Adobe Announces Plug-in for HDV Format in Adobe Premiere Pro; New Software Add-on Delivers Real-Time HDV Editing Capabilities and Supports Latest HDV Cameras from Sony and JVC.

SAN JOSE, Calif. -- Adobe Systems Incorporated (Nasdaq:ADBE) today announced an expansion of its IEEE-1394 support, with the addition of a HDV(TM) plug-in for Adobe(R) Premiere(R) Pro 1.5, its award-winning video editing software. Adobe is developing the HDV plug-in, available later this year, to work with the next generation of HDV cameras, such as Sony's HDR-FX1 -- also announced today. Using Adobe Premiere Pro, in conjunction with new HDV cameras, video professionals will be able to quickly and easily capture, edit in real-time, and output broadcast-quality high-definition video.

Adobe Premiere Pro 1.5 is a core application in the Adobe Video Collection 2.5, which includes the latest versions of Adobe After Effects(R), Adobe Audition(TM), and Adobe Encore(TM) DVD software. The professional version of the Adobe Video Collection 2.5 also includes Adobe Photoshop(R) CS software. Together, these products deliver a complete video and audio post-production platform for video and audio editing, motion graphics, visual effects, and DVD authoring at a fraction of the cost of competing solutions.

"The Sony HDR-FX1 and JVC GR-HD1 are milestone products, offering HD-quality video at breakthrough price points that will encourage the widespread adoption of HDV across the industry," said Steve Saylor, vice president of video products at Adobe. "As a pioneer in the HDV revolution, Adobe plans to release a HDV plug-in for Premiere Pro later this year. Our customers can look forward to utilizing the powerful real-time features available in Adobe Video Collection to create stunning productions from the incredible footage that can now be captured with these new cameras."

"Sony is proud to introduce new HDV camcorders because they allow customers to record their personal content in the high-definition quality that was only previously available to broadcasters," said Masashi Imamura, senior general manager, Personal Video Division, Digital Imaging Company, Sony Corporation IT & Mobile Solutions Network Company. "Adding to this, we are confident that Adobe's HDV-compatible software will further enrich the video creation experience, and ultimately, aid everyone in enjoying the full vibrancy of HD content."

Adobe Premiere Pro supports editing in DV, SD, HD and now HDV formats, giving editors unrivaled flexibility. The real-time editing performance in Adobe Premiere Pro now extends to high-definition video with this new HDV plug-in. Using the same IEEE-1394 (Firewire) connector natively supported in Adobe Premiere Pro 1.5, this plug-in provides direct HDV device control and video capture without the need for additional hardware. As HD digital projection and streaming media uses continue to grow, independent filmmakers, corporate videographers, broadcast and news editors can easily distribute HD files directly in the Windows Media(R) format.

Availability

Registered Adobe Premiere Pro 1.5 customers will be able to download the HDV plug-in for Adobe Premiere Pro later this year from the Adobe Premiere Pro Web site: www.adobe.com/premierepro.

About Adobe Systems Incorporated

Adobe helps people and businesses communicate better through its world-leading digital imaging, design and document technology platforms for consumers, creative professionals and enterprises. Adobe's revenue in its last fiscal year exceeded $1.2 billion. For more information about Adobe, visit www.adobe.com.

(C) 2004 Adobe Systems Incorporated. All rights reserved. Adobe, the Adobe logo, Adobe Audition, Adobe Encore, Adobe Premiere and After Effects are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. HDV and the HDV logo are trademarks of Sony Corporation and Victor Company of Japan, Limited. Windows Media is either a registered trademark or trademark of Microsoft Corporation in the United States and/or other countries. All other trademarks are the property of their respective owners.