Ads campaign aims to lure visitors with 'take a break in Liverpool' plea.A NATIONAL advertising campaign to attract short-break visitors to Liverpool has been launched. Striking visuals are included in artwork for the advertisements that will appear in a selection of national newspaper titles and at key London underground stations <onlyinclude> This is a list of London Underground stations. It includes all stations on the London Underground that are open. For London Underground stations that are permanently closed, see the closed London Underground stations. including Euston, Hammersmith and Westminster. The campaign, being run by The Mersey Partnership, aims to build on the momentum generated by Liverpool's successful year as European Capital of Culture and the important regeneration Regeneration (biology) The process by which an animal restores a lost part of its body. Broadly defined, the term can include wound healing, tissue repair, and many kinds of restorative activities. of the whole Liverpool city region. It forms part of pounds 750,000-worth of tourism marketing activity and initiatives undertaken by TMP TMP (thymidine monophosphate): see thymine. in the first three months of 2009. TMP chief executive Lorraine Rogers said: "This campaign focuses on the rich cultural offering, and the fact that Liverpool will always be a European cultural capital. "The adverts are striking and challenge many old perceptions of Liverpool's appeal to an important part of our short-break market." CAPTION(S): A poster featuring Liverpool's World Heritage waterfront and Crosby's Gormley statues |
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