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Advanced Visual Systems launches new GeoSpatial Products Group; New business unit to provide world-class development tools to rapidly expanding earth visualization market.


WALTHAM, Mass.--(BUSINESS WIRE)--Sept. 30, 1996--Advanced Visual Systems Inc. (AVS (Audio Video Coding Standard) A video compression technique developed by Chinese companies and supported by the Chinese government. Expected to provide better compression than MPEG-2, AVS was created to avoid paying royalties to the MPEG licensors, which are outside ) today launched the GeoSpatial Products Group to address the visual application development needs of geospatial System Integrators (SIs), Independent Software Vendors (ISVs), and Value Added Resellers (VARs).

The new business unit will extend the company's leading position in providing development environments for building complex 3D earth visualization applications.

The GeoSpatial Products Group provides software, technical support, training and consulting services specific to the needs of geospatial application developers, environmental scientists, petroleum specialists, and system integrators in industries such as federal government research, telecommunications, environmental research, and oil and gas exploration.

Advanced Visual Systems: The Leading 3D Visualization Player in the GIS Market

"This new business unit ensures that we have the tools our customers need to develop geospatial applications quickly and efficiently," says Scott Sandall, Manager of the GeoSpatial Products Group. "AVS is well positioned to capitalize on Cap´i`tal`ize on`   

v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>.
 the fundamental changes in the GIS market." These changes are primarily due to new sources of relatively inexpensive data now becoming available from the earth imaging community along with the advent of relatively low-cost, high-resolution ortho-rectified imagery from satellites. "For example, two-dimensional satellite images texture mapped onto three-dimensional terrain data are quickly becoming the new geographic framework."

The company's visualization products-AVS/Express(R), AVS(TM), Toolmaster(TM), and Gsharp(TM)-are already used by leading geospatial research organizations and developers. Sandia National Laboratories Sandia National Laboratories, which is managed and operated by the Sandia Corporation (a wholly owned subsidiary of Lockheed Martin Corporation), is a major United States Department of Energy research and development national laboratory with two locations, one in Albuquerque, New , Environmental Research Institute of Michigan History
Formed in 1972, ERIM was established as a private not for profit research institute when Willow Run Laboratories formally separated from the University of Michigan [1].
 (ERIM), National Oceanic and Atmospheric Administration Noun 1. National Oceanic and Atmospheric Administration - an agency in the Department of Commerce that maps the oceans and conserves their living resources; predicts changes to the earth's environment; provides weather reports and forecasts floods and hurricanes and  (NOAA NOAA
abbr.
National Oceanic and Atmospheric Administration

Noun 1. NOAA - an agency in the Department of Commerce that maps the oceans and conserves their living resources; predicts changes to the earth's environment;
), Environmental Protection Agency Environmental Protection Agency (EPA), independent agency of the U.S. government, with headquarters in Washington, D.C. It was established in 1970 to reduce and control air and water pollution, noise pollution, and radiation and to ensure the safe handling and  (EPA EPA eicosapentaenoic acid.

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), and the Alfred Wegener Alfred Lothar Wegener (Berlin, November 1, 1880 – Greenland, November 2 or 3, 1930) was a German interdisciplinary scientist and meteorologist, who became famous for his theory of continental drift ("Kontinentalverschiebung" or "die Verschiebung der Kontinente" in his words).  Institute are some of the many research organizations using the company's products. Geospatial developers are also using these products to rapidly develop prototypes, build applications, and generate components to simulate petroleum reservoirs, visualize environmental contaminants, model weather systems, simulate RF propagations, and integrate diverse geographic data sets. These developers include TRW TRW The Real World (TV reality show)
TRW The Right Way
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, Hughes STX STX - Start Of Text , Lockheed Martin, Raytheon, Hughes Information Technology Corporation, GTE GTE General Telephone & Electronics
GTE Génie Thermique et Énergie (French)
GTE Gas Turbine Engine
GTE Global Tropospheric Experiment
GTE Geothermal Energy
GTE Gas Turbine Efficiency plc (Sweden & USA) 
 Government Systems, Computer Modelling Group, Schlumberger, Delft Delft (dĕlft), city (1994 pop. 91,941), South Holland prov., W Netherlands. It has varied industries and is noted for its ceramics (china, tiles, and pottery) known as delftware. Founded in the 11th cent.  Hydraulics Lab in The Netherlands, the Federal Institute of Waterway Engineering in Germany, and GEC-Marconi Research Centre in the United Kingdom.

"AVS' Geospatial Products Group is consistent with the evolution of geoprocessing away from monolithic systems toward tools and interoperable software components that enable more widespread and flexible use of geographic information systems," says David Schell, president of the Open GIS Consortium.

"Advanced Visual Systems has been involved in the OpenGIS(TM) technical specification process almost from the beginning because they saw how their visualization software would, with the right standard geoprocessing interfaces, layer on top of geospatial databases and geoprocessing software to enable developers to give users a much richer set of geographic visualization capabilities. The OpenGIS Specification ushers in an era in which digital geographic information will become much more available, which creates a market for software that leverages people's inherent ability to visualize the world as a collection of maps and aerial views."

AVS/Express: Accelerates and Eases Geospatial Application Development

Advanced Visual Systems software products provide a visual programming environment to radically reduce application development time and allow anyone, from scientists to software developers to end-users, to convert data from a variety of sources into insightful, interactive 2D and 3D earth visualizations.

The Forecast Systems Laboratory (FSL FSL - Formal Semantics Language.

A language for compiler writing.

["A Formal Semantics for Computer Languages and its Application in a Compiler-Compiler", J.A. Feldman, CACM 9(1) (Jan 1966)].

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) in Boulder, Colorado, a branch of the National Oceanic and Atmospheric Association (NOAA), is using AVS/Express to develop software for high-powered, information-packed weather forecasting workstations of the future. "The system we've developed with AVS/Express allows us to actually get into the weather," says Philip McDonald, a research associate at the FSL. "For example, we can take virtual flights around hurricanes and through clouds to sample wind speed and moisture and can soar across the United States and see the weather graphically displayed on our computer screens." Wind-speed data, for example, renders a "sausage-shaped object hovering over the United States," says McDonald, who adds that "without the visualization capabilities from Advanced Visual Systems, this development effort would have taken many more months of research and development time and money. AVS/Express has helped jump-start this entire effort."

"One of the benefits AVS/Express gives us is a common architecture in which most of our code is developed," said Tony Rye, Director of the Image Analysis Group of the GEC-Marconi Research Centre in the United Kingdom. "This promotes reuse and has brought some order into the code so that now even a small study can use modules developed anywhere." Since many GEC-Marconi clients are researchers and specialists in their fields, rather than software programmers, "the AVS/Express visual development environment is very important," said Rye. "Advanced Visual Systems has provided an ideal tool to support the rapid prototyping and the evaluation of analysis schemes. It is then relatively simple to export a customized system to our customers."

About Advanced Visual Systems

Advanced Visual Systems Inc., headquartered in Waltham, Massachusetts, is the leading supplier of "visual intelligence" development tools and end-user software that transform large amounts of complex data into 2D and 3D visual information. The company's products deliver insight and competitive advantage to customers in the technical, scientific, and commercial "data mining" markets, including medical imaging, engineering, geographic information systems (GIS), oil and gas, aerospace, government research, telecommunications, and financial services. The company's products run on Windows 95, Windows NT, and all major UNIX UNIX

Operating system for digital computers, developed by Ken Thompson of Bell Laboratories in 1969. It was initially designed for a single user (the name was a pun on the earlier operating system Multics).
 workstations and they are supported on the Internet.

Advanced Visual Systems distributes its products through a direct sales force in the U.S., through subsidiaries in Denmark, France, Germany, Italy, and the United Kingdom, and through distributors in numerous other countries. KGT KGT Key Generator Transmitter
KGT Klingon for the Galactic Traveller
 Inc. has exclusive distribution rights to the company's products in the Pacific Rim.

CONTACT: Bernie Buelow

Advanced Visual Systems Inc.

617-890-4300, ext. 2265

E-mail: bbuelow@avs.com

http://www.avs.com

or

Glen M. Zimmerman

Beaupre & Co. Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , Inc.

617-436-6690

E-mail: gzimmer@beaupre.com
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 30, 1996
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