Printer Friendly
The Free Library
19,573,952 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

Adlink Announces Bob McCauley as New President; Broadcast Veteran Fills Top Spot at Nation's Leading Digital Interconnect.


Business Editors

LOS ANGELES--(BUSINESS WIRE)--April 23, 2002

The Adlink Board of Directors announced today that Bob McCauley has been chosen for the position of Adlink's new President. Based on the Board's previous decision, this restructured position will have the combined responsibilities of the recently departed President/CEO and Executive Vice President/General Manager. Mr. McCauley is expected to commence his new duties at Adlink within the next several weeks.

"The strength of Adlink's management team kept operations moving seamlessly through the transition period," remarked Tom Feige, Chairman of Adlink's Board of Directors. "Bob will now be the one to benefit from this efficiency as he leads Adlink into a new era of growth and profitability."

"Adlink is one of the top sales and marketing organizations in the cable advertising industry and I am excited to be joining such a dynamic company," said McCauley. "They have pioneered the digital platform for interconnects and created the first TV advertising segmentation products, Adtag(TM) and Adcopy(TM). I believe there is an enormous opportunity for Adlink to further increase their share of the $1.4 billion Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  spot market. It will be an exciting challenge to build upon Adlink's impressive legacy and find new ways to provide Targeted TV(TM) to advertisers."

About the New President

Bob McCauley is a 16-year veteran of the broadcast and advertising industries, 13 of which he has spent in the Los Angeles market. He comes to Adlink from his position as Vice President/General Sales Manager sales manager ngerente m/f de ventas

sales manager ndirecteur commercial

sales manager sale n
 at both KCOP-TV and KTTV-TV in Los Angeles. McCauley is one of the few GSMs in the country to have run the sales operations of two major market stations at once. Previously, McCauley served successively as KCOP's Local Sales Manager, National Sales Manager and General Sales Manager. He is a graduate of Colgate University Colgate University

Private university in Hamilton, N.Y. It was founded in 1819 as a Baptist-affiliated institution but became independent in 1928. It offers primarily a liberal arts curriculum for undergraduates, with some master's degree programs in arts and teaching.
 and lives in Manhattan Beach Manhattan Beach, city (1990 pop. 32,063), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1912. It is a residential and beach community with an oil refinery and nearby factories that produce transportation and electrical equipment, computers, and pottery.  with his wife and three children.

About Adlink

Adlink makes buying spot TV in LA a simple one-stop, one-shop process through the power of Targeted TV(TM). Advertisers are able to target nearly 3.5 million households on 44 cable networks, with one tape and one buy. More than 400 top national and regional advertisers including General Motors/Chevrolet, McDonald's, Coors Brewing Company and The Walt Disney Noun 1. Walt Disney - United States film maker who pioneered animated cartoons and created such characters as Mickey Mouse and Donald Duck; founded Disneyland (1901-1966)
Disney, Walter Elias Disney
 Co. use Adlink to reach current and prospective customers.

Adlink's equity partners include some of the nation's leading cable and telecommunications companies See telecom company. : Adelphia Media Services, AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services.  Time Warner, AT&T Media Services, Charter Communications Charter Communications NASDAQ: CHTR is an American company providing cable television, high-speed Internet, and telephone services to more than 5.7 million customers in 29 states. It is the third-largest publicly traded cable operator in the U.S. , and Cox Cable Communications.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Date:Apr 23, 2002
Words:416
Previous Article:The Cheesecake Factory Announces a Block Trade.
Next Article:Abraxas Updates Canadian Winter Drilling Activity.
Topics:



Related Articles
GAIT FESTIVAL BROADCASTS JUDGES.
This Just In.
VETERANS HOME NEEDS SUPPORT.
What about Bob?
DAV TV spot wins prestigious award.

Terms of use | Copyright © 2012 Farlex, Inc. | Feedback | For webmasters | Submit articles