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Adobe Deploys Saba's e-Learning Infrastructure to Enhance Customer Service.


REDWOOD SHORES, Calif.--(BUSINESS WIRE)--Nov. 17, 1999--

Adobe empowers its extended sales force and customer service

staff to attain peak performance through continuous,

mass-personalized learning

Keeping employees and resellers smarter than the competition -- every day -- challenges the most innovative of companies. Adobe Systems Adobe Systems Incorporated (pronounced a-DOE-bee IPA: /əˈdoʊbiː/) (NASDAQ: ADBE) (LSE: ABS) is an American computer software company headquartered in San Jose, California, USA.  Incorporated has found a solution with Saba.

By implementing Saba's e-Learning infrastructure, hosted by Saba's partner DigitalThink, all members of Adobe's extended sales force and customer service staff now have continuous access to mass-personalized learning of all forms. Helping each user learn how to perform at his or her peak results in the delivery of high levels of service to Adobe's customers.

More than 2,500 Adobe sales representatives, value-added resellers A value-added reseller (VAR) is a company that adds some feature(s) to an existing product(s), then resells it (usually to end-users) as an integrated product or complete "turn-key" solution. , and customer service and support personnel join the more than two million learners worldwide "on Saba." The Internet-based system is available seven days a week, 24 hours a day, to facilitate continuous learning on new products, markets, competition, and sales and customer service processes.

The learning is personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 for each individual based on unique competency COMPETENCY, evidence. The legal fitness or ability of a witness to be heard on the trial of a cause. This term is also applied to written or other evidence which may be legally given on such trial, as, depositions, letters, account-books, and the like.
     2.
 requirements, and includes both off-the-shelf and custom-developed e-Learning content from DigitalThink, as well as off-the-shelf online courses from SkillSoft, off-the-shelf performance support content from Development Dimensions International, books, and instructor-led training.

"As a sales tool, the Saba e-Learning infrastructure gives us a leg-up strategy for encouraging more cross-selling, shortening learning curves and decreasing our ramp time to sale," said Kara Kara (kär`ə), river, c.140 mi (230 km) long, NE European and NW Siberian Russia. It flows N from the N Urals into the Kara Sea, forming part of the traditional border between European and Asian Russia. It is navigable in its lower course.  Underwood, Adobe Worldwide Training Manager. "Continuous learning, for everyone throughout an extended enterprise, is a key ingredient in any company's success and e-Learning 'on Saba' is an efficient and cost-effective way to facilitate the process."

"American Society of Training and Development ASTD ASTD American Society for Training and Development
ASTD American Society of Training and Development (Alexandria, Virginia)
ASTD Air-Sea Temperature Difference
ASTD Air Supported Threat Defense
 studies reinforce what Adobe already knows -- that providing mass access to personalized, continuous learning creates significant value for the business," said David Martin David Martin may refer to: Politicians
  • David Martin (Scottish politician) (born 1954), Labour MEP
  • David Martin (English politician) (born 1945), Conservative MP for Portsmouth South 1987–1997
, Saba vice president of marketing. "By implementing the Saba e-Learning infrastructure for resellers as well as employees, Adobe is creating a sustainable competitive advantage."

About Adobe Systems Incorporated

Founded in 1982, Adobe Systems builds award-winning software solutions for Web and print publishing. Its graphic design, imaging, dynamic media, and authoring tools enable customers to create, publish, and deliver visually rich content for various types of media. The company's products are used by Web and graphic designers, professional publishers, document-intensive organizations, business users, and consumers. Adobe is the fourth largest U.S.-based personal software company, with annual revenues approaching $1 billion. It employs over 2,700 employees worldwide and has operations in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Europe, the Pacific Rim Pacific Rim, term used to describe the nations bordering the Pacific Ocean and the island countries situated in it. In the post–World War II era, the Pacific Rim has become an increasingly important and interconnected economic region. , Japan and Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. . Adobe's worldwide headquarters are in San Jose San Jose, city, United States
San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850.
, Calif., and its web site is located at www.adobe.com.

About Saba

Saba is the leading provider of e-Learning infrastructure to Global 5000 companies, government agencies, learning providers and Internet businesses around the world. Today, more than two million people and thousands of learning offerings are "on Saba." Saba's customers rely on its e-Learning infrastructure and its partners' e-Learning offerings to connect people to learning across the extended enterprise, increasing performance while reducing learning expenditures. Saba's e-Learning infrastructure enables businesses to continuously assess, plan, distribute, measure and improve learning for customers, partners, employees, and suppliers.

Founded in 1997, Saba is headquartered in Redwood Shores and has offices through the Americas, Europe, Middle East, Africa, and Asia-Pacific. For additional information, please visit http://saba.com or call 877/Saba-101 or 650/696-1758.

Note to Editors: Saba, the Saba logo, the phrase Connect Learning to People, the phrase Create a Smarter Business, Saba Learning Enterprise, Saba Learning e-Enterprise, Saba Learning e-Store, and other Saba products referenced herein are either trademarks or registered trademarks of Saba Software Saba Software is a software company, with headquarters in Redwood City, California. Saba sells Human Capital Management and Talent Management software. History
Saba was founded by Bobby Yazdani in April 1997 and has been a public company (NASDAQ: SABA) since April 2000.
, Inc. All other trademarks are the property of their respective owners.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Nov 17, 1999
Words:610
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