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Adobe Systems Inc. becomes newest mainstream SGML Solutions Partner with Microstar Software Ltd.


SAN FRANCISCO San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , U.S.A.--(BUSINESS WIRE)--Sept. 9, 1996--Microstar Software Ltd. announced Monday that Adobe(R) Systems Incorporated of Mountain View, California For the census-designated place, see Mountain View, Contra Costa County, California. For other places called "Mountain View", see .
Mountain View is a city in Santa Clara County, in the U.S. state of California. The city gets its name from the views of the Santa Cruz Mountains.
 has joined the Mainstream SGML SGML
 in full Standard Generalized Markup Language

Markup language for organizing and tagging elements of a document, including headings, paragraphs, tables, and graphics.
 Solutions Partner program established by Microstar.

"We're pleased to welcome Adobe as a Mainstream SGML Solutions Partner. Adobe's integrated SGML authoring and publishing system, Adobe FrameMaker Adobe FrameMaker is a desktop publishing (DTP) and word processing application that is popular for large documents. It is produced by Adobe Systems. Although FrameMaker has evolved slowly in recent years, it maintains a strong following among professional technical writers. (R)+SGML(TM), blends well with Mainstream SGML's flexible, open architecture for content management," said Tom Camps, Microstar's Director of Marketing and Sales. "Adobe promotes the benefits of SGML and they offer a user-centered way to write and publish SGML documents. This partnership is a great opportunity to push Mainstream SGML forward - to bring its potential to more businesses."

Mainstream SGML for content management uses practical functionality that promotes the straightforward implementation of SGML for mainstream business software applications. Mainstream SGML is a solution which, for the first time, combines SGML, mainstream business applications, and document management to allow effective content management in a user-focused environment. Businesses obtain the benefits of SGML-based document management: document reuse, sharing and repurposing, protection of current investments in corporate information and technology, and multiple output formats, without having to learn SGML syntax.

"This alliance enables Adobe to demonstrate how Mainstream SGML users can easily publish their documents in paper format or Adobe Portable Document Format (file format) Portable Document Format - (PDF) The native file format for Adobe Systems' Acrobat. PDF is the file format for representing documents in a manner that is independent of the original application software, hardware, and operating system used to create those documents.  (PDF (Portable Document Format) The de facto standard for document publishing from Adobe. On the Web, there are countless brochures, data sheets, white papers and technical manuals in the PDF format. ) electronic format using FrameMaker+SGML," said Lani Hajagos, Adobe's Senior Product Marketing Manager. "Maximizing the value of information by giving structure to documents, and making the publishing process as simple as possible, are goals we share with Microstar and the other Mainstream SGML Solutions Partners. We're committed to helping businesses realize the benefits of SGML-based content management."

Commenting on the new alliance, Mary Laplante, Director of CAP Ventures said. "There is real market opportunity for solutions like Mainstream SGML. This approach to content management enables more users to take advantage of the benefits of structured information, while insulating them from the complexities of 'hard' SGML. With Mainstream SGML, Microstar and Adobe have a content management solution that should appeal to serious Web publishers who want something in between the low overhead of HTML HTML
 in full HyperText Markup Language

Markup language derived from SGML that is used to prepare hypertext documents. Relatively easy for nonprogrammers to master, HTML is the language used for documents on the World Wide Web.
 and the robustness of SGML."

Microstar Software Ltd.(http://www.microstar.com)develops and markets Near and Far software products that form an integral part of a Mainstream SGML solution for content management. Near and Far Designer, Microstar's document modeling tool, and Near and Far Author, our document creation tool, provide an author-centered interface for developing SGML-based documents for output to HTML, industry-standard interchange DTDs, paper or CD-ROM CD-ROM: see compact disc.
CD-ROM
 in full compact disc read-only memory

Type of computer storage medium that is read optically (e.g., by a laser).
. Near and Far software integrates with document management systems to bring Mainstream SGML content management to mainstream businesses easily and cost effectively. Microstar provides Mainstream SGML and traditional SGML document management solutions through its Professional Services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products.  group. Services include: Systems Integration, Implementation and Support, Off-the-Shelf Service Packages and SGML training. Microstar Software Ltd. is a publicly traded company publicly traded company

A company whose shares of common stock are held by the public and are available for purchase by investors. The shares of publicly traded firms are bought and sold on the organized exchanges or in the over-the-counter market.
 listed on The Toronto Stock Exchange Toronto Stock Exchange (TSE)

Canada's largest stock exchange, trading approximately 1,200 company stocks and 33 options.
 (MSS).

Adobe Systems Incorporated is the world's third largest personal computer software company. The company develops and supports products to help people express and use information in more imaginative and meaningful ways, across all print and electronic media. Founded in 1982, Adobe helped launch the desktop publishing revolution. Today, Adobe offers a market-leading line of application software and type products for authoring visually rich communications materials. Adobe offers integrated software solutions to businesses of all sizes.

Near and Far is a registered trademark of Microstar Software Ltd. Adobe and FrameMaker+SGML are registered trademarks of Adobe Systems Incorporated. All others are the property of their respective trademark holders.

CONTACT: Microsoft Software Ltd.

Mandy Chepeka, 613/596-2233

613/596-5934 (fax)

E-Mail: mchepeke@microstar.com

or

LNS LNS L2TP Network Server (terminates L2TP tunnels & provides PPP and network termination)
LNS Laboratory for Neutron Scattering
LNS Laboratori Nazionali del Sud (Italy)
LNS Logarithmic Number System
 Communications

Cynthia Wheeler, 617/577-9777

617/577-9888 (fax)

E-Mail: cwheeler@inscom.com
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 9, 1996
Words:618
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