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Adero and Vignette Announce Partnership to Make Dynamic Content a Global E-commerce Reality.


Business/Technology Editors

BOSTON--(BUSINESS WIRE)--Jan. 19, 2000

Adero to Deploy Vignette(TM) StoryServer(R) Software Across

Global E-Commerce Network

Adero, Inc., the leader in global Internet content distribution, application and e-commerce services and Vignette Corporation, the leading supplier of e-business applications for building online businesses, today announced a partnership to deploy Vignette's StoryServer 4 across the AderoWorld(TM) Service network. The combination of StoryServer 4 and AderoWorld Service will enable corporations to effectively deploy dynamic content across the globe.

With Vignette StoryServer See Vignette V7.  4 distributed across the AderoWorld Service network, corporations will be able to manage relationships throughout the customer lifecycle. This includes a unique combination of personalization, profiling and reporting services to efficiently create superior user experiences that attract, engage and retain customers. Companies will be better equipped to fully realize the capabilities and benefits of dynamic content on a global scale. Customers can automatically target their user base, manage their content, and personalize and customize the content on their Web sites for any audience, anywhere in the world.

"Adero provides global content and commerce distribution services, enabling businesses to engage in enhanced global e-commerce," said Joe Bai, chief technology officer for Adero. "By adding Vignette StoryServer 4 to our AderoWorld Service, the Adero Intelligent Network (AIN) can effectively deliver content and commerce services from Intelligent Nodes that are local to the customer.

"By partnering with Adero we have further strengthened and enhanced the ability of companies to manage their online businesses," said Bill Daniel, Senior Vice President of Products, Vignette Corporation. "Customers whose Web sites are designed with StoryServer will now be able to distribute their dynamic content across a true global e-commerce network."

StoryServer 4 is the industry's leading Web application system for managing relationships throughout the online customer lifecycle. Leveraging the strength of its content management system, StoryServer 4 also delivers a unique combination of personalization, profiling and reporting services to efficiently create superior user experiences that attract, engage and retain customers.

About Vignette Corporation

Vignette Corporation (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: VIGN VIGN Vignette Corporation (stock abbreviation, AMEX) ) is the leading supplier of e-business applications for building online businesses. Vignette enables Internet businesses to reach more prospects, attract and retain new customers, increase overall customer satisfaction and raise the total purchase per visit. Vignette powers more than 400 of the leading dot.com and Fortune 500 e-businesses, including AT&T, BMW BMW
 in full Bayerische Motoren Werke AG

German automaker. Founded as an aircraft engine manufacturer in 1916, the company assumed the name Bayerische Motoren Werke and became known for its high-speed motorcycles in the 1920s.
, CBS (Cell Broadcast Service) See cell broadcast.  Broadcasting, c/net, Daimler/Chrysler, Drug Emporium Drug Emporium is the name of a discount drug store corporation, founded in 1977 in Columbus, Ohio, that was sold to several different buyers during 2000 to 2001. Although several store locations continue to use the Drug Emporium name, these locations are no longer affiliated with , FedEx, Simon & Schuster Simon & Schuster

U.S. publishing company. It was founded in 1924 by Richard L. Simon (1899–1960) and M. Lincoln Schuster (1897–1970), whose initial project, the original crossword-puzzle book, was a best-seller.
, Sprint, Tandy Corporation Tandy Corporation was a family-owned leather goods company based in Fort Worth, Texas, which is best known for purchasing and giving its name to the Cambridge, Massachusetts-based RadioShack Corporation. , United Airlines and Waste Management. Vignette e-business applications transparently automate the customer's side of the interaction, taking away all the anxiety and work involved in being a customer. Headquartered in Austin, Texas, Vignette Corporation has offices located throughout Europe and in Australia and can be found on the Web at http://www.vignette.com

About Adero, Inc.

Founded in 1998, Adero provides a global turnkey service that enables companies to create a rapid, consistent, and reliable Internet experience for online customers anywhere in the world. AderoWorld(TM) Service is a cost-effective solution for global e-Commerce companies, enabling rapid deployment of Web content, distributed applications and e-Commerce services, through the strategic placement of Intelligent Nodes in local markets around the world. Adero's network of Intelligent Nodes and patent-pending GeoTraffic(TM) Manager technology allow companies to overcome the complexities of building and managing infrastructures in foreign markets, as well as allow companies to reap the benefits of improved Web site performance and custom-tailored content. AderoWorld Service has over 40 strategically placed Intelligent Nodes in 28 countries, including Argentina, Australia, Brazil, Canada, China, Colombia, Finland, France, Germany, Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov. , Israel, Italy, Japan, The Netherlands, Norway, Singapore, South Africa South Africa, Afrikaans Suid-Afrika, officially Republic of South Africa, republic (2005 est. pop. 44,344,000), 471,442 sq mi (1,221,037 sq km), S Africa. , Spain, Sweden, South Korea, Taiwan, the United Kingdom, and the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . Adero, Inc., is a venture-funded company headquartered in Boston, Massachusetts “Boston” redirects here. For other uses, see Boston (disambiguation).
Boston is the capital and most populous city of Massachusetts.[3] The largest city in New England, Boston is considered the unofficial economic and cultural center of the entire New
, USA - www.adero.com.
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Publication:Business Wire
Geographic Code:1USA
Date:Jan 19, 2000
Words:637
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