Adera Strengthens Its Position in the Expansive Oresund Region Through Acquisition of Blanking.Business Editors STOCKHOLM, Sweden--(BUSINESS WIRE)--June 7, 2000 Adera is acquiring Blanking, a strategic branding firm based in Malmo, which with its 22 employees, provides Adera with additional expertise in strategic market communications. Adera now has 55 consultants in the expansive Oresund region The Oresund Region (Danish: Øresundsregionen; Swedish: Öresundsregionen) is a transnational region in southern Scandinavia located by the shores of the Oresund strait and connected by the Oresund Bridge. . Blanking began operations in the 1970s, and its customer list includes Skanska Sverige AB, the SACO Saco, city, United States Saco (sô`kō), city (1990 pop. 15,181), York co., SW Maine, on the Saco River; settled 1631, inc. as Pepperellboro 1762; name changed to Saco 1805; inc. as a city 1867. trade union and Safe Forsakring within the IKEA IKEA Ingvar Kamprad Elmtaryd Agunnaryd (Swedish home furnishings retailer founder's initials and location) group. The Company also carried out the well publicised Adj. 1. publicised - made known; especially made widely known publicized survey for the Swedish Teachers' Union The Swedish Teachers' Union' is the largest teachers' trade union in Sweden. It has a membership of 209,000 and is affiliated with the Swedish Confederation of Professional Employees, and Education International. External links
In currencies, this is the abbreviation for the Swedish Krona. Notes: The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion. 34 million and reported consulting revenues of SEK 16.5 million, with a profit of MSEK MSEK Meyer, Suozzi, English & Klein (New York law firm) MSEK Million Swedish Kroner 1,4. "In our search for a strategic consulting firm Noun 1. consulting firm - a firm of experts providing professional advice to an organization for a fee consulting company business firm, firm, house - the members of a business organization that owns or operates one or more establishments; "he worked for a , within market communications in the Oresund region, the choice fell on Blanking, which in recent years has proven it can handle complicated communications tasks and has created good results for its clients," says Henrik Martin, Manager of the Swedish operations within the Adera Group. "As a result of the acquisition, we also secure a strong presence in the Oresund region, which is expected to show very strong growth in the years ahead. Blanking complements the recent acquisition of the Braendpunkt A/S Internet consulting firm in Copenhagen enabling us to deliver a full service within the region. "The acquisition is an important element in strengthening Adera's business concept, which is based on coordinating and offering the best expertise within market communications, management and IT." "It has been our aim to create a dream team with the best personnel within strategy, communications and the new-economy specialists within IT and e-commerce solutions. With Adera, we have found a partner who can fulfill ful·fill also ful·fil tr.v. ful·filled, ful·fill·ing, ful·fills also ful·fils 1. To bring into actuality; effect: fulfilled their promises. 2. this aim," says Anders Truedsson, President of Blanking and now responsible for Adera's business development in the Oresund region in collaboration with the management of Adera's office in Copenhagen. Blanking will continue to operate under its own name until further notice. Adera expects that its number of employees within the Oresund region will increase to more than 100 within a year. The purchase price of MSEK 12 was paid with Adera B shares. Adera AB (publ) generates business value for customers by combining areas of expertise critical for success based on the new business logic: strategy/business development, marketing/communications and IT/Internet. Adera currently consists of 600 employees and has offices in Gothenburg, Stockholm, Ljungby and Varnamo - in Sweden - as well as Copenhagen, Oslo, London, Antwerp, Amsterdam, and Munich. Adera shares are listed on the O- List of the OM Stockholm Exchange. ------------- Please visit http://www.bit.se for further information The following files are available for download: http://www.bit.se/bitonline/2000/06/07/20000607BIT00330/bit0001.doc http://www.bit.se/bitonline/2000/06/07/20000607BIT00330/bit0002.pdf |
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