Advanced Plant Pharmaceuticals, Inc. -OTC BB 'APPI'- Selects New President of Sales & Marketing.Business Editors/Health/Medical Writers NEW YORK--(BUSINESS WIRE)--April 16, 2003 Advanced Plant Pharmaceuticals, Inc. (OTC Bulletin Board OTC Bulletin Board An electronic quotation listing of the bid and asked prices of OTC stocks that do not meet the requirements to be listed on the NASDAQ stock-listing system. : APPI APPI American Psychiatric Publishing, Inc. APPI American Psychiatric Publishing Inc. APPI American Psychiatric Press, Inc. APPI Atmospheric Pressure Photoionization APPI Advanced Peer-to-Peer Internetworking APPI Advanced Plant Pharmaceuticals Inc. ) is proud to announce that they have selected Joel Appel, best known for his work with Ultra Slim Fast, as new president of sales and marketing for APPI. Mr. Appel brings to APPI many years of experience in sales and marketing of OTC OTC See: Over-the-counter. OTC See over-the-counter market (OTC). brands. Mr. Appel began his career at Proctor & Gamble serving in the position of Territory Manager, Unit Manager and District Manager. While at Proctor & Gamble, Mr. Appel introduced Pampers Pampers is a brand of disposable diaper (or nappy) marketed by Procter & Gamble worldwide. Product information Diapers Pampers Diapers come in sizes going all the way up to Size 7. Disposable Diapers and won an award for selling the most disposable diapers in the United States. During the 70's, 80's and 90's Mr. Appel was involved in sales and marketing of some very familiar brands, Oxy 5, Tums Tums A trademark for an over-the-counter preparation of calcium carbonate. calcium carbonate Adcal (UK), Alka-Mints, Cacit (UK), Calcarb 600, Calci-Chew, Calci-Mix, Caltrate 600, Children's Pepto Chooz, Florical, , Aqua Net and Orajel, just to name a few. During the early 80's he was Senior Executive VP at Jeffrey Martin where he served on the Board of Directors. In the late 80's Mr. Appel held the position of Senior VP of Sales with Thompson Medical where he was part of the team that introduced Ultra Slim Fast. More recently Mr. Appel held the position of Senior VP of Sales with GenDerm Health Care. While at GenDerm he helped reposition ZOSTRIX and ZOSTRIX -HP from ethically promoted and positioned products to consumer (OTC) products. The brand grew from 6 million to over 20 million dollars in sales in less than two years. Mr. Appel said, "I'm excited about the potential APPI's patented product Lo-Chol has in the 20 billion dollar cholesterol market here in the United States". Mr. Appel further stated, "APPI has unique products which are in demand worldwide, in addition to Lo-Chol, I will be preparing a marketing plan for Sinusol". About Lo-Chol Lo-Chol derived from whole plants, is a patented natural formula proven in clinical studies to help tip your lipid balance (good and bad cholesterol) towards a more normal level. Clinical research shows that Lo-Chol helped test subjects lower total cholesterol up to 29%, triglycerides Triglycerides Fatty compounds synthesized from carbohydrates during the process of digestion and stored in the body's adipose (fat) tissues. High levels of triglycerides in the blood are associated with insulin resistance. 45%, increased HDL (Hardware Description Language) A language used to describe the functions of an electronic circuit for documentation, simulation or logic synthesis (or all three). Although many proprietary HDLs have been developed, Verilog and VHDL are the major standards. (good cholesterol) 60%, and improved the ratio of HDL to LDL LDL - ["LDL: A Logic-Based Data-Language", S. Tsur et al, Proc VLDB 1986, Kyoto Japan, Aug 1986, pp.33-41]. 46%. Lo-Chol doesn't contain extracts, instead, it utilizes the entire part of a specific plant that is processed and standardized to deliver optimum potency and nutritional benefits. Lo-Chol contains a full-spectrum of phyto-chemicals derived from natural plants, ingredients that science and medicine have identified as having excellent health properties. The cholesterol market in the U.S. is estimated to be more than 15 billion dollars annually. About Sinusol Sinusol, developed in concert with a leading board certified Allergy and Sinus specialist, is a unique nasal and sinus solution that pleasantly cleanses and moisturizes the nasal and sinus mucosa. Sinusol thins nasal solutions to clear stuffy and blocked allergic nasal passages as well as relieves sneezing and sinus pressure. Sinusol is the safe and natural alternative to over the counter nasal sprays and saline products that contain irritating preservatives and additives. Sinusol is a unique blend of natural essential oils that have been formulated for nasal moisturizing, cleansing and sinus irrigation irrigation, in agriculture, artificial watering of the land. Although used chiefly in regions with annual rainfall of less than 20 in. (51 cm), it is also used in wetter areas to grow certain crops, e.g., rice. . Sinusol can be used when health care providers recommend solutions for relief of stuffiness, dryness, congestion The condition of a network when there is not enough bandwidth to support the current traffic load. congestion - When the offered load of a data communication path exceeds the capacity. and irritated membranes of the nose, sinuses and throat. Sinusol is a physician recommended pure alternative with no preservatives such as iodine, thimersol (merthiolate), disodium edetate, phenylcarbinol, potassium sorbate, sodium silicoaluminate, or benzalkonium chloride that can further irritate mucosal surfaces. For more information on APPI, please visit the Company's Web site at www.advancedplantpharm.com FORWARD LOOKING STATEMENTS: This release contains forward-looking statements within the meaning and pursuant to the Safe Harbor provisions of the Securities Litigation An action brought in court to enforce a particular right. The act or process of bringing a lawsuit in and of itself; a judicial contest; any dispute. When a person begins a civil lawsuit, the person enters into a process called litigation. Reform Act of 1995 and involve risks and uncertainties that may individually or mutually impact the matters herein described, including but not limited to product development and acceptance, manufacturing, competition, regulatory and/or other factors, which are outside the control of the Company. |
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