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Adesso Appoints New VP of Business Development.


Company Hires Gordon Govens to Expand Media Distribution Opportunities for Its Tubes Network

BOSTON -- Adesso Systems, creator of the breakthrough social sharing service, Tubes[TM], today announced that Gordon Govens, a highly regarded media and online community executive, is now Vice President of Business Development for the company. Gordon will focus on expanding the Tubes network through digital media and online community distribution relationships.

"Adesso is on the path to do something really special, and I am thrilled to help shape it," said Gordon Govens. "Not only is Tubes unique and valuable for sharing personal media and for easy business collaboration, but with our upcoming release, I see the Tubes network becoming exceptionally compelling for digital media and online community sites to stay in touch with their best customers. I am excited to extend and add value to the rapidly growing Tubes network with these types of relationships."

Gordon brings a combination of business development, digital media and online community skills. Most recently at the Internet's largest religious site, Beliefnet, Gordon was Vice President/General Manager for the Digital Media Group and headed Business Development, where he was responsible for launching Beliefnet's digital media business model. Before that, Govens served as VP of Business Development at Major League Baseball "MLB" and "Major Leagues" redirect here. For other uses, see MLB (disambiguation) and Major Leagues (disambiguation).
Major League Baseball (MLB) is the highest level of play in North American professional baseball.
 Advanced Media (MLBAM MLBAM Major League Baseball Advanced Media ), the Major League's online arm. Gordon began his business development career at Real Networks as Senior Director of Business Development Media Programming, where he was responsible for targeting, evaluating and developing business collaborations between media companies and Real Networks. Govens holds a JD from Fordham Law School and is a graduate of Swarthmore College Swarthmore College, at Swarthmore, Pa.; coeducational; founded 1864 by the Society of Friends. It maintains a cooperative program with Bryn Mawr College, Haverford College, and the Univ. of Pennsylvania. .

"We're excited to have someone with Gordon's extensive business development background in digital media and online communities join our executive team," said John Van Siclen, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "Our Tubes service has become an incredibly successful private sharing network. With our next release, the power of the Tubes network will become clearer, where media and content publishers are able to distribute their product to their audiences in ways never before possible. In anticipation of this next release, we needed someone with Gordon's proven track record to help us realize this huge opportunity."

About Tubes

Tubes is a revolutionary Internet desktop application designed to let anyone create instant personal sharing networks of friends, family, classmates Classmates can refer to either:
  • Classmates.com, a social networking website.
  • Classmates (film), a 2006 Malayalam blockbuster directed by Lal Jose, starring Prithviraj, Jayasurya, Indragith, Sunil, Jagathy, Kavya Madhavan, Balachandra Menon, ...
, colleagues, or your own devices. Tubes lets you instantly share anything - photos, music, video, and documents - with everyone you know and have them share their stuff with you through the same tube. With online backup Using the Web to store copies of data for backup. There are numerous providers on the Internet that charge for storage, and fees are typically based on capacity. Online backup services provide offsite backup, which is essential for disaster recovery. See backup types.  and automatic syncing capabilities, Tubes is an effortless ef·fort·less  
adj.
Calling for, requiring, or showing little or no effort. See Synonyms at easy.



effort·less·ly adv.
 way to share, access and experience digital content across all your devices with all your communities. Tubes. It's here. It's free. It's Yours. Just visit: www.TubesNow.com.

About Adesso Systems

Adesso enables the instant sharing, distribution and synchronization (1) See synchronous and synchronous transmission.

(2) Ensuring that two sets of data are always the same. See data synchronization.

(3) Keeping time-of-day clocks in two devices set to the same time. See NTP.
 of your entire digital world. Based on its revolutionary Internet Replication Engine, Adesso-powered applications leverage the reach of the network, intelligently replicating data, logic and permissions while simultaneously tapping the power of the desktop. Adesso's consumer application, Tubes[TM] uses this power to enable the formation of robust file sharing Copying files from one computer to another. See peer-to-peer network, file sharing protocol and file and printer sharing.  communities with a simple drag and drop A graphical user interface (GUI) capability that lets you perform operations by moving the icon of an object with the mouse into another window or onto another icon. For example, files can be copied or moved by dragging them from one folder to another. . For more information, please visit http://www.adessosystems.com.
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Publication:Business Wire
Date:Apr 25, 2007
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