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Adding to Its Thriving TV on DVD Initiative, Ventura Distribution, Inc. Enters Home Video Label Deal With PAX TV.


Entertainment Editors

THOUSAND OAKS Thousand Oaks, residential city (1990 pop. 104,352), Ventura co., S Calif., in a farm area; inc. 1964. Avocados, citrus, vegetables, strawberries, and nursery products are grown. , Calif.--(BUSINESS WIRE)--Nov. 3, 2003

Network's Highest-Rated Show, DOC, Starring Multiplatinum Country

Music Star Billy Ray Cyrus, Set for February 2004 Release

PAX TV and Ventura Distribution have joined forces to develop a home video business targeting the family entertainment and inspirational programming markets. The new label will initially focus on the release of PAX original series, specials and movies, and will quickly branch out to include non-PAX programming under its umbrella, as long as it reflects the core values that have long distinguished PAX TV as a leader in family entertainment.

"The TV-DVD market has developed into an extraordinary product category over the last eighteen months," says Chris Lynch, Senior Vice President, Business Development and Strategic Planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. , Ventura Distribution. "The development of long-term strategic relationships with broadcast and cable partners, that align with our strengths in the distribution of lifestyle and niche programming, have been critical building blocks for us. Ventura has also been successful leveraging similar opportunities with BET and Showtime on the cable side and looks to duplicate that success with PAX."

The PAX Home Entertainment label will launch in Q1 2004 around the release of PAX's flagship series DOC starring multiplatinum Country music star, Billy Ray Cyrus. Recently renewed for its 4th season, DOC has been hailed as "primetime's #1 show" for its value-driven, family-friendly content. The Parents Television Council (PTC (PTC, Needham, MA, www.ptc.com) Long a world leader in mechanical computer-aided design, manufacturing and engineering software, PTC, through acquisitions and reorganization, has transformed itself into a leading provider of Internet-based B2B solutions for discrete manufacturers. ), an influential organization of parents, named DOC as the best show on television in its annual list of the "Top 10 Best and Worst Shows on PrimeTime Network TV."

"DOC" captures the drama and humor of big city medicine as seen through the eyes of newcomer Dr. Clint Cassidy. Actor/musician Billy Ray Cyrus plays the handsome country doctor from Montana whose love for a woman leads him to New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
 where he sets up practice at a West Side HMO HMO health maintenance organization.

HMO
n.
A corporation that is financed by insurance premiums and has member physicians and professional staff who provide curative and preventive medicine within certain financial,
. He soon discovers that life and medicine are different in the Big Apple. Clint's down-to-earth style and gentle bedside manner bed·side manner
n.
The attitude and conduct of a physician in the presence of a patient.


bedside manner Medtalk A popular term for the degree of compassion, courtesy, and sympathy displayed by a physician towards Pts
 endear en·dear  
tr.v. en·deared, en·dear·ing, en·dears
To make beloved or very sympathetic: a couple whose kindness endeared them to friends.
 him to patients, but he encounters resistance from his colleagues and the bureaucratic system that surrounds him. Never losing his faith, down-home values and "fish-out-of-water" demeanor, DOC adjusts to life in his new urban setting.

DOC Season One will be released as a three-disc set and will be supported by a full marketing and publicity campaign with on-air promotion and proactive cross promotion strategies that connect PAX's network affiliates and advertising partners with anchor retailers. "We are looking to reinforce PAX TV's core programming values and leverage new exposures for the network by bringing our core franchises to the retail market," added Bill Scott Bill Scott or Billy Scott may refer to:
  • Bill Scott (voice actor), American voice actor and animation writer
  • Bill Scott (author), Australian author
  • Billy Scott (footballer), Irish footballer
  • Billy Scott (racecar driver), American racecar driver
, president of the PAX Television Network.

Paxson Communications Corporation owns and operates the nation's largest broadcast television distribution system and PAX TV, family television. PAX TV reaches 88% of U.S. Television households (approx. 94 million homes) via nationwide broadcast television, cable and satellite distribution systems. PAX TV's original series include, "Sue Thomas Sue Thomas is the name of:
  • Sue Thomas (agent), a deaf agent of the United States Federal Bureau of Investigation
  • , a television show based on the agent's life
  • Sue Thomas (trAce), author and professor
: F.B.Eye," starring Deanne Bray; "Doc," starring recording artist Billy Ray Cyrus; and "Just Cause" starring Richard Thomas and Lisa Lackey. Other original PAX series include "It's A Miracle It's a Miracle was a television show that aired on PAX-TV (now Independent Television) between September 6, 1998 and September 1, 2004.[1] Initially hosted by Richard Thomas[2], and later by Roma Downey, [3] " and "Candid Camera." For more information visit PAX TV's website at www.pax.tv.

Celebrating its 10th year, Ventura Distribution is a dynamic home entertainment company that provides full-service sales, marketing, manufacturing and distribution for independent studios. Among the many lines it represents are Time Life Video, Billy Blanks' TaeBo Series, BET Video, Fox Television Studios, Starz Encore, Razor&Tie, Showtime, Fox Sports Net, and Video Action Sports. In addition, Ventura Distribution exclusively distributes programming of its in-house labels, UrbanWorks Entertainment and StudioWorks Entertainment.

Title: Doc Season 1 starring Billy Ray Cyrus

Street Date: February 3rd, 2004

Pre Book Date: December 22, 2003

SRP SRP - A data link layer protocol. : $39.99

UPC (Universal Product Code) The standard bar code printed on retail merchandise, which is administered by GS1 US, Brussels, Belgium and Lawrenceville, NJ (www.gs1.org). : 634991168427

Catalog #16842-7

Genre: TV Series

Rating: TV PG

3 Disc Set Running Time -- Approx. 9 Hours -- 11 Episodes

Special Features: Never Before Seen Trailers, Billy Ray Cyrus: From Music to Medicine, Bloopers

Awards: Parents Television Council: #1 show in "Top 10 Best and Worst Prime Time Shows"
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Nov 3, 2003
Words:675
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