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Advanced Business Technologies announces software that allows business-to-business commerce via the Internet; ABT's new product buyingEdge enhances the field automation solution.


CHICAGO--(BUSINESS WIRE)--June 12, 1996--Advanced Business Technologies Inc. (ABT ABT About
ABT Abteilung (German: Department)
ABT Abbott Laboratories (stock symbol)
ABT American Ballet Theatre
ABT Associação Brasileira de Telemarketing
ABT Abort
ABT Availability Based Tariff
), a leading developer of field-force automation software, today announced the release of its new software solution buyingEdge at Internet Expo.

buyingEdge will support electronic commerce via the Internet and will complement ABT's existing sales force automation Automating the sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists.  solution sellingEdge, which was designed to run over private networks.

buyingEdge features include on-line catalogs, order entry, order tracking, product availability, product announcements, user registration, extensive security, and legacy system integration.

"To remain competitive, companies must offer an electronic commerce solution to their customers," said Linda Acero, president of ABT. "buyingEdge provides all of the major components required to allow our customers to support sophisticated electronic sales and marketing efforts, including the ability to search, find and view products of all sizes and scopes, manage large volumes of orders and support multiple users."

"The key to effective sales and marketing is the one-on-one relationship a salesperson builds with a customer," said Acero. "buyingEdge helps strengthen this relationship by tracking the buying behaviors of each customer. For instance, if a customer orders a product that is not available, it will suggest an alternative product based upon previous purchase history. For the customer, this translates into superior service; there is no waiting on hold and minimal back orders."

Both buyingEdge and sellingEdge were created to support all types of industries. By utilizing object modeling techniques and component-based frameworks, using IBM's development tool VisualAge, ABT has continued its commitment to deliver sophisticated solutions that are intuitive, deployed rapidly, and can be tailored specifically to the customers needs.

"IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries)  partners like Advanced Business Technologies Inc. are putting leading edge technology to work to help customers conduct business over the Internet," said Steve Mills For the character in the "Shortland Street"" TV programme, see .
Steve Mills (born Portsmouth, 9 December 1953, died Southampton, 1 August 1988) was a professional footballer with Southampton F.C. who career was cut short by a serious car accident and died of leukemia aged 34.
, general manager of IBM Software Solutions Division. "The use of this technology in the development of buyingEdge will undoubtedly continue to enhance ABT's competitive advantage."

Platforms supported by buyingEdge are the RS/6000(a) (AIX (Advanced Interactive eXecutive) IBM's Unix-based operating system which runs on its Intellistation workstations and pSeries, p5, iSeries and i5 server families. )(a), Windows NT (Windows New Technology) A 32-bit operating system from Microsoft for Intel x86 CPUs. NT is the core technology in Windows 2000 and Windows XP (see Windows). Available in separate client and server versions, it includes built-in networking and preemptive multitasking. (a), OS/2 Warp The client version of the OS/2 operating system. It includes peer-to-peer networking, fax and communications programs, multimedia viewing and editing applications and IBM Works (word processing, spreadsheet, database and other office tools).

Introduced in late 1994 as Version 3.
(a), Sun(a) (Solaris)(a) and HP(a) (HP-UX HP's version of Unix that runs on its 9000 family. It is based on SVID and incorporates features from BSD Unix along with several HP innovations.

(operating system) HP-UX - The version of Unix running on Hewlett-Packard workstations.
)(a). Databases supported are the DB2(a) family, Oracle(a) and Sybase(a).

Founded in 1991, Advanced Business Technologies Inc. has built a reputation for using object-oriented technology to develop exceptional field-force automation software for Fortune 1000 companies. ABT offers complete software solutions for private network environments and for Internet business-to-business electronic commerce. ABT offers software products that service virtually any industry and specializes in short implementation time frames. In addition to its product offerings, ABT provides consulting resources for project planning, implementation, custom programming and training. The company is based in Marstons Mills, Massachusetts Marstons Mills is a village in the city of Barnstable, Massachusetts. It was founded by the Marston Family in 1648. They built grist mills along the Marstons Mills River, hence the name of the village. It is primarily residential and located on Route 28, and is rural in nature. . -0-

(a) Advanced Business Technologies, Inc. buyingEdge and sellingEdge are trademarks of Advanced Business Technologies, Inc. All other products are trademarks or registered trademarks of their respective companies.

CONTACT: Lynne Seeley or David Murdoch

Clarke & Company

(617) 536-3003
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 12, 1996
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