Adra Systems' Matrix selected as Mercury Marine's PDM solution; Matrix to manage design data at world's largest manufacturer of recreational marine propulsion systems.CHELMSFORD, Mass.--(BUSINESS WIRE)--April 10, 1996--Adra Systems, Inc., the leading provider of object-oriented PDM (1) (Product Data Management) An information system used to manage the data for a product as it passes from engineering to manufacturing. The data includes plans, geometric models, CAD drawings, images, NC programs as well as all related project data, notes and (product data management), announced today that Mercury Marine (Fond Du Lac Fond du Lac (fŏn` də lăk', –jə–), city (1990 pop. 37,757), seat of Fond du Lac co., E central Wis., in a resort region at the south end of Lake Winnebago; inc. 1852. , Wisc.) has chosen Adra's new version of the Matrix system, announced earlier this week, as its PDM solution. Under the contract, Mercury Marine, a division of the Brunswick Company, has purchased 100 seats of Matrix 4.0, as well as a site license for the Matrix Pro/E Integration. "Adra is proud that Mercury Marine is relying on Matrix to manage its design data," said William T. Mason, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Adra. "We're confident that Matrix will enhance Mercury Marine's productivity by enabling the company to better access and control their product information." "We selected Matrix because of its object-oriented technology, which gives us the ability to manage data and processes as they are. An example would be the complex Pro/ ENGINEER data structure," said Mark Gruenwald, CAD/CAM CAD/CAM in full computer-aided design/computer-aided manufacturing. Integration of design and manufacturing into a system under direct control of digital computers. Manager at Mercury Marine. "Matrix is a powerful solution that provides us with the means to handle work flows and multiple product structures, and allows us to manage virtually any type of data." Matrix enables employees at Mercury Marine to create an electronic release cycle for production drawings, made with Parametric Technology Corporation's (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : PMTC PMTC Prevention of Mother to Child Transmission (of HIV/AIDS) PMTC Pacific Missile Test Center PMTC Professional Multimedia Test Center ) Pro/ENGINEER(R). Engineers at Mercury Marine can seamlessly access Pro/ENGINEER data through the Matrix system using Adra's Matrix Pro/ENGINEER Integration, allowing users to manage product data and processes in concurrent engineering operations. Mercury Marine plans to eventually implement Matrix to manage all of its CAD/CAM/CAE data, expanding into other areas in the near future. "The Matrix product has the ability to graphically link information together, making searches for related information very intuitive. With the addition of the Matrix Pro/E Integration, the ability for our users to manage Pro/ENGINEER data will be greatly improved, and more importantly, the information will be available to many other users, including management," explained Gruenwald. Matrix goes beyond traditional PDM to enterprise-wide information and business process management. The Matrix System integrates complex data management, workflow and communications through an easy-to-use, highly graphical user interface graphical user interface (GUI) Computer display format that allows the user to select commands, call up files, start programs, and do other routine tasks by using a mouse to point to pictorial symbols (icons) or lists of menu choices on the screen as opposed to having to . Matrix is a cross-platform client/server solution that supports AIX (Advanced Interactive eXecutive) IBM's Unix-based operating system which runs on its Intellistation workstations and pSeries, p5, iSeries and i5 server families. (TM), Digital UNIX(TM), HP-UX HP's version of Unix that runs on its 9000 family. It is based on SVID and incorporates features from BSD Unix along with several HP innovations. (operating system) HP-UX - The version of Unix running on Hewlett-Packard workstations. (TM), Irix(TM), Solaris(TM), SunOS(TM), Microsoft(R) Windows(TM) version 3.1.1., Windows NT, Windows 95, Apple(R) Macintosh(TM) and Digital Alpha NT(TM). MERCURY MARINE Mercury Marine, based in Fond du Lac, Wisc., is the world's largest and most profitable marine engine manufacturer. Mercury has distribution in over 200 countries and offers several product lines including MerCruiser, Mercury, Mariner, Force and Quicksilver. Mercury employs 3000 people and is owned by the Brunswick Corporation. ADRA SYSTEMS, INC. Adra Systems, Inc., based in Chelmsford, Mass., is dedicated to providing an information infrastructure for integrating people, information and business processes. Adra creates next-generation distributed information and process-management applications for managing and navigating through complex data and organizations. Adra's flagship product, Matrix, is an object-oriented product data management system focused on information lifecycle management Information Lifecycle Management refers to a wide-ranging set of strategies for administering storage systems on computing devices. Specifically, four categories of storage strategies may be considered under the auspices of ILM. . Additionally, Adra offers five CAD/CAM/CAE software solutions under the Cadra trade name: Cadra Design Drafting, Cadra Solids, Cadra NC, Cadra E and Cadra DM. Adra serves some 1,600 customers in 20 countries, among them AT&T, Fujitsu, General Electric, Goodyear, Hyundai, Motorola, Polaroid, Toshiba, TRW TRW The Real World (TV reality show) TRW The Right Way TRW Tactical Reconnaissance Wing TRW The Retriever Weekly (University of Maryland, Baltimore, MD) TRW Thompson Ramo Wooldridge Inc , Volkswagen and Westinghouse. Information on Adra and its products is available on the World Wide Web at http://www.adra.com. -0- Cadra is a registered trademark of Adra Systems, Inc. Cadra Design Drafting, Cadra Solids, Cadra DM and Cadra NC are trademarks of Adra Systems, Inc. All other brand names are recognized as trademarks or registered trademarks of their respective companies. CONTACT: Adra Systems, Inc. Paul Gilmartin 508/937-3700 http://www.adra.com or Schwartz Communications, Inc. Christine Gannon or Jim Owens 617/431-0770 |
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