access by customers and prospects," states Fal Sarkar Sarkar could mean:
  • Government in Urdu/Persian/Hindi. Colloquially in India, it is a Metonymy for the incumbent government. The Persian wordSarkar is derived from two words; 'Sar' meaning Head and 'Kar' meaning Work.
, Market Segment Manager, Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982. . "With MeetExpo, we can effectively reach out to a much bigger audience, which can help us dramatically increase the ROI of our event investment."

About MeetExpo

MeetExpo is the leading full-service provider of online event services, powering by the Interactive Events Platform, to enterprises and professional event organizers. MeetExpo provides five comprehensives services (Conference!(TM), Exhibition!(TM), Event!(TM), Lead!(TM), and Outsource!(TM)) which, individually or in combination, manage every aspect of event production; from event conception and management, to interactive conferences & exhibition booths, to lead tracking, follow-up and associated marketing services. MeetExpo is headquartered in San Jose, California San Jose (IPA: /ˌsænhoʊˈzeɪ/) is the third-largest city in California, and the tenth-largest in the United States. It is the county seat of Santa Clara County. , with a large development center in China. For more information on MeetExpo's services, please visit www.meetexpo.com or call 408/954-8800.

About Advanstar Communications

Advanstar Communications Inc. is a worldwide business information company serving specialized markets with high quality information resources (1) The data and information assets of an organization, department or unit. See data administration.

(2) Another name for the Information Systems (IS) or Information Technology (IT) department. See IT.
 and integrated marketing solutions. Advanstar has 105 business magazines and directories, 80 tradeshows and conferences, numerous Web sites, and a wide range of direct marketing, database, and reference products and services. Advanstar serves targeted market sectors in such industries as art, automotive, beauty, collaboration/e-learning, CRM/call center, digital media, entertainment/marketing, fashion & apparel, healthcare, manufacturing and processing, pharmaceutical, powersports, science, telecommunications, and travel/hospitality. The Company has nearly 1,300 employees and currently operates from multiple offices in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. , Europe, and Asia. For more information, visit www.advanstar.com.

Sun, Sun Microsystems, and the Sun logo are trademarks or registered trademarks of Sun Microsystems, Inc. in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and other countries.
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Publication:Business Wire
Geographic Code:1USA
Date:Apr 3, 2003
Words:749
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