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Adobe Expands European Management Team to Drive Enterprise Business Strategy; Former Lotus/IBM Executive, Pierre Van Beneden, Named Vice President for Adobe EMEA.


Business Editors

SAN JOSE San Jose, city, United States
San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850.
, Calif.--(BUSINESS WIRE)--May 14, 2003

Adobe Systems Adobe Systems Incorporated (pronounced a-DOE-bee IPA: /əˈdoʊbiː/) (NASDAQ: ADBE) (LSE: ABS) is an American computer software company headquartered in San Jose, California, USA.  Incorporated (Nasdaq:ADBE ADBE Adobe Systems, Inc. (stock symbol) ), the leader in network publishing, today announced the appointment of Pierre Van Beneden as vice president, EMEA (Europe, Middle East, Africa) Refers to that region of the world. For example, one might see products packaged differently for the UK, EMEA and Asia Pacific markets.  (Europe, Middle East and Africa), a new position responsible for driving the company's business in the region. In addition to maximizing growth opportunities in its traditional creative professional, digital imaging and digital video markets, Adobe is continuing its push into the enterprise market with its ePaper solutions.

Van Beneden, who is based in London, is responsible for developing business opportunities, forging strategic alliances and increasing Adobe's customer focus in EMEA. His leadership will strengthen Adobe's pan-European presence and enable Adobe to support business and technology initiatives driven by the European Commission.

"The EMEA region represents one of Adobe's largest business opportunities," said Bruce Chizen, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Adobe Systems Incorporated. "Pierre's extensive experience in international business management, combined with his solid enterprise background, gives Adobe the executive leadership necessary to support this critical market."

Most recently, Van Beneden was president of Critical Path, a U.S.-based software firm. From 1995 to 2000 he held a variety of executive level positions with IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , including Vice President of Software sales, IBM EMEA; and General Manager and Senior Vice President, Lotus EMEA. Before joining IBM, Van Beneden spent nearly 10 years with Oracle Corporation in France. He holds a doctorate in business management from Paris University, a master's in business management from Paris Dauphine dau·phine  
n.
The wife of a dauphin.



[French, feminine of dauphin; see dauphin.]
 and is a recognized expert on international economic and business affairs.

"Adobe's two key strengths -- its people and its technology -- are what attracted me to the company," said Van Beneden. "I believe that Adobe is well positioned to execute its strategy in the coming years and tap the significant potential of the enterprise market in EMEA."

About Adobe Systems Incorporated

Founded in 1982, Adobe Systems Incorporated (www.adobe.com), the leader in network publishing, offers a comprehensive line of software for enterprise and creative professional customers. Its products enable customers to create, manage and deliver visually rich, compelling and reliable content. Based in San Jose, Calif., Adobe is one of the world's largest software companies The Forbes Global 2000 includes the following list of the world's largest software companies.

Relative
rank Global
rank Name Country Sales
($bil) Profits
($bil) Assets
($bil) Market Value
($bil)
1 54 Microsoft United States .
.

Adobe and the Adobe logo are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. All other trademarks are the property of their respective owners.
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Publication:Business Wire
Geographic Code:1USA
Date:May 14, 2003
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