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Advanced Medical Institute Inc's Sales Top AUS$1 MILLION (US$728,000) for Week of November 7 Through 13.


SYDNEY, Australia -- Gross sales Gross Sales

A measure of overall sales that isn't adjusted for customer discounts or returns, calculated simply by adding all sales invoices, and not including operating expenses, cost of goods sold, payment of taxes, or any other charge.
 for AVMD's wholly owned operating subsidiary An operating subsidiary is a business term frequently used within the United States railroad industry. In the case of a railroad, it refers to a company that is a subsidiary but operates with its own identity and rolling stock. , Advanced Medical Institute Pty Limited ("AMI Australia") exceeded AUS AUS
abbr.
Army of the United States
$1 million (US$728,000) for the week of November 7-13, it was announced today by the management of Advanced Medical Institute Inc (PINK SHEETS:AVMD AVMD Adult-Onset Vitelliform Macular Dystrophy ), a leading provider of treatment for erectile dysfunction Erectile Dysfunction Definition

Erectile dysfunction (ED), formerly known as impotence, is the inability to achieve or maintain an erection long enough to engage in sexual intercourse.
 (ED) and treatment for premature ejaculation Premature Ejaculation Definition

Premature ejaculation occurs when male sexual climax (orgasm) occurs before a man wishes it or too quickly during intercourse to satisfy his partner.
 (PE) in Australia. This is the first time total weekly sales, a combination of current and forward revenue, for AMI Australia have topped the million dollar mark, and is above AMI Australia's average weekly sales for the financial year ended June 30, 2005.

Forward or unearned sales are reported as deferred income when sales contracts Sales Contract

Contract between a seller and buyer for the sale of goods, services, or both.
 are executed and such sales contracts exceed three months. Costs associated with these contracts, including the delivery of three months medication to patients on signing, are expensed as they occur. Deferred income from these contracts is amortized on a straight-line basis over the term of the contracts, often one year.

"We are delighted to have achieved this milestone in our development," said Dr. Jack Vaisman, Chief Executive Officer, President and Chairman of the Board of Directors of AVMD. "This is the first time revenues have exceeded AUS$1 million in a single week for our AMI Australia subsidiary, although we have experienced strong growth month on month over the past two quarters. Beginning this Spring, we moved to focus and refine our entire sales and management strategy and operations and these results reflect the hard work and commitment of each member of our management team and staff, particularly Tony Khan, AMI Australia's Chief Operating Officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
, and Dilip Shrestha, AMI Australia's Chief Financial Officer. We have also increased our efforts in the PE market which now accounts for over 51% of our sales and further targeted our advertising budget and strategy, successfully increasing our use of radio and even television to reach potential patients in Australia and New Zealand New Zealand (zē`lənd), island country (2005 est. pop. 4,035,000), 104,454 sq mi (270,534 sq km), in the S Pacific Ocean, over 1,000 mi (1,600 km) SE of Australia. The capital is Wellington; the largest city and leading port is Auckland. ," he continued. "While we recognize that sales do not grow constantly and may not reach these levels on a consistent basis, we now have established a level to shoot for and exceed," Vaisman added.

About the Company

Advanced Medical Institute Inc., (PINK SHEETS:AVMD), through its wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
, Advanced Medical Institute Pty Limited, headquartered in Sydney, Australia, is a leading provider of treatment programs for erectile dysfunction and premature ejaculation. The Company operates 17 treatment clinics in Australia, has more than 185 employees, including 33 medical personnel, and since its inception has provided treatment to more than 250,000 patients. AMI Australia and its predecessor company began treating ED and PE patients successfully 6 years prior to the launch of Viagra, in 1999, in Australia.

This news release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. These forward- looking statements are based on current expectations or beliefs, including, but not limited to, statements concerning the company's operations and financial performance and condition. For this purpose, statements that are not statements of historical fact may be deemed to be forward-looking statements. The company cautions that these statements by their nature involve risks and uncertainties, and actual results may differ materially depending on a variety of important factors, including, among others, the impact of competitive products and pricing; changes in consumer preferences and tastes or perceptions of health-related issues; effectiveness of advertising or market-spending programs; changes in laws and regulations; fluctuations in costs of production, foreign exchange and interest rates; and other factors as those discussed in the Company's reports filed with the Securities and Exchange Commission from time to time.
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Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 21, 2005
Words:599
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