Adobe Systems Introduces Adobe PrintGear; A New Printing Architecture Defines New Level of Price/Performance and Functionality for the SOHO Market.MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Sept. 11, 1995--Adobe Systems Incorporated, (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : ADBE ADBE Adobe Systems, Inc. (stock symbol) ) today introduced the Adobe PrintGear printing architecture, which will be incorporated in laser printers targeted to the emerging Small Office Home Office (SOHO Soho (sōhō`, sə–), district of Westminster, London, England, known for its continental restaurants. Once a fashionable quarter, it became popular among writers and artists in the 19th cent. ) marketplace. Establishing a new level of price/performance and functionality, Adobe PrintGear architecture was designed to address the requirements of SOHO users. It delivers dramatic improvements in speed, quality, shareability and price/performance. "Adobe PrintGear is an important component of our comprehensive printing strategy," said Steve MacDonald Steve Macdonald is a filk musician (singer/songwriter) from Michigan, who also appears at Renaissance Faires as "Gallamor the Bard". He served for several years as the Pegasus Award Evangelista, and was responsible for many changes in the award process that led to much greater , senior vice president and general manager of Adobe's Systems Products Division. "With Adobe PrintGear, we have the opportunity to extend our family of printing technologies down to the rapidly growing SOHO marketplace, complementing our leadership position with Adobe PostScript technology." Booklets, Two-sided Printing and More Small office users of Adobe PrintGear printing technology will be able to easily produce a variety of professional-quality documents, benefiting from the most comprehensive feature set available today. This includes N-up printing, allowing users to print up to 16 pages per sheet. The Adobe PrintGear architecture also features standard and customizable watermarks, two-sided (duplex (communications) duplex - Used to describe a communications channel that can carry signals in both directions, in contrast to a simplex channel which only ever carries a signal in one direction. ) printing and the ability to print posters and booklets. A bi-directional status monitor allows communication to and from the printer, and an intuitive graphical user interface graphical user interface (GUI) Computer display format that allows the user to select commands, call up files, start programs, and do other routine tasks by using a mouse to point to pictorial symbols (icons) or lists of menu choices on the screen as opposed to having to makes the Adobe PrintGear architecture easy to use. To help users create visually rich professional and informal documents, Adobe PrintGear includes an accessories CD that includes 78 top-quality fonts and an interactive training guide, "How to Look Good on Paper," that contains tips, techniques and samples for creating compelling documents. Shareability In addition to providing outstanding printing speed, high reliability and the level of quality associated with Adobe, the Adobe PrintGear architecture addresses the issue of shareability -- the ability to meet the changing needs of a growing business. Small businesses that anticipate growth and the need to share printers, can expect their Adobe PrintGear printer to perform equally well as both a direct-connect printer and a shared printer for small workgroups, unlike Windows "dumb" printers, which can be problematic to share. Adobe PrintGear architecture combines the low-cost benefit of Windows "dumb" printers with the shareability characteristics of traditional printer architectures. "With its combination of industry-leading price/performance and functionality, we believe the new Adobe PrintGear printing architecture will redefine Verb 1. redefine - give a new or different definition to; "She redefined his duties" define, delimit, delimitate, delineate, specify - determine the essential quality of 2. the standard for SOHO printing solutions," said MacDonald. "We've leveraged our 13 years of experience as a developer and innovator of printing and imaging technologies to build a new printing technology specifically for SOHO users." New Imaging Architecture Adobe PrintGear, which includes host- and printer-based printing systems software, features a RISC-like architecture in which a small set of image operators are supported in the printer. The key to this architecture is the new 50 MHz (MegaHertZ) One million cycles per second. It is used to measure the transmission speed of electronic devices, including channels, buses and the computer's internal clock. A one-megahertz clock (1 MHz) means some number of bits (16, 32, 64, etc. Adobe PrintGear Imaging Processor, a high-speed rendering processor that allows the Adobe PrintGear architecture to deliver very high speed performance at dramatically lower costs than competing controllers. Adobe PrintGear features Adobe Memory Booster Booster - A data-parallel language. "The Booster Language", E. Paalvast, TR PL 89-ITI-B-18, Inst voor Toegepaste Informatica TNO, Delft, 1989. , an advanced printer technology that significantly reduces the amount of memory printers require, while maintaining performance and output quality. In most cases, printers that employ the Adobe Memory Booster technology, require a third less memory than traditional printers. In addition to reducing memory requirements, Adobe Memory Booster technology increases printer reliability, enabling printers based on Adobe PrintGear to print even complex pages, which traditional printer architectures may fail to print. Broad compatibility with application software is assured through a printer-based (Printer Control Language) PCL (Printer Command Language) The page description language for HP LaserJet printers. It has become a de facto standard used in many printers and typesetters. PCL Level 5, introduced with the LaserJet III in 1990, also supports Compugraphic's Intellifont scalable fonts. 4 emulation with automatic language switching, ensuring trouble-free printing from the MS-DOS MS-DOS in full Microsoft Disk Operating System Operating system for personal computers. MS-DOS was based on DOS, developed in 1980 by Seattle Computer Products. Microsoft Corp. bought the rights to DOS in 1981, and released MS-DOS with IBM's PC that year. , environment. Availability Printers incorporating the Adobe PrintGear architecture are expected to begin shipping later this year. Prices for products based on Adobe PrintGear are expected to fall into the $299-$999 range. Adobe plans to develop Adobe PrintGear technology for use in Macintosh printers. Adobe Systems Adobe Systems Incorporated (pronounced a-DOE-bee IPA: /əˈdoʊbiː/) (NASDAQ: ADBE) (LSE: ABS) is an American computer software company headquartered in San Jose, California, USA. Incorporated, founded in 1982, is headquartered in Mountain View, California For the census-designated place, see Mountain View, Contra Costa County, California. For other places called "Mountain View", see . Mountain View is a city in Santa Clara County, in the U.S. state of California. The city gets its name from the views of the Santa Cruz Mountains. . Adobe develops, markets and supports computer software products and technologies that enable users to create, display, print and communicate electronic documents. The company licenses its technology to major computer, printing and publishing suppliers, and markets a line of applications software and type products for authoring visually rich documents. Additionally, the company markets a line of powerful, but easy to use products for home and small business users. Adobe has subsidiaries in Europe and the Pacific Rim Pacific Rim, term used to describe the nations bordering the Pacific Ocean and the island countries situated in it. In the post–World War II era, the Pacific Rim has become an increasingly important and interconnected economic region. serving a worldwide network of dealers and distributors. Adobe's 1994 revenue was approximately $598 million. -0- Note to Editors: Adobe, Adobe Memory Booster, PostScript and Print Gear are trademarks of Adobe Systems Incorporated or its subsidiaries and may be registered in certain jurisdictions. Windows and MS-DOS are registered trademarks of Microsoft in the U.S. and other countries. Macintosh is a registered trademark of Apple Computer, Inc. CONTACT: Adobe Systems Inc. Carol Sacks, 415/962-4989 http://www.adobe.com/ |
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