Adax and Bharti Telesoft Partner to Enhance Network Efficiency and Reduce Network Costs for Telecom Operators.

Business Editors/High-Tech Writers

READING, England--(BUSINESS WIRE)--Oct. 21, 2003

Adax and Bharti Telesoft have joined forces to provide network applications to telecom operators and service providers in Asia, Africa, the Middle East, Eastern Europe and Latin America. The Adax HDC and ACT cards have been integrated with Bharti Telesoft's software products to enable network services such as optimal call routing, Call Management services, pre-paid management services, USSD Gateways and SMS welcome messaging for HLR/VLR and SMSC network nodes. These applications enhance network efficiency, reduce network costs and enable the implementation of revenue-enhancing services to improve subscriber loyalty.

The Adax cards provide the lower level protocol functions and interface that enable operators to implement Bharti Telesoft's software on the network. The HDC cards have been used for MAP-related applications, such as SMSCs which handle SMS messaging in the network, and ISUP-related applications, such as optimal call routing which enables subscribers to call in-roaming customers at local rates. The ACT cards enable network monitoring and performance applications, such as SMS welcome messaging which automatically senses the arrival of a visitor to a mobile network and sends a short welcome message to that visitor.

"Value-added network services are vital for operators that need to stay one step ahead of the competition and reduce customer churn," said Robin Kent, Director of European Operations at Adax Europe. "This partnership enables operators to implement reliable and robust applications quickly and cost-efficiently."

"One of the key reasons for partnering with Adax is the flexibility of its products," said Anil Gajwani, Chief Operating Officer at Bharti Telesoft. "For example, the HDC cards can be used for a number of ISUP and MAP-based applications without making any changes to the underlying hardware."

The Adax HDC card is a high performance controller for wireless, wireline and converging PSTN/IP network platforms. It is a high density, multiple protocol, channelised controller that supports both traditional SS7 and SIGTRAN protocols for SS7 over IP, making it ideal for signalling and media gateways, softswitches and SGSN/GGSN nodes for GPRS and UMTS.

The Adax ACT card is a high performance, channelised controller that provides a high density, cost-effective solution for next generation networks and traffic monitoring applications. The card has specific features that enhance its ability to carry out monitoring functions such as time stamping and FISU filtering (for SS7 traffic).

About Adax Europe Ltd.

Adax is the industry leader in signalling infrastructure for next generation networks. It provides high performance end-to-end signalling solutions across SS7, IP and ATM networks. Adax has an extensive product set which includes signalling communications controllers and protocol software; integrated signalling protocol stack solutions with partners; and complete signalling gateways. The company's products are standards-based, flexible and portable to meet diverse customer requirements and provide interoperability. This enables OEMs and integrators to deploy their signalling application, node or system as quickly and efficiently as possible irrespective of the underlying network interface or architecture.

Adax provides signalling solutions for the world's leading communications companies, including Lucent, Nortel, Ericsson, Alcatel, Hughes Software Systems and Siemens. Typical application areas include Signalling, Voice over IP (VoIP), Media Gateways; Gateway GPRS Support Node (GGSN) and Serving GPRS Support Nodes (SGSN) nodes for GPRS and 3G; Intelligent Networks; Base Station Control; Billing Mediation.

About Telesoft

Telesoft is a leading provider of proven telecom solutions & services for the cellular industry. It addresses the operations and business support needs of telcos through its business divisions Customer Care & Billing, Switching & Network Management and Web & Wireless Applications.

Headquartered in New Delhi, India, it has offices in Bangalore, Mumbai, Dubai and Jordan. Telesoft has clients in US, UK, Africa and South Asia. Its client portfolio includes Airtel; IDEA; HUTCH; Nokia; MTN, Srilanka; Reltel, Nigeria; Brain 21, South Korea; Ciena, USA; to name a few. It has technology partnerships with Sun, Oracle, Intel, Comm Works and Hughes.