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Adhesive Software's SiteFlash Honored as Crossroads 2001 A-List Award Winner; Product Recognized As A Newly Proven Technology For Today's Business Challenges.


Business Editors & High-Tech Writers

AUSTIN, Texas--(BUSINESS WIRE)--Feb. 5, 2001

Adhesive adhesive, substance capable of sticking to surfaces of other substances and bonding them to one another. The term adhesive cement is sometimes used in place of adhesive, especially when referring to a synthetic adhesive.  Software, an industry leader in delivering Stage 4 dynamic content management and e-commerce solutions, today announced that its signature product SiteFlash(TM) has been named a Crossroads 2001 A-List Award winner.

For the second year in a row, SiteFlash was selected as "offering a comprehensive toolkit for developing, deploying and dynamically repurposing content and commerce boutiques."

Businesses that desire to build a Web presence for various affiliates and markets depend on the power and multi-dimensional capabilities of Adhesive SiteFlash. "Adhesive customers have successfully re-targeted their look and feel for different local markets and affiliates," according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Nina G. Lytton, president of Open Systems Advisors, Inc. "Customers can afford to enter any micro-market and bring on any affiliate. Development cost is no longer an issue."

SiteFlash is ideal for companies with extensive or complex distribution channels and multi-affiliate relationships who require distinct solutions to problems created by e-commerce. SiteFlash allows companies to manage all functions of their on-line business, from content management to e-commerce to back office integration, through a common interface that can then dynamically create duplicate or unique sites for each affiliate -- all without sacrificing business relationships.

George Macintyre, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Adhesive Software, states, "Open Systems Advisors goes to extraordinary lengths to investigate and learn the nuances and marketplace advantages of products evaluated for their A-List Award. We are honored that, for two years running, Adhesive has met and exceeded their criteria."

Eighth Annual Crossroads Conference

Winners of the Crossroads 2001 A-List Awards and their customers will be recognized at the Crossroads Conference to be held March 18-21, 2001 at the Wigwam Resort in Phoenix. Additional information on the conference can be obtained by contact Meleena Erikson at 617/859-0859 or merikson@crossroads-osa.com.

About Open Systems Advisors, Inc.

Founded in 1989, Open Systems Advisors, Inc. (OSA 1. OSA - Open Scripting Architecture.
2. OSA - Open System Architecture.
) provides a real-world perspective on using new technology in business. OSA's research is based on an ongoing and in-depth dialogue with hundreds of seasoned IT executives and business leaders who are using emerging technologies to achieve business results. OSA reports the Crossroads Decisions, confers the Crossroads A-List Awards and produces the Crossroads Conferences. For additional information, contact the company at Open System Advisors, Inc., 268 Newbury Street, Boston, MA 02116, 617/859-0859; www.crossroads-osa.com.

About Adhesive Software

Based in Austin, Texas, Adhesive Software is a leading provider of award-winning software for building, deploying and managing multimodal Two or more modes of operation. The term is used to refer to a myriad of functions and conditions in which two or more different methods, processes or forms of delivery are used. On the Web, it refers to asking for something one way and receiving the answer another; for example requesting , multidimensional mul·ti·di·men·sion·al  
adj.
Of, relating to, or having several dimensions.



multi·di·men
 and multilingual mul·ti·lin·gual  
adj.
1. Of, including, or expressed in several languages: a multilingual dictionary.

2.
 Web sites. Adhesive Software customers can deploy tens, hundreds, or even thousands of Web sites in less time than conventional approaches can produce just one. This approach, called Dynamic Website Repurposing(TM), is unique in the industry and is based on Adhesive's patent-pending architectural framework. Adhesive's double-byte enabled content management software is ideal for actuating ac·tu·ate  
tr.v. ac·tu·at·ed, ac·tu·at·ing, ac·tu·ates
1. To put into motion or action; activate: electrical relays that actuate the elevator's movements.

2.
 complex B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
 relationships and B2C (Business to Consumer) Refers to a business communicating with or selling to an individual rather than a company. See B2B.  marketing strategies on the Web. For more information, call 512/647-1200 or visit the company's Web site at www.adhesive.com.

Adhesive Software, SiteFlash(TM) and Dynamic Website Repurposing(Tm) are trademarks or registered trademarks of Adhesive Software, Inc. in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and/or foreign countries. All other referenced trademarks and trade names are those of their respective owners.

(R)Crossroads is a registered trademark, and (TM)Crossroads A-List, (TM)Crossroads Decisions and (TM)Bizno-tech are trademarks of Open Systems Advisors, Inc.; any other trademarks are the property of their respective owners.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Feb 5, 2001
Words:563
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